The Message in the Bottle
Encyclopedia
The Delta Factor redirects here. For the film, see The Delta Factor (film)
The Delta Factor (film)
The Delta Factor is a 1970 film directed by Tay Garnett. It stars Christopher George and Yvette Mimieux. The film is based on a novel by Mickey Spillane with the same name.-Plot:...


The Message in the Bottle: How Queer Man is, How Queer Language is, and What One Has to Do with the Other is a collection of essays on semiotics
Semiotics
Semiotics, also called semiotic studies or semiology, is the study of signs and sign processes , indication, designation, likeness, analogy, metaphor, symbolism, signification, and communication...

 written by Walker Percy
Walker Percy
Walker Percy was an American Southern author whose interests included philosophy and semiotics. Percy is best known for his philosophical novels set in and around New Orleans, Louisiana, the first of which, The Moviegoer, won the National Book Award for Fiction in 1962...

 and first published in 1975. Percy writes at what he sees as the conclusion of the modern age
Modern Age
Modern Age is an American conservative academic quarterly journal, founded in 1957 by Russell Kirk in close collaboration with Henry Regnery...

 and attempts to create a middle ground between the two dying ideologies of that age: Judeo-Christian ethics, which give the individual freedom and responsibility; and the rationalism of science and behavioralism
Behavioralism
Behavioralism is an approach in political science which seeks to provide an objective, quantified approach to explaining and predicting political behavior. It is associated with the rise of the behavioral sciences, modeled after the natural sciences...

, which positions man as an organism in an environment and strips him of this freedom.

"The Delta Factor"

"The Delta Factor," first published in January 1975 in the Southern Review
Southern Review
The Southern Review, a literary journal co-founded in 1935 by Robert Penn Warren and Cleanth Brooks and located on the campus of Louisiana State University, publishes fiction, poetry, critical essays, interviews, book reviews, and excerpts from novels in progress by established and emerging writers...

, sets out the overall themes of the entire book. Percy begins by asking why modern man is so sad despite the 20th century's technological innovations and unprecedented levels of comfort. More specifically, he is interested in why man feels happy in bad situations and sad in good situations (a question also posed in his novel The Last Gentleman). He posits that this overarching sadness is due to contemporary society's position between two ages: the modern age, which is more or less slowly becoming out of date, and a new age, which is dawning but has not yet truly dawned. The anthropological
Anthropology
Anthropology is the study of humanity. It has origins in the humanities, the natural sciences, and the social sciences. The term "anthropology" is from the Greek anthrōpos , "man", understood to mean mankind or humanity, and -logia , "discourse" or "study", and was first used in 1501 by German...

 theories of the modern age, according to Percy, "no longer work and the theories of the new age are not yet known" (7). Percy therefore sees his task as coming up with a new theory of man, which he chooses to center on language
Language
Language may refer either to the specifically human capacity for acquiring and using complex systems of communication, or to a specific instance of such a system of complex communication...

, man's attribute that separates him from the animals; The Message in the Bottle will attempt to explain man's strange behavior and unexplained sadness by explaining how man deals with language and symbols.

Percy says that the current theories of man make him into a sort of monster, a "centaur organism-plus soul . . . one not different from beasts yet somehow nevertheless possessing 'freedom' and 'dignity' and 'individuality' and 'mind' and such" (9). Modern man is, then, the collision of Judeo-Christian ethics and its focus upon individual freedom and scientific behaviorism
Behaviorism
Behaviorism , also called the learning perspective , is a philosophy of psychology based on the proposition that all things that organisms do—including acting, thinking, and feeling—can and should be regarded as behaviors, and that psychological disorders are best treated by altering behavior...

, which says that man is no different fromhe animals—in other words, modern man believes himself to be no different from animals and yet somehow above them. What's more, no existing research really deals with the question of how language really works, of how human beings use and understand the symbols of linguistics. Percy puts this question into a sort of no-man's land, what he calls a "terra incognita" (17), between linguistics
Linguistics
Linguistics is the scientific study of human language. Linguistics can be broadly broken into three categories or subfields of study: language form, language meaning, and language in context....

 and psychology
Psychology
Psychology is the study of the mind and behavior. Its immediate goal is to understand individuals and groups by both establishing general principles and researching specific cases. For many, the ultimate goal of psychology is to benefit society...

