Jeans (film)
Encyclopedia
Jeans is a 1998
1998 in film
-Events:* February 14 - Sharon Stone marries Phil Bronstein.* Former child star Gary Coleman is charged with assaulting a young female bus driver at a California shopping mall.-Top grossing films:...

 Tamil
Tamil language
Tamil is a Dravidian language spoken predominantly by Tamil people of the Indian subcontinent. It has official status in the Indian state of Tamil Nadu and in the Indian union territory of Pondicherry. Tamil is also an official language of Sri Lanka and Singapore...

 musical
Musical film
The musical film is a film genre in which songs sung by the characters are interwoven into the narrative, sometimes accompanied by dancing. The songs usually advance the plot or develop the film's characters, though in some cases they serve merely as breaks in the storyline, often as elaborate...

 romance film
Romance film
Romance films are love stories that focus on passion, emotion, and the affectionate involvement of the main characters and the journey that their love takes through courtship or marriage. Romance films make the love story or the search for love the main plot focus...

. Directed and written by Shankar
S. Shankar
Shankar is an Indian film director and producer who predominantly works in Tamil cinema. He made his directional debut in Gentleman for which he was awarded the Filmfare Best Director Award...

 and produced by Ashok Amritraj
Ashok Amritraj
Ashok Amritraj is an Indian American film producer, former tour professional tennis player, and chairman of Hyde Park Entertainment.-Professional tennis:...

 and Murali Manohar
Sunanda Murali Manohar
Dr Sunanda Murali Manohar is a noted Tamil film producer. Films she has produced include Jeans and Thambi, both of which were blockbusters.-External links:1. Backwaters ... aka Kama Sutra 3: Love Potion...

, it stars Prashanth, Aishwarya Rai
Aishwarya Rai
Aishwarya Rai Bachchan is an Indian film actress. She worked as a model before starting her acting career, and ultimately won the Miss World pageant in 1994...

 and Nassar
Nassar
Nassar is a Tamil actor, producer, writer, director, lyricist, and singer. He has appeared in Tamil, Telugu, Malayalam, Kannada, Hindi and English films. He is often cited as part of India's specialist character actors, along with the likes of Naseeruddin Shah, Om Puri and Nana Patekar...

 in the lead roles. Raju Sundaram
Raju Sundaram
Raju Sundaram is a Kollywood cine artiste who acts, directs, and choreographs for films. He is an eldest son of dance master Mugur Sundar, and elder brother to Prabhu Deva and Nagendra Prasad.-Birth:...

 and Lakshmi
Lakshmi (actress)
Lakshmi Narayan is an Indian National Film Award winning actress who predominantly works in Tamil cinema. Lakshmi has acted in more than 300 films in all south Indian languages apart from few in Bollywood. She has won a Filmfare Best Actress Award and eight Filmfare Awards South.-Early...

, prominent actors from the south Indian film industry, played the roles of the lead characters' relatives in the movie. The film features a successful soundtrack from A. R. Rahman
A. R. Rahman
Allah Rakha Rahman is an Indian composer, singer-songwriter, record producer, musician, and philanthropist. Described as the world's most prominent and prolific film composer by Time, his works are notable for integrating eastern classical music with electronic music sounds, world music genres and...

, whilst Ashok Kumar and the pair of B. Lenin
B. Lenin
Lenin is a well-known editor, writer and director in Malayalam, Tamil and Hindi films. He is the son of yesteryears film maker, editor and director A. Bhimsingh. He has won National Film Award for Best Directing for the Tamil film Ooruku Nooruper in 2002 and National Film Award for Best Editing for...

 and V. T. Vijayan
V. T. Vijayan
V. T. Vijayan is a film editor who works mainly in Malayalam and Tamil films. His nephews are also involved in film: M. Raja is a director and Jayam Ravi is a film actor.-External links:*...

 took care of the cinematography and editing respectively.

The film revolves around a Non-resident Indian
Non-resident Indian and Person of Indian Origin
A Non-Resident Indian is an Indian citizen who has migrated to another country, a person of Indian origin who is born outside India, or a person of Indian origin who resides permanently outside India. Other terms with the same meaning are overseas Indian and expatriate Indian...

 man, Nachiappan, who has twin sons, Vishwanathan (Visu) and Ramamoorthy (Ramu). As a result of Nachiappan's separation from his twin brother, he wants his sons to be married to twins. However, Visu falls in love with a girl, Madhumitha, who visits the USA to help her grandmother remove a brain tumour. Visu and Ramu are medical students who are attached to the hospital where Madhu's grandmother has her operation, and mistake requires Visu's intervention. After helping Madhu's grandmother, he eventually tells her his father's wishes. Eventually Vishwanathan and Madhumitha put on a double act
Double act
A double act, also known as a comedy duo, is a comic pairing in which humor is derived from the uneven relationship between two partners, usually of the same gender, age, ethnic origin and profession, but drastically different personalities or behavior...

 attempting to deceive the father, who is insistent that his sons get married to twins, however their plans are foiled. How the couple manages to change his father's decision to marry his sons to twins forms the crux of the story.

