Life in Action
Encyclopedia
Life in Action is a book by Fernando Espuelas
Fernando Espuelas
Fernando Espuelas is an American entrepreneur, author, media personality and philanthropist.Espuelas is one of the pioneers of the consumer Internet. He is the co-founder and first CEO of Starmedia, the first pan-Latin Internet portal, launched in 1996 and now part of Orange, France Telecom's...

, published by Penguin Books
Penguin Books
Penguin Books is a publisher founded in 1935 by Sir Allen Lane and V.K. Krishna Menon. Penguin revolutionised publishing in the 1930s through its high quality, inexpensive paperbacks, sold through Woolworths and other high street stores for sixpence. Penguin's success demonstrated that large...

 in 2004, as an auto-biographical and philosophical story using Espuelas' experiences from childhood in Uruguay
Uruguay
Uruguay ,officially the Oriental Republic of Uruguay,sometimes the Eastern Republic of Uruguay; ) is a country in the southeastern part of South America. It is home to some 3.5 million people, of whom 1.8 million live in the capital Montevideo and its metropolitan area...

, through his early years in the United States, to the founding of Starmedia
Starmedia
StarMedia is a leading Latin Internet brand, co-founded in August 1996 by Fernando Espuelas and Jack Chen as the first pan-regional Internet portal for Spanish and Portuguese speaking audiences...

, the first Latin portal and VOY, as a real-life context for his personal philosophy of self-actualization. The fundamental message of the book is that success cannot be measured in wealth, power, or fame. Success and happiness come from looking inside ourselves to discover who we genuinely are, and what we truly need, in order to find true happiness. And then striving to live the best life that we can: for our loved ones, our community, and ourselves.

Background

Life in Action describes Espuelas' philosophy of introspection and subsequent analysis as the catalyst for action; he summarizes these ideas with the Spanish word "voy" ("I go"). Life in Action describes how to visualize success and work toward it every day. Espuelas' twelve principles are inspired by his own life and the lives of historical icons, from such diverse figures as Winston Churchill
Winston Churchill
Sir Winston Leonard Spencer-Churchill, was a predominantly Conservative British politician and statesman known for his leadership of the United Kingdom during the Second World War. He is widely regarded as one of the greatest wartime leaders of the century and served as Prime Minister twice...

 and Mahatma Gandhi
Mahatma Gandhi
Mohandas Karamchand Gandhi , pronounced . 2 October 1869 – 30 January 1948) was the pre-eminent political and ideological leader of India during the Indian independence movement...

 to Martin Luther King Jr. and Nelson Mandela
Nelson Mandela
Nelson Rolihlahla Mandela served as President of South Africa from 1994 to 1999, and was the first South African president to be elected in a fully representative democratic election. Before his presidency, Mandela was an anti-apartheid activist, and the leader of Umkhonto we Sizwe, the armed wing...

, who have used their powers of vision, optimism, persistence, honesty, and courage to overcome obstacles like fear, doubt, and prejudice.

A historian who is one of the original Internet's innovators, according to media , historians and academicians, Espuelas in known throughout the Latin world as a visionary for predicting that the Internet would revolutionize and begin to "re-unify" Latin America.

Time
Time (magazine)
Time is an American news magazine. A European edition is published from London. Time Europe covers the Middle East, Africa and, since 2003, Latin America. An Asian edition is based in Hong Kong...

 and CNN
CNN
Cable News Network is a U.S. cable news channel founded in 1980 by Ted Turner. Upon its launch, CNN was the first channel to provide 24-hour television news coverage, and the first all-news television channel in the United States...

 named Espuelas as one of the “Leaders of the Millennium”, and he was recognized as a “2000 All-Star” business leader by Crain's New York Business magazine. The World Economic Forum
World Economic Forum
The World Economic Forum is a Swiss non-profit foundation, based in Cologny, Geneva, best known for its annual meeting in Davos, a mountain resort in Graubünden, in the eastern Alps region of Switzerland....

 includes him among its "Global Leaders of Tomorrow," and he was also a recipient of Latin Trade Magazines Bravo Award, being named "CEO of the Year" by the magazine. Hispanic Business
Hispanic Business
Hispanic Business, Inc. is a media company based in Goleta, California, in the United States of America. The firm was founded by Jesús Chavarría in 1979 and its publications are oriented towards Hispanic professionals and entrepreneurs.-Publications:...

 magazine gave Espuelas its Hispanic Entrepreneur Award in 2000. He received a New York
New York (magazine)
New York is a weekly magazine principally concerned with the life, culture, politics, and style of New York City. Founded by Milton Glaser and Clay Felker in 1968 as a competitor to The New Yorker, it was brasher and less polite than that magazine, and established itself as a cradle of New...

