Evropa (magazine)
Encyclopedia
Evropa was a weekly Serbia
Serbia
Serbia , officially the Republic of Serbia , is a landlocked country located at the crossroads of Central and Southeast Europe, covering the southern part of the Carpathian basin and the central part of the Balkans...

n magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...

 published from 2004 until 2008. In written form, it was occasionally also referred to as Evropa+

At first, conceptually a cross between a news
Newsmagazine
A news magazine is a typed, printed, and published piece of paper, magazine or a radio or television program, usually weekly, featuring articles or segments on current events...

 and general interest magazine, Evropas first issue appeared on April 15, 2004. Initially edited and owned by Željko Cvijanović, the magazine devoted equal attention to political, social and economic issues, as well as to culture and entertainment topics. Written in lighter tone, published under "Nacionalni nedeljnik" (National weekly) mantra, it tried to avoid a single political and ideological position.

Its publisher's stated ambition was to promote European values as well as European perspective for Serbia. To that end, magazine has developed a network of correspondents in the following European capitals: Dublin, Madrid
Madrid
Madrid is the capital and largest city of Spain. The population of the city is roughly 3.3 million and the entire population of the Madrid metropolitan area is calculated to be 6.271 million. It is the third largest city in the European Union, after London and Berlin, and its metropolitan...

, Moscow
Moscow
Moscow is the capital, the most populous city, and the most populous federal subject of Russia. The city is a major political, economic, cultural, scientific, religious, financial, educational, and transportation centre of Russia and the continent...

, London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

, Rome
Rome
Rome is the capital of Italy and the country's largest and most populated city and comune, with over 2.7 million residents in . The city is located in the central-western portion of the Italian Peninsula, on the Tiber River within the Lazio region of Italy.Rome's history spans two and a half...

, Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...

 as well as in the countries of former Yugoslavia.

In addition to Serbia, Evropa was available on the news stands in Montenegro
Montenegro
Montenegro Montenegrin: Crna Gora Црна Гора , meaning "Black Mountain") is a country located in Southeastern Europe. It has a coast on the Adriatic Sea to the south-west and is bordered by Croatia to the west, Bosnia and Herzegovina to the northwest, Serbia to the northeast and Albania to the...

, Bosnia and Herzegovina
Bosnia and Herzegovina
Bosnia and Herzegovina , sometimes called Bosnia-Herzegovina or simply Bosnia, is a country in Southern Europe, on the Balkan Peninsula. Bordered by Croatia to the north, west and south, Serbia to the east, and Montenegro to the southeast, Bosnia and Herzegovina is almost landlocked, except for the...

, Croatia
Croatia
Croatia , officially the Republic of Croatia , is a unitary democratic parliamentary republic in Europe at the crossroads of the Mitteleuropa, the Balkans, and the Mediterranean. Its capital and largest city is Zagreb. The country is divided into 20 counties and the city of Zagreb. Croatia covers ...

, Slovenia
Slovenia
Slovenia , officially the Republic of Slovenia , is a country in Central and Southeastern Europe touching the Alps and bordering the Mediterranean. Slovenia borders Italy to the west, Croatia to the south and east, Hungary to the northeast, and Austria to the north, and also has a small portion of...

, and Macedonia
Republic of Macedonia
Macedonia , officially the Republic of Macedonia , is a country located in the central Balkan peninsula in Southeast Europe. It is one of the successor states of the former Yugoslavia, from which it declared independence in 1991...

. During summer months the magazine was distributed throughout seaside resorts in Turkey
Turkey
Turkey , known officially as the Republic of Turkey , is a Eurasian country located in Western Asia and in East Thrace in Southeastern Europe...

, Bulgaria
Bulgaria
Bulgaria , officially the Republic of Bulgaria , is a parliamentary democracy within a unitary constitutional republic in Southeast Europe. The country borders Romania to the north, Serbia and Macedonia to the west, Greece and Turkey to the south, as well as the Black Sea to the east...

, and Greece
Greece
Greece , officially the Hellenic Republic , and historically Hellas or the Republic of Greece in English, is a country in southeastern Europe....

.

In mid-2006, Cvijanović sold
Evropa to Philip Zepter
Philip Zepter
Milan Janković , most known as Philip Zepter is a Serbian entrepreneur and one of the richest Serbs in the world with an estimated net worth of $5 billion....

 and the editing duties were taken over by Rade Stanić who in many ways continued with concept employed by Cvijanović.

In late August 2007, Dušan Veličković
Dušan Veličković
Dušan Veličković is a Serbian writer, journalist and filmmaker.- Biography :Veličković was born in Belgrade in 1947....

 became
Evropas editor-in-chief.http://www.ekapija.com/website/sr/page/126074 The first issue he put together was #178 on September 6, 2007. In addition to new editor, the magazine saw major conceptual changes with Veličković's arrival. "Nacionalni nedeljnik" mantra was immediately scrapped, and a whole new staff (editors and columnists) came along to replace the old guard. They included: Igor Marojević, Nastasija Radović, Bruce Sterling
Bruce Sterling
Michael Bruce Sterling is an American science fiction author, best known for his novels and his work on the Mirrorshades anthology, which helped define the cyberpunk genre.-Writings:...

, Richard Byrne, Vukša Veličković
Vuksa Velickovic
Vukša Veličković is a Serbian writer, journalist and cultural critic, best known for his novel Gužva published by Alexandria Press in 2003, along with a book-soundtrack CD featuring young Serbian electronic artists...

, Miša Brkić, Zanko Tomić, Bojana Mijović, and Jens-Martin Eriksen. Since December 6, 2007 (issue #191), Evropas new credo/marketing slogan is "Prvi evropski news magazin u Srbiji" (First European newsmagazine in Serbia). Since the same issue, the magazine also got a visual makevoer with dark blue replacing red as the dominant colour.

On February 14, 2008, the day its issue #201 was due to appear on news stands, deputy editor-in-chief Nastasija Radović announced the publishing of Evropa has been discontinued, which means that the issue #200 from February 7 was its last.http://www.mtsmondo.com/news/vesti/text.php?vest=86960 According to her, the decision was communicated to the staff by the publishing company representatives who informed them it was due to financial reasons. Editor-in-chief Dušan Veličković added that the staff was still hoping to find a way for the magazine to keep publishinghttp://www.ndnv.org/vest.php?id=4225, however that has not happened.
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