The film opened to Indian audiences after several delays, on 24 April 1998 and was the most expensive film to be made in India at the time. Despite receiving mixed reviews on the actors' performances and the basic storyline, the film became a major hit at the South Indian box office. Owing to its success, it was later dubbed into the Hindi and Telugu language
Telugu language
Telugu is a Central Dravidian language primarily spoken in the state of Andhra Pradesh, India, where it is an official language. It is also spoken in the neighbouring states of Chattisgarh, Karnataka, Maharashtra, Orissa and Tamil Nadu...

 and released with the same name. The film was nominated by India as its entry for the Best Foreign Language Film for the Academy Awards
Academy Awards
An Academy Award, also known as an Oscar, is an accolade bestowed by the American Academy of Motion Picture Arts and Sciences to recognize excellence of professionals in the film industry, including directors, actors, and writers...

 in 1998.

Plot

Nachiappan (Nassar) is a restaurateur in Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

, USA. His twin sons Vishwanathan (Visu) and Ramamoorthy (Ramu) (both played by Prashanth), are medical students, who help him out in the evenings and on weekends, alongside with the restaurant's chief cook, Juno (Senthil
Senthil (actor)
Senthil is an actor from Tamil Nadu, India notable for his comedian roles in Tamil films.-Acting career:He has acted in many popular movies with several of the leading actors and comedians in the south Indian cine industry. He usually appears in films with Goundamani in a slapstick double act....

). One evening, Vishwanathan goes to the airport to check on the family's supply concession and sees that some fellow Indians – Madhumitha (Aishwarya Rai), her brother Madhesh (Raju Sundaram) and their grandmother Krishnaveny (Lakshmi) – have difficulty with an address. He pitches in to help and learns that they just flew in from India so that Krishnaveny can undergo a crucial surgery to remove her brain tumour.

The story shifts to the hospital where Vishwanathan, an intern, visits Krishnaveny's room after the operation, and notices she has been operated on the wrong side. Vishwanathan appeals aggressively to the doctors and has the error corrected by another surgery and then spearheads an angry fight for compensation
Damages
In law, damages is an award, typically of money, to be paid to a person as compensation for loss or injury; grammatically, it is a singular noun, not plural.- Compensatory damages :...

. The hospital gives in to avoid a messy court case.

When the grandmother realises that Vishwanathan and Madhumitha have fallen in love, she extends the family's stay in the United States and takes a liking to Vishwanathan's good nature. However, Nachiappan objects to the budding romance and wants his sons to marry identical twins because he himself has an identical twin brother, Pechiappan. They both had married for love in their youth, but are now estranged because Pechiappan's wife Sundaramba (Raadhika) showed such tyrannical behaviour towards Nachiappan's wife (Geetha), that she died delivering the twin boys.

Krishnaveny tries to solve the problem by telling Nachiappan that Madhumitha has an identical twin, Vaishnavi. The story spun by Krishnaveny is that Vaishnavi has been brought up in an orthodox Brahmin household. At this point they ring in Madhumitha's alter ego, contrasting Madhumitha with a very demure, typically traditional Indian version. Ramamoorthy, falls for the act, unaware that Vaishnavi and Madhumitha are the same person. Meanwhile, Nachaippans brother Pechiappan arrives to a warm welcome by his brother, but later attempts suicide. Nachiappan then rescues him and comes to hear of his sad story and comes up with a plan. Accordingly, Nachiappan and his brother switch places. Nachiappan goes to his brother's wife and impersonate as his brother to reunite with her. He succeeds. Nachiappan's brother impersonated as Nachiappan. Ramamoorthy then meanwhile, figures out that Vaishnavi is Madhumitha and she was impersonating Vaishnavi. Vishwanathan in anger immediately leaves Madhumitha's household along with his family, but Ramamoorthy persuades his father who is not actually his father to have Madhumitha and Vishwanathan married. Though Ramamoorthy did not know it was not his father he talked about his father's brother who was right there impersonating. That made him guilty. He decided to have Vishwanathan married to Madhumitha. When Nachiappan figured out that Madhumitha doesn't have a twin,he goes and stops the wedding. There they figure out that the brothers impersonated each other as well to get along. Nachiappan's brother's wife persuades Nachiappan to have them married because Madhumitha did the same thing the brother's did. In the end, Visu and Madhu get married.

