Duff Beer (The Simpsons)
Encyclopedia
Duff Beer is a fictional brand of beer
Beer
Beer is the world's most widely consumed andprobably oldest alcoholic beverage; it is the third most popular drink overall, after water and tea. It is produced by the brewing and fermentation of sugars, mainly derived from malted cereal grains, most commonly malted barley and malted wheat...

 in the animated series The Simpsons
The Simpsons
The Simpsons is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series is a satirical parody of a middle class American lifestyle epitomized by its family of the same name, which consists of Homer, Marge, Bart, Lisa and Maggie...

. It is Homer Simpson
Homer Simpson
Homer Jay Simpson is a fictional character in the animated television series The Simpsons and the patriarch of the eponymous family. He is voiced by Dan Castellaneta and first appeared on television, along with the rest of his family, in The Tracey Ullman Show short "Good Night" on April 19, 1987...

's beer of choice. It is a parody of stereotypical commercial beer: very cheaply priced, poor-quality, and advertised everywhere. The beer's official spokesperson is Duffman.

While Duff Beer comes in several varieties, it is revealed on a Duff Brewery tour in "Duffless
Duffless
"Duffless" is the sixteenth episode of The Simpsons fourth season and originally aired on the Fox network on February 18, 1993. After getting arrested for drunk driving, Homer tries to remain sober, at Marge's request. Meanwhile, Lisa attempts to prove that Bart is dumber than a hamster after he...

" that regular Duff, Duff Light, and Duff Dry are the same beer, although Homer and Barney
Barney Gumble
Barnard "Barney" Gumble is a fictional character on the American animated sitcom The Simpsons. The character is voiced by Dan Castellaneta and first appeared in the series premiere episode "Simpsons Roasting on an Open Fire". He is the town drunk and Homer Simpson's best friend. His capacity for...

 apparently remain oblivious to the fact. A tasting room also contains several varieties that Barney stated they had not tried yet, including Raspberry Duff, Lady Duff and Tartar Control Duff. In "Homer's Odyssey", Duff is described as "The beer that makes the days fly by". Fudd, a competitor to Duff, appears in the episodes "Colonel Homer
Colonel Homer
"Colonel Homer" is the twentieth episode of The Simpsons third season. It originally aired on the Fox network in the United States on March 26, 1992. In the episode, Homer embarrasses his wife Marge at a movie theater, leading to a big argument between the two...

" and "Lemon of Troy
Lemon of Troy
"Lemon of Troy" is the 24th episode of The Simpsons sixth season, and originally aired on the Fox network in the United States on May 14, 1995. In the episode, the children of Springfield wage war on Shelbyville after their beloved lemon tree is stolen from them by Shelbyville children...

", the latter showing it being enjoyed by residents of Shelbyville, rival town to the Simpsons' home of Springfield
Springfield (The Simpsons)
Springfield is the fictional town in which the American animated sitcom The Simpsons is set. A mid-sized town in an undetermined state of the United States, Springfield acts as a complete universe in which characters can explore the issues faced by modern society. The geography of the town and its...

. Consumption of Fudd however is alleged to have made hillbillies go blind by bartender Moe Szyslak
Moe Szyslak
Momar / Morris "Moe" Szyslak is a fictional character in the American animated television series, The Simpsons. He is voiced by Hank Azaria and first appeared in the series premiere episode "Simpsons Roasting on an Open Fire"...

.

Duff Gardens

In the episode entitled "Selma's Choice
Selma's Choice
"Selma's Choice" is the thirteenth episode of The Simpsons fourth season and originally aired on the Fox network on January 21, 1993. In the episode, Selma decides to have a baby, inspired by her late aunt's wish that she would not spend her life alone. She experiences a life with children by...

