ZuPreem
Encyclopedia
ZuPreem is a brand of Premium Nutritional Products, Inc., which manufactures and sells animal feeds, particularly for zoo
Zoo
A zoological garden, zoological park, menagerie, or zoo is a facility in which animals are confined within enclosures, displayed to the public, and in which they may also be bred....

 animals and exotic pets.

History

The idea for ZuPreem started when Mark Morris, Sr. DVM
Veterinarian
A veterinary physician, colloquially called a vet, shortened from veterinarian or veterinary surgeon , is a professional who treats disease, disorder and injury in animals....

, founder of Hill's Pet Nutrition
Hill's Pet Nutrition
Hill's Pet Nutrition, Inc is a subsidiary of Colgate-Palmolive Company. They are a large scale provider of dog and cat foods.- History :In 1928, Dr. Mark L. Morris Sr. established Raritan Hospital for Animals in Edison, New Jersey. At the time, this was one of only two small animal hospitals in the...

, Inc., and his son Mark L. Morris Jr. DVM, PhD developed a range of specialized diets
Diet (nutrition)
In nutrition, diet is the sum of food consumed by a person or other organism. Dietary habits are the habitual decisions an individual or culture makes when choosing what foods to eat. With the word diet, it is often implied the use of specific intake of nutrition for health or weight-management...

 for cats and dogs with particular health concerns, marketed as Prescription Diets and Science Diets. A phone call to Mark Morris Jr. from a local zoo director Gary Clarke in 1964 lead him to begin researching the nutritional needs, and developing foods, for many different species
Species
In biology, a species is one of the basic units of biological classification and a taxonomic rank. A species is often defined as a group of organisms capable of interbreeding and producing fertile offspring. While in many cases this definition is adequate, more precise or differing measures are...

 of animal
Animal
Animals are a major group of multicellular, eukaryotic organisms of the kingdom Animalia or Metazoa. Their body plan eventually becomes fixed as they develop, although some undergo a process of metamorphosis later on in their life. Most animals are motile, meaning they can move spontaneously and...

s, including primate
Primate
A primate is a mammal of the order Primates , which contains prosimians and simians. Primates arose from ancestors that lived in the trees of tropical forests; many primate characteristics represent adaptations to life in this challenging three-dimensional environment...

s, bear
Bear
Bears are mammals of the family Ursidae. Bears are classified as caniforms, or doglike carnivorans, with the pinnipeds being their closest living relatives. Although there are only eight living species of bear, they are widespread, appearing in a wide variety of habitats throughout the Northern...

s, reptile
Reptile
Reptiles are members of a class of air-breathing, ectothermic vertebrates which are characterized by laying shelled eggs , and having skin covered in scales and/or scutes. They are tetrapods, either having four limbs or being descended from four-limbed ancestors...

s, ferret
Ferret
The ferret is a domesticated mammal of the type Mustela putorius furo. Ferrets are sexually dimorphic predators with males being substantially larger than females. They typically have brown, black, white, or mixed fur...

s, bird
Bird
Birds are feathered, winged, bipedal, endothermic , egg-laying, vertebrate animals. Around 10,000 living species and 188 families makes them the most speciose class of tetrapod vertebrates. They inhabit ecosystems across the globe, from the Arctic to the Antarctic. Extant birds range in size from...

s, and exotic feline
Felidae
Felidae is the biological family of the cats; a member of this family is called a felid. Felids are the strictest carnivores of the thirteen terrestrial families in the order Carnivora, although the three families of marine mammals comprising the superfamily pinnipedia are as carnivorous as the...

s. Currently, David R. Morris, son of Mark Morris Jr., runs the company, and continues to expand the line of foods with an emphasis on companion exotic animals as well as zoo animals. By 2007 the company determined that it had the largest market share of extruded/pelleted nutritional complete foods for companion birds in the United States.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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