Cast

The cast features three actors who appear in multiple roles. As in previous films by Shankar, the supporting cast included guest appearances by prominent artists.
  • Prashanth as Vishwanathan and Ramamoorthy. The twin brothers are both medical students, who assist their father run a catering business. While Vishwanathan is more fun-loving and has a relationship with Madhumitha, Ramamoorthy is more reserved and emotional, especially after being deceived by the double act of Madhumitha.
  • Aishwarya Rai
    Aishwarya Rai
    Aishwarya Rai Bachchan is an Indian film actress. She worked as a model before starting her acting career, and ultimately won the Miss World pageant in 1994...

     as Madhumitha and Vaishnavi. Madhumitha is a loving and optimistic young woman who leads her family to the United States
    United States
    The United States of America is a federal constitutional republic comprising fifty states and a federal district...

     seeking medical attention for her grandmother. Vaishnavi is the double act improvised by Madhumitha to deceive Nachiappan.
  • Lakshmi
    Lakshmi (actress)
    Lakshmi Narayan is an Indian National Film Award winning actress who predominantly works in Tamil cinema. Lakshmi has acted in more than 300 films in all south Indian languages apart from few in Bollywood. She has won a Filmfare Best Actress Award and eight Filmfare Awards South.-Early...

     as Krishnaveny, Madhumitha's grandmother, who encourages her granddaughter to play a double act in order to meet with the groom's father's marriage requirements. She first begins her role by playing a brain patient who has come to America with her grandkids for a surgery.
  • Raadhika as Sundaramba, a vital cameo as Pachiappan's wife, who starts the friction between the brothers.
  • Nassar as Nachiappan and Pechiappan Rajamani. A naive father of twin sons, who remains upbeat on re-uniting with his own twin, Pachiappan. Nachiappan Rajamani insists on his twin sons getting married to twin daughters since his brother and him were split due to the non-chemistry between the women they both married. Because of this Nachiappan's wife and Visu and Ramu's mother died after giving birth.
  • Raju Sundaram as Madhesh, Madhumitha's energetic brother with a habit of ruining the situation due to his innocence and cracking jokes.
  • Senthil
    Senthil (actor)
    Senthil is an actor from Tamil Nadu, India notable for his comedian roles in Tamil films.-Acting career:He has acted in many popular movies with several of the leading actors and comedians in the south Indian cine industry. He usually appears in films with Goundamani in a slapstick double act....

     as Juno. A cook who works at Nachiappan's catering company. The character provides comic relief
    Comic relief
    Comic relief is the inclusion of a humorous character, scene or witty dialogue in an otherwise serious work, often to relieve tension.-Definition:...

     throughout the film, and instigates complicated situations for the bride's family.
  • Other characters are portrayed by S. V. Shekhar and Geetha, among others.

Development

The entire production of the movie took about a year and a half to be completed and released. Prior to Jeans, Shankar had directed three films, Gentleman
Gentleman (film)
Gentleman is a 1993 Tamil film directed by S. Shankar, produced K. T. Kunjumon. The film marked S. Shankar's debut in film, and with the highest budget for an Indian film in that year, became a blockbuster upon release. It stars Arjun and Madhoo in the lead roles...

, Kadhalan
Kadhalan
Kadhalan is a Tamil film released in 1994, written and directed by S. Shankar. The film's score and soundtrack were composed by A. R. Rahman. The film stars Prabhu Deva and Nagma in the lead roles. Actor Vikram has dubbed his voice for Prabhu Deva...

and Indian, all three of which had been successful ventures at the box-office. Jeans, unlike the others, was his first film which was shot outside of India for major portions of the film. The producers of the film were Ashok Amritraj
Ashok Amritraj
Ashok Amritraj is an Indian American film producer, former tour professional tennis player, and chairman of Hyde Park Entertainment.-Professional tennis:...

, Michael Soloman and Murali Manohar, whom all made their Tamil film debuts with Jeans respectively, producing the most expensive Indian film till date in 1998. The film reunited Shankar with his award-winning technical crew from his previous film Indian, whilst the cast was finalized by him after he had finalized the story. Genes was the title selected but Shankar felt it would not apply to the masses so he used the homonym, Jeans.

The film's launch was held at the AVM
AVM Productions
AVM is the oldest and largest film production studio in India. It is currently owned by M. Saravanan and his son, M. S. Guhan. The most recent film they have produced since their opening with Nam Iruvar in 1947, is Vettaikkaaran and Leader. The filming studios are located in Vadapalani, Chennai....

 Studios in Vadapalani
Vadapalani
-Murugan Koyil:Built about 125 years back, this much-hallowed and regularly frequented Lord Muruga sannidhi has emerged from a thatched shed, an unostentatious one enshrining a Murugan picture only, and established for itself a name on par with ancient places of worship...