", Bart
Bart Simpson
Bartholomew JoJo "Bart" Simpson is a fictional main character in the animated television series The Simpsons and part of the Simpson family. He is voiced by actress Nancy Cartwright and first appeared on television in The Tracey Ullman Show short "Good Night" on April 19, 1987...

 and Lisa Simpson
Lisa Simpson
Lisa Marie Simpson is a fictional main character in the animated television series The Simpsons. She is the middle child of the Simpson family. Voiced by Yeardley Smith, Lisa first appeared on television in The Tracey Ullman Show short "Good Night" on April 19, 1987. Cartoonist Matt Groening...

 travel with their aunt Selma to Duff Gardens, a parody of the Busch Gardens
Busch Gardens
Busch Gardens is the name of two amusement parks in the United States, owned and operated by SeaWorld Parks & Entertainment, a division of Blackstone Group. One of the parks is in Williamsburg, Virginia, and the other is in Tampa, Florida...

 amusement park, but also containing elements of Disneyland
Disneyland Park (Anaheim)
Disneyland Park is a theme park located in Anaheim, California, owned and operated by the Walt Disney Parks and Resorts division of the Walt Disney Company. Known as Disneyland when it opened on July 18, 1955, and still almost universally referred to by that name, it is the only theme park to be...

. In the gift shop, Bart spots "beer goggles", spectacles that mimic what drunks see: they make Aunt Selma appear young, feminine, and beautiful to Bart - and also, somehow, alter her voice. Later, they see the mascot
Mascot
The term mascot – defined as a term for any person, animal, or object thought to bring luck – colloquially includes anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name...

s of Duff Beer, the Seven Duffs.

In the same episode, there is also a direct parody
Parody
A parody , in current usage, is an imitative work created to mock, comment on, or trivialise an original work, its subject, author, style, or some other target, by means of humorous, satiric or ironic imitation...

 of the "It's a Small World" attraction at Disney parks
Walt Disney Parks and Resorts
Walt Disney Parks and Resorts is the segment of The Walt Disney Company that conceives, builds, and manages the company's theme parks and holiday resorts, as well as a variety of additional family-oriented leisure enterprises...

. In the cartoon, the boats float on a brown liquid as animatronic
Audio-Animatronics
Audio-Animatronics is the registered trademark for a form of robotics created by Walt Disney Imagineering for shows and attractions at Disney theme parks, and subsequently expanded on and used by other companies. The robots move and make noise, generally in speech or song...

 children sing "Duff beer for me, Duff beer for you, I'll have a Duff, You have one, too," over and over again. Lisa drinks the liquid in the ride on a dare from Bart, and she freaks out from its hallucinogenic
Psychedelics, dissociatives and deliriants
This general group of pharmacological agents can be divided into three broad categories: psychedelics, dissociatives, and deliriants. These classes of psychoactive drugs have in common that they can cause subjective changes in perception, thought, emotion and consciousness...

 properties.

Other Duff Gardens attractions include the Beeramid, the Beerquarium ("Home of the world's happiest fish"), the Beer Hall of Presidents, the Washing Machine ride, the Whiplash rollercoaster, singing group Hooray for Everything (who sing a politically correct version of Lou Reed
Lou Reed
Lewis Allan "Lou" Reed is an American rock musician, songwriter, and photographer. He is best known as guitarist, vocalist, and principal songwriter of The Velvet Underground, and for his successful solo career, which has spanned several decades...

's "Walk on the Wild Side" and are based on Up with People
Up with People
Up with People is an international education organization founded in 1968 by J. Blanton Belk, building from roots in the similar "Sing-Out" program of 1965. Up With People is best known for their musical performances by international casts consisting of 70–100 students from, on average, 20...

), and a direct parody of Disneyland's Main Street Electrical Parade
Main Street Electrical Parade
The Main Street Electrical Parade is a regularly scheduled parade, created by Bob Jani and project director Ron Miziker, famous for its long run at Disneyland at the Disneyland Resort most summers between 1972–1974, 1977–1982, and 1985-1996...

.