, the former of which deals with the results of language and the latter of which deals with the way people respond to language.

The Delta Factor, Percy's theory of language, is framed in the context of the story of Helen Keller
Helen Keller
Helen Adams Keller was an American author, political activist, and lecturer. She was the first deafblind person to earn a Bachelor of Arts degree....

's learning to say and sign the word water while Annie Sullivan poured water over her hands and repeatedly made the signs for the word into her hand. A behaviorist linguistic reading of this scene might suggest a causal relationship—in other words, Keller felt Sullivan's sign-language stimulus
Stimulus (physiology)
In physiology, a stimulus is a detectable change in the internal or external environment. The ability of an organism or organ to respond to external stimuli is called sensitivity....

 in her hand and in response
Stimulus (psychology)
In psychology, stimuli are energy patterns which are registered by the senses. In behaviorism and related stimulus–response theories, stimuli constitute the basis for behavior, whereas in perceptual psychology they constitute the basis for perception.In the second half of the 19th century, the...

 made a connection in her brain between the signifier
Sign (semiotics)
A sign is understood as a discrete unit of meaning in semiotics. It is defined as "something that stands for something, to someone in some capacity" It includes words, images, gestures, scents, tastes, textures, sounds – essentially all of the ways in which information can be...

 and the signified. This is too simplistic a reading, says Percy, because Keller was receiving from both the signifier (the sign for water) and the referent (the water itself). This creates a triangle between water (the word), water (the liquid), and Helen, in which all three corners lead to the other two corners and which Percy says is "absolutely irreducible" (40). This linguistic triangle is thus the building block for all of human intelligence. The moment when this Delta Δ entered the mind of man—whether this happened via random chance or through the intervention of a deity—he became man.

Further, in Delta Δ, the corners of the triangle are removed from their behaviorist contexts. Helen Keller, in other words, becomes something other than just an organism in her environment because she is coupling two unrelated things--water the word and water the liquid—together. Likewise, water the liquid is made something more than water the liquid because Keller has coupled it with the arbitrary sound water, and water the word becomes more than just the sound of the word water (and the shape of the sign language for water). In this way, "the Delta phenomenon yielded a new world and maybe a new way of getting at it. It was not the world of organisms and environments but just as real and twice as human" (44)--man is made whole by the Delta Δ where the popular notions of religion and science had split him in two.

"The Loss of the Creature"

"The Loss of the Creature" is an exploration of the way the more or less objective reality of the individual is obscured in and ultimately lost to systems of education and classification. Percy begins by discussing the Grand Canyon
Grand Canyon
The Grand Canyon is a steep-sided canyon carved by the Colorado River in the United States in the state of Arizona. It is largely contained within the Grand Canyon National Park, the 15th national park in the United States...

--he says that, whereas García López de Cárdenas
García López de Cárdenas
García López de Cárdenas, , is credited with the first European discovery of the Grand Canyon.- Life :Cárdenas was born in Llerena, Spain, son to Alonso de Cárdenas y doña Elvira de Figueroa and Maria García Osorio. He was the comendador of Caravaca.López de Cárdenas was conquistador attached to...

, who discovered the canyon, was amazed and awed by it, the modern-day sightseer can see it only through the lens of "the symbolic complex which has already been formed in the sightseer's mind" (47). Because of this, the sightseer does not appreciate the Grand Canyon on its own merits; he appreciates it based on how well or poorly it conforms to his preexisting image of the Grand Canyon, formed by the mythology
Mythology
The term mythology can refer either to the study of myths, or to a body or collection of myths. As examples, comparative mythology is the study of connections between myths from different cultures, whereas Greek mythology is the body of myths from ancient Greece...

 surrounding it. What is more, instead of approaching the site directly, he approaches it by taking photographs, which, Percy says, is not approaching it at all. By these two processes—judging the site on postcards and taking his own pictures of it instead of confronting it himself—the tourist subjugates the present to the past and to the future, respectively.