, Chennai
Chennai
Chennai , formerly known as Madras or Madarasapatinam , is the capital city of the Indian state of Tamil Nadu, located on the Coromandel Coast off the Bay of Bengal. Chennai is the fourth most populous metropolitan area and the sixth most populous city in India...

 in December 1996. The Jeans invitation was printed, wrapped in Jeans cloth and was hand delivered by Shankar to his close colleagues and friends in Chennai, which included prominent actors in the Tamil filmdom
Tamil cinema
Tamil cinema is the film industry based in Chennai, Tamil Nadu, India, dedicated to the production of films in the Tamil language. It is based in Chennai's Kodambakkam district, where several South Indian film production companies are headquartered...

, making it the grandest Tamil film launch to date in 1996. The cast and crew of the film, wore their favorite pair of blue jeans as per request from the producers to the launch.

Casting

The original actor considered for the dual roles of Vishwanathan and Ramamoorthy was Abbas
Abbas (actor)
Mirza Abbas Ali , known as Abbas, is an Indian film actor and model. He has appeared in Kollywood Tamil, Telugu, Malayalam, Hindi and Kannada films.Born in Calcutta and educated in Mumbai, he was discovered modeling in Bangalore...

, who rejected the project citing that his dates were booked for the full year of 1996. The second choice for the lead roles, Ajith Kumar
Ajith Kumar
Ajith Kumar is an Indian film actor who works mainly in Tamil cinema. He began his career as a supporting actor in a Telugu film before gaining critical recognition in the Tamil thriller Aasai . A succession of high-grossing films followed where Ajith was usually depicted as a romantic hero, with...

, also opted out due to call sheet problems. The roles eventually went to Prashanth
Prashanth
Prashanth is an Indian film actor who appeared in several Tamil films, as well as a few Telugu films, Hindi and Malayalam films.The son of noted actor-director Thyagarajan, Prashanth began his career at 17 by appearing in Vaigasi Poranthachu and went on to feature in other acclaimed films...

, who in comparison to the previous choices, was less prominent during the period. Prashanth dedicated almost a year and half to Jeans, sacrificing seven films in the process, as he considered it "a once in a lifetime" opportunity which would have straighten up his career. Aishwarya Rai, a former Miss World
Miss World
The Miss World pageant is the oldest surviving major international beauty pageant. It was created in the United Kingdom by Eric Morley in 1951...

, was the original choice for the roles of Madhumitha and Vaishnavi. Aishwarya Rai too had not been a part of a commercially successful film in her two movies til date, despite winning critical acclaim in Mani Ratnam's Iruvar
Iruvar
Iruvar is a 1997 Tamil film directed, co-written, and co-produced by Mani Ratnam, with music composed by A. R. Rahman. The film is a fictionalized account of the lives of 1980s Tamil Nadu political icons M. G. Ramachandran and M...

. The supporting cast included Senthil
Senthil (actor)
Senthil is an actor from Tamil Nadu, India notable for his comedian roles in Tamil films.-Acting career:He has acted in many popular movies with several of the leading actors and comedians in the south Indian cine industry. He usually appears in films with Goundamani in a slapstick double act....

, Nassar and Raju Sundaram, with the latter making his debut as an actor in films. Prominent supporting actresses Lakshmi
Lakshmi
Lakshmi or Lakumi is the Hindu goddess of wealth, prosperity , light, wisdom, fortune, fertility, generosity and courage; and the embodiment of beauty, grace and charm. Representations of Lakshmi are also found in Jain monuments...

 and Geetha were signed up for the film, whilst Radhika agreed to appear in a guest appearance. Another supporting role was taken by S. Ve. Sekhar after noted playback singer S. P. Balasubrahmanyam
S. P. Balasubrahmanyam
Sripathi Panditaradhyula Balasubrahmanyam is a multilingual Indian playback singer, actor, music director, voice actor and a film producer. He is referred to as S. P. B. or Balu by the media. He has won the National Film Award for Best Male Playback Singer six times closely following K. J. Yesudas...

 opted out of the role.

The other substitution in the project involved the cinematographer. Despite reports that Shankar would again sign on Jeeva
Jeeva (director)
Jeeva was a popular cinematographer and film director in Tamil cinema.-Career:The four completed films he directed, namely 12B, Run , Ullam Ketkumae and Unnale Unnale, have become blockbusters. He died after suffering acute cardiac arrest in Russia on 25 June at the age of 43...

, whom he had worked with in Kadhalan, Gentleman and Indian, Santhosh Sivan was announced as the cinematographer for the film. Though between the time of the announcement and the finishing stages of the film, cinematographer Ashok Kumar
Ashok Kumar
Ashok Kumar also fondly called Dadamoni was an Indian film actor. Born Kumudlal Ganguly in Bhagalpur, Bengal Presidency he attained iconic status in Indian cinema...

 was publicized as the official cinematographer for the film. In mid-1997, film organisation FEFSI striked and in the midst of this, the film's art director Thotta Tharani
Thotta Tharani
- Film career :Thota Tharani has been involved in the art of set design since he was just twelve when he helped his father. Be it the creation of a realistic set of the Dharavi Slums or the colourful transparent bus of Kaadhalan, Tharani succeeds in creating the right ambience and the right...

