Krisp Clothing is a British

United Kingdom

The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 ladies' fashion

Fashion

Fashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...

 clothing

Clothing

Clothing refers to any covering for the human body that is worn. The wearing of clothing is exclusively a human characteristic and is a feature of nearly all human societies...

 retailer

Retail

Retail consists of the sale of physical goods or merchandise from a fixed location, such as a department store, boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser. Retailing may include subordinated services, such as delivery. Purchasers may be...

 based principally in London

London

London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

 and the South

South

South is a noun, adjective, or adverb indicating direction or geography.South is one of the four cardinal directions or compass points. It is the opposite of north and is perpendicular to east and west.By convention, the bottom side of a map is south....

 of England

England

England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...

. As of 2009 the firm operates 23 retail stores, which operate under the Krisp branding, and also trades online through its retail website

Website

A website, also written as Web site, web site, or simply site, is a collection of related web pages containing images, videos or other digital assets. A website is hosted on at least one web server, accessible via a network such as the Internet or a private local area network through an Internet...

.

The firm manufactures and retails a range of popular modern young fashion

Fashion

Fashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...

 items aimed at young adults, with a focus on fast fashion

Fast fashion

Fast fashion is a contemporary term used by fashion retailers to acknowledge that designs move from catwalk to store in the fastest time to capture current trends in the market. This has developed from a product-driven concept based on a manufacturing model referred to as "quick response" developed...

 and "going out" clothing; the company's range includes a broad range of clothing items, such as tops

Top (clothing)

A top is clothing that covers the upper human body from the neck to the waistline, especially that of women. Tops are sometimes as short as mid-torso, and as long as mid-thigh. Men's tops are generally paired with pants, and women's with pants or skirts...

 and blouses

Blouse

A blouse is a loose-fitting upper garment that was formerly worn by workmen, peasants, artists, women and children. It is typically gathered at the waist so that it hangs loosely over the wearer's body. Today, the word most commonly refers to a woman's shirt but can also refer to a man's shirt if...

, dresses

Dress

A dress is a garment consisting of a skirt with an attached bodice or with a matching bodice giving the effect of a one-piece garment.Dress may also refer to:*Clothing in general*Costume, fancy dress...

 and skirts

Skirt

A skirt is a tube- or cone-shaped garment that hangs from the waist and covers all or part of the legs.In the western world, skirts are usually considered women's clothing. However, there are exceptions...

, trousers

Trousers

Trousers are an item of clothing worn on the lower part of the body from the waist to the ankles, covering both legs separately...

 and jeans

Jeans

Jeans are trousers made from denim. Some of the earliest American blue jeans were made by Jacob Davis, Calvin Rogers, and Levi Strauss in 1873. Starting in the 1950s, jeans, originally designed for cowboys, became popular among teenagers. Historic brands include Levi's, Lee, and Wrangler...

, jackets

Jacket

A jacket is a hip- or waist-length garment for the upper body. A jacket typically has sleeves, and fastens in the front. A jacket is generally lighter, tighter-fitting, and less insulating than a coat, which is outerwear...

 and outerwear, and shoes and accessories.