Percy suggests several ways of getting around this situation, almost all of them involving bypassing the structure of organized approaches—one could go off the beaten path, for example, or be removed from the presence of other tourists by a national disaster. This bypassing, however, can lead to other problems: Namely, the methods used are not necessarily authentic; "some stratagems obviously serve other purposes than that of providing access to being" (51). Percy gives the example of a pair of tourists who, disgusted with the proliferation of other tourists in the popular areas of Mexico, stumble into a tiny village where a festival is taking place. The couple enjoys themselves and repeatedly tells themselves, "Now we are really living," but Percy judges their experience inauthentic because they are constantly concerned that things may not go perfectly. When they return home, they tell an ethnographist
Ethnography
Ethnography is a qualitative method aimed to learn and understand cultural phenomena which reflect the knowledge and system of meanings guiding the life of a cultural group...

 friend of theirs about the festival and how they wish he could have been there. This, says Percy, is their real problem: "They wanted him, not to share their experience, but to certify their experience as genuine" (53).

The layman in modern society, then, surrenders his ownership to the specialist, whom he believes has authority over him in his field. This creates a caste system of sorts between laymen and experts, but Percy says that the worst thing about this system is that the layman does not even realize what it is he has lost.

This is most evident in education. Percy alludes to a metaphor he had used in "The Delta Factor," that of the literature student who cannot read a Shakespearean
William Shakespeare
William Shakespeare was an English poet and playwright, widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's national poet and the "Bard of Avon"...

 sonnet
Sonnet
A sonnet is one of several forms of poetry that originate in Europe, mainly Provence and Italy. A sonnet commonly has 14 lines. The term "sonnet" derives from the Occitan word sonet and the Italian word sonetto, both meaning "little song" or "little sound"...

 that is easily read by a post apocalyptic survivor in Aldous Huxley
Aldous Huxley
Aldous Leonard Huxley was an English writer and one of the most prominent members of the famous Huxley family. Best known for his novels including Brave New World and a wide-ranging output of essays, Huxley also edited the magazine Oxford Poetry, and published short stories, poetry, travel...

's Brave New World
Brave New World
Brave New World is Aldous Huxley's fifth novel, written in 1931 and published in 1932. Set in London of AD 2540 , the novel anticipates developments in reproductive technology and sleep-learning that combine to change society. The future society is an embodiment of the ideals that form the basis of...

. The literature student is blocked from the sonnet by the educational system built around it, what Percy calls its "package." Instead of transmitting the subject of education, education often transmits only itself, and the student does not view the subject as open and delightful, nor does he view himself as sovereign. Percy offers two ways around this, both involving, as did his solution to the problem of the Grand Canyon, an indirect approach. Either the student can suffer some sort of ordeal that opens the text to him in a new way; or else he can be apprenticed to a teacher who takes a very unusual approach to the subject. He suggests that biology students be occasionally taught literature, and vice-versa.

The overall effect of this obscuration by structure is one of the basic conditions of modern society: The individual layman is reduced to being a consumer
Consumerism
Consumerism is a social and economic order that is based on the systematic creation and fostering of a desire to purchase goods and services in ever greater amounts. The term is often associated with criticisms of consumption starting with Thorstein Veblen...

. The individual thing becomes lost to the systems of classification and theory created for the consumer, and the individual man loses all sense of ownership. The solution to this problem, according to Percy, is not to get rid of museums but for "the sightseer to be prepared to enter into a struggle to recover a sight from a museum" (62).

"Metaphor as Mistake"

Percy begins "Metaphor as Mistake" (1958) with five metaphors which were misunderstood; these misunderstood metaphors, he says, have nevertheless "resulted in an authentic poetic experience . . . an experience, moreover, which was notably absent before the mistake was made" (65). Metaphor, in Percy's view, is a way of getting at the real nature of a thing by comparing it to something that it does not resemble on the surface. It becomes a tool for ontological exploration.