, a FEFSI supporter, refused to sacrifice his position in FEFSI and stopped working in Jeans. Without much choice, Shankar signed a newcomer Bala to take over the set design and art work for the film. The film's art direction is credited with both Thotta Tharani and Bala. Venki was signed up to deal with the special-effects in the film, with Jeans containing the most number of minutes of special effects amongst any film made til 1998, including Steven Spielberg
Steven Spielberg
Steven Allan Spielberg KBE is an American film director, screenwriter, producer, video game designer, and studio entrepreneur. In a career of more than four decades, Spielberg's films have covered many themes and genres. Spielberg's early science-fiction and adventure films were seen as an...

's Jurassic Park
Jurassic Park (film)
Jurassic Park is a 1993 American science fiction adventure film directed by Steven Spielberg. The film is based on the novel of the same name by Michael Crichton. It stars Sam Neill, Laura Dern, Jeff Goldblum, Richard Attenborough, Martin Ferrero, and Bob Peck...

. The film also were assisted in graphics of having the effects created by the Pentafour company in Hollywood.

Filming

The filming of Jeans, broke the record for the number of different foreign locations featured in an Indian film. The initial scenes of the Rajamani family's catering company was filmed in Las Vegas
Las Vegas Strip
The Las Vegas Strip is an approximately stretch of Las Vegas Boulevard in Clark County, Nevada; adjacent to, but outside the city limits of Las Vegas proper. The Strip lies within the unincorporated townships of Paradise and Winchester...

, whilst other scenes were shot in California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

 at the Universal Studios
Universal Studios
Universal Pictures , a subsidiary of NBCUniversal, is one of the six major movie studios....

, who usually do not grant permission for foreign films to conduct shooting there. However with influence from the film's producer Ashok Amritraj they were able to obtain special permission to film a few scenes inside. Besides the King Kong
King Kong
King Kong is a fictional character, a giant movie monster resembling a gorilla, that has appeared in several movies since 1933. These include the groundbreaking 1933 movie, the film remakes of 1976 and 2005, as well as various sequels of the first two films...

 set, Jeans was also shot in the "simulated earthquake experience" sets. The filming in Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

 received much publicity as well as the filming at the Grand Canyon
Grand Canyon
The Grand Canyon is a steep-sided canyon carved by the Colorado River in the United States in the state of Arizona. It is largely contained within the Grand Canyon National Park, the 15th national park in the United States...

 in Arizona
Arizona
Arizona ; is a state located in the southwestern region of the United States. It is also part of the western United States and the mountain west. The capital and largest city is Phoenix...

. Other Jeans shooting locations in the United States of America included the Valley of Fire
Valley of Fire
Valley of Fire State Park is the oldest state park in Nevada, USA. It covers an area of and was dedicated in 1935. It derives its name from red sandstone formations, formed from great shifting sand dunes during the age of dinosaurs...

, Manhattan Beach
Manhattan Beach, California
Manhattan Beach is the wealthiest beachfront city located in southwestern Los Angeles County, California, USA. The city is on the Pacific coast, south of El Segundo, and north of Hermosa Beach. Manhattan Beach is the home of both beach and indoor volleyball, and surfing. During the winter, the...

, Malibu Lake and many scenic spots throughout California. The song Columbus was picturized at the shores of Venice Beach, California with some foreign male and female dancers. Shankar also filmed in New Jersey
New Jersey
New Jersey is a state in the Northeastern and Middle Atlantic regions of the United States. , its population was 8,791,894. It is bordered on the north and east by the state of New York, on the southeast and south by the Atlantic Ocean, on the west by Pennsylvania and on the southwest by Delaware...

 and New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...

 at the World Trade Center
World Trade Center
The original World Trade Center was a complex with seven buildings featuring landmark twin towers in Lower Manhattan, New York City, United States. The complex opened on April 4, 1973, and was destroyed in 2001 during the September 11 attacks. The site is currently being rebuilt with five new...

 when co-producer Michael Salomon and his wife, Luciana Balusia visited the sets of Jeans.

After a 45 day schedule in the United States, Shankar and the team returned to India to film a couple of scenes in the climax. The team then visited several other countries to picturize the song Poovukkul
Poovukkul
"Poovukkul" is a song, sung in Tamil, featured in the 1998 Tamil film Jeans. The song was written by the film's noted musical duo, composer A. R. Rahman and lyricist Vairamuthu. It was performed by Unnikrishnan and Sujatha Mohan....

, with featured scenes with seven prominent buildings in the world, dubbing Aishwarya Rai as the "eighth wonder of the world". Shankar admitted that due to no real list being present, thought had been put into which wonders were selected. The team made a thirty day trip around the world stopping to can scenes at the Leaning Tower of Pisa
Leaning Tower of Pisa
The Leaning Tower of Pisa or simply the Tower of Pisa is the campanile, or freestanding bell tower, of the cathedral of the Italian city of Pisa...