The Seven Duffs

The Seven Duffs are characters at the Duff Gardens theme park
Amusement park
thumb|Cinderella Castle in [[Magic Kingdom]], [[Disney World]]Amusement and theme parks are terms for a group of entertainment attractions and rides and other events in a location for the enjoyment of large numbers of people...

. The "Duffs" are a reference to Walt Disney
The Walt Disney Company
The Walt Disney Company is the largest media conglomerate in the world in terms of revenue. Founded on October 16, 1923, by Walt and Roy Disney as the Disney Brothers Cartoon Studio, Walt Disney Productions established itself as a leader in the American animation industry before diversifying into...

's Snow White and the Seven Dwarfs
Snow White and the Seven Dwarfs (1937 film)
Snow White and the Seven Dwarfs is a 1937 American animated film based on Snow White, a German fairy tale by the Brothers Grimm. It was the first full-length cel-animated feature in motion picture history, as well as the first animated feature film produced in America, the first produced in full...

. The Seven Duffs are named Sleazy, Queasy, Surly, Edgy, Tipsy, Dizzy, and Remorseful.

Creation

The name was inspired by one-syllable beer names in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 (such as "Bud
Budweiser (Anheuser-Busch)
Budweiser is a 5.0% abv American-style lager introduced in 1876 by Adolphus Busch and one of the highest selling beers in the United States. It is made with up to 30% rice in addition to hops and barley malt. Budweiser is produced in various breweries located around the world...

"), and The Simpsons writers had found the name humorous.

In an excerpt from his autobiography, Guns N' Roses bassist Duff McKagan
Duff McKagan
Michael Andrew "Duff" McKagan is an American musician and writer. He is best known for his twelve-year tenure as the bassist of the hard rock band Guns N' Roses, with whom he achieved worldwide success in the late 1980s and early 1990s...

 said that the beer was named after him as the writers were fans of the band and he was known for his extreme alcohol consumption.

Real Duff beers

Matt Groening
Matt Groening
Matthew Abram "Matt" Groening is an American cartoonist, screenwriter, and producer. He is the creator of the comic strip Life in Hell as well as two successful television series, The Simpsons and Futurama....

 has stated that he will not license the Duff trademark to brew an actual beer, over concern that it would encourage children to drink. However, there have been a few notable cases of individual companies and persons who have used the term "Duff Beer" with varying success.

United States

Duff's Famous Wings in Buffalo, NY sells their own form of Duff's beer on tap.

United Kingdom

Daleside Brewery in England
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...

 makes a beer called Duff. Duff sounds like 'dubh', Irish
Irish language
Irish , also known as Irish Gaelic, is a Goidelic language of the Indo-European language family, originating in Ireland and historically spoken by the Irish people. Irish is now spoken as a first language by a minority of Irish people, as well as being a second language of a larger proportion of...

 for black; this is a 5% abv
Alcohol by volume
Alcohol by volume is a standard measure of how much alcohol is contained in an alcoholic beverage .The ABV standard is used worldwide....

 dark beer.

Australia

In the mid 1990s, the Lion Nathan
Lion Nathan
Lion Nathan National Foods is the parent company created in October 2009, into which Lion Nathan and National Foods were merged. It is fully owned by Kirin Holdings Company, Limited...

 brewery in Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

 produced a beer called Duff. 20th Century Fox
20th Century Fox
Twentieth Century Fox Film Corporation — also known as 20th Century Fox, or simply 20th or Fox — is one of the six major American film studios...

 brought legal action against the company. The product was ordered to be pulled from store shelves and destroyed, because of the likely association in public mind between the Simpsons brand and characters and Lion Nathan's product, though the manufacturer did not use any Simpsons characters or the Simpsons Duff Beer design. The beer became a collectors' item in the process, with one case selling for US$
United States dollar
The United States dollar , also referred to as the American dollar, is the official currency of the United States of America. It is divided into 100 smaller units called cents or pennies....

13,000.