Existing inquiries have failed to notice this, however, because they either abstract their viewpoints from both effective and ineffective metaphors (this is the path of philosophy) or focus on the individual effects of the individual poet (this is the path of literary criticism). As he does in "The Delta Factor," Percy wishes to seek a middle ground between these two extremes. He makes it clear, however, that the metaphor has scientific, rather than strictly poetic, value for him;he sees metaphor as a method of getting at the way things actually are.

Two qualifications exist for the metaphor as mistake: It must be given by an authority figure, and it must have a certain aura of mystery around it. In this way, the metaphor becomes both right (given by authority) and wrong (not strictly true as a descriptor).

Percy's example is of a boy on a hunting trip who sees a bird and asks what it is. The African-American accompanying him and his father calls the bird a blue dollar, which excites the boy until his father corrects him and tells him the bird is actually a blue darter. The term blue darter may describe what the bird does and what color it is, says Percy, but blue dollar in some mystical way gets at what the bird actually is. When the boy saw the bird, he formed a subjective impression of it—what Percy calls the bird's "apprehended nature" (72)--and in some sense the mistaken name blue dollar gets right at the heart of that apprehended nature.

In this way, the metaphor becomes both science and poetry; it is a sort of subjective science, the ontology of the world as it appears to the individual. Percy says that we can only understand reality through metaphor. We never perceive the world--"We can only conceive being, sidle up to it by laying something else alongside" (72). All language, then, and perhaps all intelligence, are therefore metaphorical. When one person makes a metaphor, the people who hear it hope that it corresponds to their subjective understanding of reality—an understanding they may or may not even be consciously aware of.

The poet, according to Percy, has a double-edged task: His metaphors must ring true, but they must be flexible enough to reverberate with his audience and for them to gain a new understanding of the things to which they refer. The poet must refer to things we already know, but he must do so in new ways; in this, he gives his audience access to their own private experiences.

This can lead to a sort of blind groping for metaphors, however, a process which Percy sees as effective but harmful. Authority and intention are essential for metaphors to be shared between the Namer and the Hearer.

"Notes for a Novel About the End of the World"

"A Novel About the End of the World" makes a striking counterpart to Percy's novel Love in the Ruins
Love in the Ruins
Love in the Ruins is a novel of speculative or science fiction by author Walker Percy from 1971. It follows its main character, Dr Thomas More, namesake and descendant of Sir Thomas More author of Utopia, a psychiatrist in a small town in Louisiana called Paradise...

, subtitled "The Adventures of a Bad Catholic at a Time Near the End of the World" and published only four years after the essay. The apocalyptic novel is a form of prophecy, a warning about what will happen if society does not change its ways. This sort of novel is written by a particular type of novelist, one defined not by his quality but by his goals. Percy refers to this novelist as a "religious novelist" but notes that he includes atheists such as Jean-Paul Sartre
Jean-Paul Sartre
Jean-Paul Charles Aymard Sartre was a French existentialist philosopher, playwright, novelist, screenwriter, political activist, biographer, and literary critic. He was one of the leading figures in 20th century French philosophy, particularly Marxism, and was one of the key figures in literary...

 and Albert Camus
Albert Camus
Albert Camus was a French author, journalist, and key philosopher of the 20th century. In 1949, Camus founded the Group for International Liaisons within the Revolutionary Union Movement, which was opposed to some tendencies of the Surrealist movement of André Breton.Camus was awarded the 1957...

 in this category because of their "passionate conviction about man's nature, the world, and man's obligation in the world" (103).

The religious novelist, says Percy, has very different concerns than the mainstream of the society in which he lives—so different, in fact, one must decide whether society is blind or whether the novelist is insane or a charlatan. The central difference between the novelist and the rest of society is that the former tends to be pessimistic and the latter tends to be optimistic. The novelist has a "profound disquiet" (106).

The novelist is set off in particular against the scientist
Science
Science is a systematic enterprise that builds and organizes knowledge in the form of testable explanations and predictions about the universe...

 and against the "new theologian
God is dead
"God is dead" is a widely-quoted statement by German philosopher Friedrich Nietzsche. It first appears in The Gay Science , in sections 108 , 125 , and for a third time in section 343...