, the Empire State Building
Empire State Building
The Empire State Building is a 102-story landmark skyscraper and American cultural icon in New York City at the intersection of Fifth Avenue and West 34th Street. It has a roof height of 1,250 feet , and with its antenna spire included, it stands a total of 1,454 ft high. Its name is derived...

, the Great Wall of China
Great Wall of China
The Great Wall of China is a series of stone and earthen fortifications in northern China, built originally to protect the northern borders of the Chinese Empire against intrusions by various nomadic groups...

, the Taj Mahal
Taj Mahal
The Taj Mahal is a white Marble mausoleum located in Agra, India. It was built by Mughal emperor Shah Jahan in memory of his third wife, Mumtaz Mahal...

, the Egyptian pyramids
Egyptian pyramids
The Egyptian pyramids are ancient pyramid-shaped masonry structures located in Egypt.There are 138 pyramids discovered in Egypt as of 2008. Most were built as tombs for the country's Pharaohs and their consorts during the Old and Middle Kingdom periods.The earliest known Egyptian pyramids are found...

, the Roman Colosseum and the Eiffel Tower
Eiffel Tower
The Eiffel Tower is a puddle iron lattice tower located on the Champ de Mars in Paris. Built in 1889, it has become both a global icon of France and one of the most recognizable structures in the world...

. During the shooting in Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...

 the death of Princess Diana had taken place and shooting was delayed in the France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...

, due to her death. Shankar, the cast and crew of the film described the experiences as "tremendously vivid and memorable". Three weeks prior to the release of the film, on 1 April 1998 a screening was held labelled the Making of Jeans with prominent personalities invited, however the short film showed the real manufacture of jeans
Jeans
Jeans are trousers made from denim. Some of the earliest American blue jeans were made by Jacob Davis, Calvin Rogers, and Levi Strauss in 1873. Starting in the 1950s, jeans, originally designed for cowboys, became popular among teenagers. Historic brands include Levi's, Lee, and Wrangler...

. The prank was claimed by Shankar and his crew who utilized an April Fools
April Fools' Day
April Fools' Day is celebrated in different countries around the world on April 1 every year. Sometimes referred to as All Fools' Day, April 1 is not a national holiday, but is widely recognized and celebrated as a day when many people play all kinds of jokes and foolishness...

 joke.

Reception

Jeans was released worldwide on 24 April 1998 soon after Tamil New Year's Day, over three months after its original release date of 14 January 1998. With 240 prints, the films holds the 1998 record for a Tamil film. Upon release the film was subsequently dubbed into two languages, Telugu
Telugu language
Telugu is a Central Dravidian language primarily spoken in the state of Andhra Pradesh, India, where it is an official language. It is also spoken in the neighbouring states of Chattisgarh, Karnataka, Maharashtra, Orissa and Tamil Nadu...

 and Hindi
Hindi
Standard Hindi, or more precisely Modern Standard Hindi, also known as Manak Hindi , High Hindi, Nagari Hindi, and Literary Hindi, is a standardized and sanskritized register of the Hindustani language derived from the Khariboli dialect of Delhi...

. The film completed 100 days of screening in the theaters in the state of Tamil Nadu
Tamil Nadu
Tamil Nadu is one of the 28 states of India. Its capital and largest city is Chennai. Tamil Nadu lies in the southernmost part of the Indian Peninsula and is bordered by the union territory of Pondicherry, and the states of Kerala, Karnataka, and Andhra Pradesh...

. In local parlance, this is considered to be one of the measures for a film's success. The reception for Jeans in Malaysia was equally as celebrated, releasing in six major metropolis
Metropolis
A metropolis is a very large city or urban area which is a significant economic, political and cultural center for a country or region, and an important hub for regional or international connections and communications...

es for a run which lasted up to 9 weeks, collecting $114,883 (then approximately Rs. 5 million) within its 50 day run. In Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...

, $
Singapore dollar
The Singapore dollar or Dollar is the official currency of Singapore. It is normally abbreviated with the dollar sign $, or alternatively S$ to distinguish it from other dollar-denominated currencies...

 125,000 on its opening day setting a nine year record, before the figure for the biggest Tamil film opening was surpassed by Sivaji. The film was also released in limited screens in Japan
Japan
Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...

, earning a favourable response commercially. The net gross was estimated to be 35 crore and this became one of the highest grossing Tamil
Tamil cinema
Tamil cinema is the film industry based in Chennai, Tamil Nadu, India, dedicated to the production of films in the Tamil language. It is based in Chennai's Kodambakkam district, where several South Indian film production companies are headquartered...

 films at that time.