 Award in 1999. Espuelas has been named to the "power-list" of such diverse media as The Hollywood Reporter
The Hollywood Reporter
Formerly a daily trade magazine, The Hollywood Reporter re-launched in late 2010 as a unique hybrid publication serving the entertainment industry and a consumer audience...

, The Industry Standard
The Industry Standard
The Industry Standard is a news web site dedicated to technology business news, part of InfoWorld, a news web site covering technology in general...

, Latino Leaders Magazine, Red Herring Magazine, Silicon Alley Reporter
Silicon Alley Reporter
Silicon Alley Reporter was an American trade publication focused on New York's Silicon Alley.Founded by Jason Calacanis in 1996, then was renamed the Venture Reporter in 2001 and was eventually sold to Dow Jones in 2003....

, Hispanic Business Magazine, CNN
CNN
Cable News Network is a U.S. cable news channel founded in 1980 by Ted Turner. Upon its launch, CNN was the first channel to provide 24-hour television news coverage, and the first all-news television channel in the United States...

, Upside Magazine and Hispanic Magazine. In 2007, Espuelas was named a Henry Crown Fellow at the Aspen Institute.

Espuelas is the host and managing editor of Espuelas, a primetime, daily Spanish-language radio talk show on 1020AM in Los Angeles, part of the Univision
Univision
Univision is a Spanish-language television network in the United States. It has the largest audience of Spanish language television viewers according to Nielsen ratings. Randy Falco, COO, has been in charge of the company since the departure of Univision Communications president and CEO Joe Uva...

 Radio Network, and online at espuelas.com He also appears frequently as a commentator on television and in print.

External links

  • Life in Action at Amazon.com
    Amazon.com
    Amazon.com, Inc. is a multinational electronic commerce company headquartered in Seattle, Washington, United States. It is the world's largest online retailer. Amazon has separate websites for the following countries: United States, Canada, United Kingdom, Germany, France, Italy, Spain, Japan, and...

  • "The Fernando Espuelas Story" a video biography of Fernando Espuelas
    Fernando Espuelas
    Fernando Espuelas is an American entrepreneur, author, media personality and philanthropist.Espuelas is one of the pioneers of the consumer Internet. He is the co-founder and first CEO of Starmedia, the first pan-Latin Internet portal, launched in 1996 and now part of Orange, France Telecom's...

  • Fernando Espuelas' Official Site
  • The Aspen Institute Henry Crown Fellows
  • StarMedia
  • The Tavis Smiley Show, PBS
    Public Broadcasting Service
    The Public Broadcasting Service is an American non-profit public broadcasting television network with 354 member TV stations in the United States which hold collective ownership. Its headquarters is in Arlington, Virginia....

     “Fernando Espuelas Interview”, December 10, 2004
  • Latino Leaders Magazine Fernando Espuelas: The List - Latino Leaders, May, 2004
  • The Tavis Smiley Show, NPR
    NPR
    NPR, formerly National Public Radio, is a privately and publicly funded non-profit membership media organization that serves as a national syndicator to a network of 900 public radio stations in the United States. NPR was created in 1970, following congressional passage of the Public Broadcasting...

    , “VOY CEO Fernando Espuelas on Hispanic Market”, May 12, 2004
  • Latino Leaders 'The Fernando Espuelas Story', June-July, 2004 by Susan Hornik
  • The Financial Express Bill Gates? He’s The Anglo Fernando Espuelas, May 2004
  • El Pais El retiro del 'Gates latino', August, 2001
  • The Industry Standard Fernando Espuelas July, 2001
  • GestioPolis La Historia de un gran emprendedor: FERNANDO ESPUELAS, March, 2001
  • CNN Twenty Latin American Leaders of the Internet Named by CNN, November 2000
  • El Colombiano Fernando Espuelas, creador de un imperio para la comunidad virtual, February, 2000
  • Business Week La Vida Loca of a Latin Web Star, October, 1999
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