Mexico

Since 2006, Rodrigo Contreras, from Guadalajara
Guadalajara, Jalisco
Guadalajara is the capital of the Mexican state of Jalisco, and the seat of the municipality of Guadalajara. The city is located in the central region of Jalisco in the western-pacific area of Mexico. With a population of 1,564,514 it is Mexico's second most populous municipality...

, Mexico
Mexico
The United Mexican States , commonly known as Mexico , is a federal constitutional republic in North America. It is bordered on the north by the United States; on the south and west by the Pacific Ocean; on the southeast by Guatemala, Belize, and the Caribbean Sea; and on the east by the Gulf of...

 is setting up a business with the purpose of selling Duff beer. He managed to register the "Duff" trademark in Mexico, as well as the domain name DuffDeMexico.com. Contreras designed the bottle to be identical to the one portrayed on The Simpsons. The bottle can be seen at his website. The beer is currently available at a few bars, but Contreras has stated his intention of selling it at convenience stores and even exporting it to the United States.

This case has been featured on several Mexican newspapers and magazines, but most of them focus on the novelty the beer represents, rather than the legal implications of it. The "Duff" trademark was not registered in Mexico before Contreras registered it; however, Mexican intellectual property
Intellectual property
Intellectual property is a term referring to a number of distinct types of creations of the mind for which a set of exclusive rights are recognized—and the corresponding fields of law...

 law
Law
Law is a system of rules and guidelines which are enforced through social institutions to govern behavior, wherever possible. It shapes politics, economics and society in numerous ways and serves as a social mediator of relations between people. Contract law regulates everything from buying a bus...

 recognizes the concept of "brand notoriety", which states that if any brand is well known by a specific section of the consumers or the industry due to the commercial activities and/or advertisement done by its owners, they have the right to claim the ownership of the trademark. What seems to be a pirated Duff beer produced by Contreras is about to be released in Colombia. According to its website, he may already have a local trademark over "Duff", since it claims that another Duff pirate was jailed in Bogotá.

Germany

In Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...

 the Eschweger Klosterbrauerei, a brewery in Hessen, brews a Duff Beer under the German Reinheitsgebot
Reinheitsgebot
The Reinheitsgebot , sometimes called the "German Beer Purity Law" or the "Bavarian Purity Law" in English, was a regulation concerning the production of beer in Germany. In the original text, the only ingredients that could be used in the production of beer were water, barley and hops...

.

New Zealand

Duff Brewery in Dunedin
Dunedin
Dunedin is the second-largest city in the South Island of New Zealand, and the principal city of the Otago Region. It is considered to be one of the four main urban centres of New Zealand for historic, cultural, and geographic reasons. Dunedin was the largest city by territorial land area until...

 New Zealand
New Zealand
New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...

 brewed Duff Beer many years before The Simpsons, but due to threatened legal action by Fox
Fox
Fox is a common name for many species of omnivorous mammals belonging to the Canidae family. Foxes are small to medium-sized canids , characterized by possessing a long narrow snout, and a bushy tail .Members of about 37 species are referred to as foxes, of which only 12 species actually belong to...

 they changed their name to McDuff. Duff Brewery were unable to afford to defend the law suit due to being a small brewery.

Duff Energy Drink

The gift shop of The Simpsons Ride
The Simpsons Ride
The Simpsons Ride is a simulator ride featured at the Universal Studios Florida and Universal Studios Hollywood theme parks. The ride is based on the animated television series The Simpsons. It was first announced in 2007 and replaced the Back to the Future: The Ride at both locations...

 at Universal Studios sells a canned energy drink designed to look like a Duff Beer can. It is also sold at a limited number of other locations, including Hot Topic
Hot Topic
Hot Topic is an American retail chain specializing in music and pop culture-related clothing and accessories, as well as licensed music on CD. The majority of the stores are located in regional shopping malls. The first Hot Topic store was opened in 1988 by Orv Madden, who retired as CEO in 2000...

. It is also available in the UK at American import stores such as Cyber Candy.
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