The film was nominated by India as its entry for the Best Foreign Language Film for the Academy Awards
Academy Awards
An Academy Award, also known as an Oscar, is an accolade bestowed by the American Academy of Motion Picture Arts and Sciences to recognize excellence of professionals in the film industry, including directors, actors, and writers...

 in 1998, although the decision to enter it ahead of other films was criticized. The film won four Tamil Nadu State Film Awards
Tamil Nadu State Film Awards
Tamil Nadu State Film Awards are the most notable film awards given for Tamil films in India. They are given annually to honour the best talents and provide encouragement and incentive to the South Indian film industry by the Government of Tamil Nadu. The awards are decided by a committee headed by...

 in 1998 for Best Comedian, Best Female Playback Singer, Best Choreographer and Best Costume Designer with Senthil
Senthil (actor)
Senthil is an actor from Tamil Nadu, India notable for his comedian roles in Tamil films.-Acting career:He has acted in many popular movies with several of the leading actors and comedians in the south Indian cine industry. He usually appears in films with Goundamani in a slapstick double act....

, Nithyasree Mahadevan
Nithyasree Mahadevan
Dr. Nithyasree Mahadevan, also previously referred to as S. Nithyashri, is an eminent Carnatic musician and playback singer for film songs in many Indian languages. Nithyasree's paternal grandmother, D. K. Pattammal, and her granduncle, D. K...

, Raju Sundaram
Raju Sundaram
Raju Sundaram is a Kollywood cine artiste who acts, directs, and choreographs for films. He is an eldest son of dance master Mugur Sundar, and elder brother to Prabhu Deva and Nagendra Prasad.-Birth:...

 and Kasi picking up awards in their categories. The film also won a single Filmfare Award
Filmfare Awards South
Filmfare Awards South is the South Indian segment of the annual Filmfare Awards, presented by The Times Group to honour both artistic and technical excellence of professionals in the South Indian film industry. The awards are separately given for Kannada, Tamil, Telugu and Malayalam films...

 for Best Music for A. R. Rahman
A. R. Rahman
Allah Rakha Rahman is an Indian composer, singer-songwriter, record producer, musician, and philanthropist. Described as the world's most prominent and prolific film composer by Time, his works are notable for integrating eastern classical music with electronic music sounds, world music genres and...

's musical score.

Reviews

Jeans opened to positive reviews from most critics. A reviewer from Rediff praised the lead characters Prashanth
Prashanth
Prashanth is an Indian film actor who appeared in several Tamil films, as well as a few Telugu films, Hindi and Malayalam films.The son of noted actor-director Thyagarajan, Prashanth began his career at 17 by appearing in Vaigasi Poranthachu and went on to feature in other acclaimed films...

, Aishwarya Rai and Nassar as "ever dependable", whilst singling out praise for Radhika
Raadhika Sarathkumar
Radhika Sarathkumar is a Tamil television and film actress, successful entrepreneur and producer. She is the founder of Radaan Mediaworks, which has produced the successful serials Chithi, Annamalai, Selvi, Arasi, and Idi Katha Kadu . She is currently acting in the serial Chellamay for Sun TV...

 whom she describes that " with her startling cameo, sweeps the acting honours". The reviewer praised the technical crew describing Venky's FX as a "virtual reality", Ashok Kumar's cinematography as "throughout and outstanding", Raju Sundaram
Raju Sundaram
Raju Sundaram is a Kollywood cine artiste who acts, directs, and choreographs for films. He is an eldest son of dance master Mugur Sundar, and elder brother to Prabhu Deva and Nagendra Prasad.-Birth:...

's choreography as "memorable" and A. R. Rahman's score as "entirely hummable". Shankar's directorial attributes were described to be to a "perfect flow of narrative and a penchant for demanding and getting perfection out of every element of his cast and crew" and that the film was an "easy fit". The reviewer from The Indian Express
The Indian Express
The Indian Express is an Indian English-language daily newspaper. It is published in Mumbai by Indian Express Group. After Ramnath Goenka's death in 1991, the group was split in 1999 among his family members into two with the southern editions taking the name The New Indian Express, while the old...

 called the film a "hilarious comedy" and drew significant praise to the performance of Aishwarya Rai and the music of Rahman. Another critic, labelled Jeans as "glossy and extravagant" and comments that the "film clicks". The lead actors were mixed with Prashanth labelled as "impressive", while Aishwarya Rai is described as "pretty" and that she "exhibits grace in dancing" but that "her performance leaves lots of room for improvement" and that she "overacts" in the character of Vaishnavi. Nassar, Lakshmi and Raju Sundaram were all appreciated for their roles. Rahman's musical composition of the film was described as "one of his best soundtracks", whilst Vairamuthu
Vairamuthu
Vairamuthu Ramaswamy Thevar is an award-winning Tamil poet and lyricist.Debuting in the film Nizhalgal with the lyrics for the song "Ponmalai Pozhudhu", he has now about 5800 songs to his credit as of January 2009. His partnership with the composers Ilaiyaraaja, and later A. R...