"--from the former because the novelists insists on the individual while science measures only categories, and from the latter because the novelist still believes in original sin
Original sin
Original sin is, according to a Christian theological doctrine, humanity's state of sin resulting from the Fall of Man. This condition has been characterized in many ways, ranging from something as insignificant as a slight deficiency, or a tendency toward sin yet without collective guilt, referred...

. The Christian novelist in particular recognizes that the problem is not that Christianity is not relevant to modern society but that man's blind acceptance of "the magical aura of science, whose credentials he accepts for all sectors of reality" (113) is changing his consciousness to the point where he can no longer recognize the Gospel
Gospel
A gospel is an account, often written, that describes the life of Jesus of Nazareth. In a more general sense the term "gospel" may refer to the good news message of the New Testament. It is primarily used in reference to the four canonical gospels of Matthew, Mark, Luke, and John...

.

The novel about the end of the world, then, is an attempt to shock the complacent reader out of his scientism
Scientism
Scientism refers to a belief in the universal applicability of the systematic methods and approach of science, especially the view that empirical science constitutes the most authoritative worldview or most valuable part of human learning to the exclusion of other viewpoints...

 and into the light of the real world.

"The Message in the Bottle"

In "The Message in the Bottle," Percy attempts to separate information into two categories: knowledge
Knowledge
Knowledge is a familiarity with someone or something unknown, which can include information, facts, descriptions, or skills acquired through experience or education. It can refer to the theoretical or practical understanding of a subject...

 and news
News
News is the communication of selected information on current events which is presented by print, broadcast, Internet, or word of mouth to a third party or mass audience.- Etymology :...

. The essay is built on an extended metaphor of a castaway with amnesia who remembers nothing but the island he washes up on and who creates a new life with the natives of the island. The castaway frequently finds on the beach bottles that have one-sentence messages on the inside, such as "There is fresh water in the next cove," "The British are coming to Concord," or "Lead melts at 330 degrees."

A group of scientists lives on the island, and they separate these messages into two categories: empirical
Empiricism
Empiricism is a theory of knowledge that asserts that knowledge comes only or primarily via sensory experience. One of several views of epistemology, the study of human knowledge, along with rationalism, idealism and historicism, empiricism emphasizes the role of experience and evidence,...

 facts and analytic
Rationalism
In epistemology and in its modern sense, rationalism is "any view appealing to reason as a source of knowledge or justification" . In more technical terms, it is a method or a theory "in which the criterion of the truth is not sensory but intellectual and deductive"...

 facts. The castaway is disturbed by this classification, however, because it does not take into account the messages' effect on the reader. Thus, he comes up with the categories of knowledge and news. Knowledge belongs to science, to psychology and to the arts; simply put, it is that "which can be arrived at anywhere by anyone and at any time" (125). News, on the other hand, bears directly and immediately on his life. The scientists, because of their commitment to objectivity above all else, cannot recognize the difference between these two categories.

A piece of news is not verified the way a piece of knowledge is—whereas knowledge can be verified empirically, news can be verified empirically only after the hearer has already heeded its call. The castaway must first, however, decide when to heed the call of a piece of news and when to ignore it. Percy sets forth three criteria for the acceptance of a piece of news: (a) its relevance to the hearer's predicament; (b) the trustworthiness of the newsbearer; and (c) its likelihood or possibility. As news depends so heavily on its bearer, the messages in bottles that the castaway finds cannot be sufficient credential in and of themselves. The castaway must know something about the person who wrote them.

The problem with modern society is that too many people attempt to cure their feelings of homelessness
Homelessness
Homelessness describes the condition of people without a regular dwelling. People who are homeless are unable or unwilling to acquire and maintain regular, safe, and adequate housing, or lack "fixed, regular, and adequate night-time residence." The legal definition of "homeless" varies from country...

by seeking knowledge in the fields of science and art. Their real problem, says Percy, is that their feelings of homelessness come from their being stranded on the island—they should be looking for news from across the seas.

Percy links this distinction between news and knowledge to how the world understands the Christian gospel. He writes that the gospel must be understood as a piece of news and not a piece of knowledge. To Percy, the gospel is news from across the seas.
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