's "terrific lyrics" also stood in the song Poovukkul.

In contrast, the film was described by the Deccan Herald
Deccan Herald
The Deccan Herald is a leading English-language daily newspaper distributed in the Indian state of Karnataka. It is published by the Printers Private Limited and has a number of editions in Bangalore, Hubli, Mysore, Mangalore and Gulbarga....

 as a "colossal waste" criticizing Shankar's story and direction and the performances of Prashanth and Lakshmi.

Music

The Jeans soundtrack was released by Westop on 1 April 1998. The original scores from the film's composer, A. R. Rahman
A. R. Rahman
Allah Rakha Rahman is an Indian composer, singer-songwriter, record producer, musician, and philanthropist. Described as the world's most prominent and prolific film composer by Time, his works are notable for integrating eastern classical music with electronic music sounds, world music genres and...

, form the tracks on the album. The lyrics are by Vairamuthu
Vairamuthu
Vairamuthu Ramaswamy Thevar is an award-winning Tamil poet and lyricist.Debuting in the film Nizhalgal with the lyrics for the song "Ponmalai Pozhudhu", he has now about 5800 songs to his credit as of January 2009. His partnership with the composers Ilaiyaraaja, and later A. R...

. The songs were dubbed into Hindi, using Javed Akhtar
Javed Akhtar
Javed Akhtar is a poet, lyricist and scriptwriter from India. Some of his most successful work was done in the late 1970s and 1980s with Salim Khan as half of the script-writing duo credited as Salim-Javed...

's lyrics when it was released in Northern region of India.
Song title Singers Length
(m:ss)
"Hai Ra Hai Ra Hai Rabba" Unnikrishnan, Pallavi
Pallavi
In Carnatic music pallavi is the thematic line of a song. It is usually one cycle long and repeated twice in order to give the percussionist the idea of the chosen taalam...

 
7:11
"Columbus Columbus" A. R. Rahman 4:55
"Poovukkul
Poovukkul
"Poovukkul" is a song, sung in Tamil, featured in the 1998 Tamil film Jeans. The song was written by the film's noted musical duo, composer A. R. Rahman and lyricist Vairamuthu. It was performed by Unnikrishnan and Sujatha Mohan....

"
Unnikrishnan, Sujatha Mohan
Sujatha Mohan
Sujatha Mohan , usually credited as Sujatha, is an award-winning Indian playback singer who is popular for singing in Malayalam and Tamil movies. She has also sung for Telugu, Kannada and Hindi movies. She is widely popular for her evergreen melodies and her sweet voice is considered to be her...

 
6:56
"Kannodu Kaanbadhellam" Nithyasree Mahadevan
Nithyasree Mahadevan
Dr. Nithyasree Mahadevan, also previously referred to as S. Nithyashri, is an eminent Carnatic musician and playback singer for film songs in many Indian languages. Nithyasree's paternal grandmother, D. K. Pattammal, and her granduncle, D. K...

 
5:12
"Varayo Thozhi" Sonu Nigam
Sonu Nigam
Sonu Nigam is an Indian playback singer whose songs have been featured in numerous Hindi movies, as well as films in Assamese, Punjabi, Bengali, Marathi and Kannada language. He has also released numerous Indi-pop albums and acted in a few Hindi feature films...

, Shahul Hameed
Shahul Hameed
Shahul Hameed was an Indian playback singer who sang predominantly in Tamil movies under the music direction of the Academy winner A. R. Rahman. His association with the composer dates back to the TV jingles in the 1980s.- Early life:...

, Harini
Harini
Harini is an Indian film playback singer and classical singer, who sings mainly in Tamil films. She has also sung in Hindi, Telugu, Kannada and Malayalam language films, whilst working with many leading film composers. She is married to another playback singer, Tippu.-Career:Harini learnt Carnatic...

, Sangeetha
Sangeetha
Sangeetha Arvind-Krish is an Indian film actress. Making her acting debut in the mid-90s, she is probably best known for her performances in the films Khadgam, Pithamagan, Uyir and Dhanam.-Early life:...

 
5:51
"Anbe Anbe" Hariharan
Hariharan (singer)
Hariharan , born 3 April 1955) is an Indian playback singer in Hindi, Tamil, Malayalam, Kannada, Marathi, Bhojpuri and Telugu movies, an established ghazal singer, and one of the pioneers of Indian fusion music. His melody is strongly appreciated by the film fraternity...

, Anuradha Sriram
Anuradha Sriram
Anuradha Sriram is an Indian carnatic and playback singer who hails from the South Indian state of Tamil Nadu. She has sung in many Tamil, Telugu, Malayalam, Kannada and Hindi films.- Personal life :...

 
5:34
"Kehta Hai Mera Yeh Dil" Kavita Krishnamurthy 5:15
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