Communication University of China
Encyclopedia
The Communication University of China (CUC) (Simplified Chinese: 中国传媒大学 pinyin
: zhōngguó chuánméi dàxué) is a public university in Beijing
, China
. Formerly known as the Beijing Broadcasting Institute (BBI) (Simplified Chinese: 北京广播学院, pinyin
: běijīng guǎngbō xuéyuàn) it is jointly administered by the State Administration of Radio, Film, and Television
and the Ministry of Education of the People's Republic of China
. It is the highest institute of media education in China.
As one of the Project 211
key universities directly under the Ministry of Education, CUC has trained, since its establishment in 1954, numerous high-level professionals for the Chinese media industry, and made a significant contribution to the nation’s media business and economy. It has been honored as the “cradle of the nation’s broadcasting and television talents”. The university now provides undergraduate, master and doctoral degree courses for full-time students, and diploma training courses for media professionals.
(Beijing) was merged into BBI.
On August 19, 2004, the State Council of the People's Republic of China
approved the renaming of the institute to the Communication University of China, making it an official "university". It has now developed into a comprehensive institute of higher learning with broadcasting, film production, journalism, drama, animation, advertising, newscasting, crative cultural industry, Communications engineering, foreign languages (especially minority language), and management as its major academic disciplines.
, Beijing
. It is just outside of the Eastern 5th Ring Road, and is just along the Beijing-Tong County expressway. With increasing number of students and fast development, the university has expanded its campus to nearby areas to provide more space for student and staff accommodation and research institutions. The main campus is composed of teaching and administrative buildings, theatres for cultural activities, large compounds of student dormitories and staff apartments, media production studios and scientific research centers. The campus is linked by the Communication University of China Station
of Beijing subway Batong Line.
In cooperation with National Office for Teaching Chinese as a Foreign Language or Hanban
, CUC also operates several Confucius Institute
s with its overseas partner universities, providing Chinese language and cultural education for learners outside of China.
, Jiangsu
Province. The Communication University of China' Nanjing (CUCN) is directly supervised by the board of directors, with CUC's former president as the honorary head of the board.
CUC also has some affiliated institutions that provide commercial training and educational service for the public. The CUC press is the only publishing house in China that exclusively publishes media and journalism related books and audio-visual products.
broadcasters, such as Luo Jing
(7 o'clock national news programme Xinwen Lianbo
), Hai Xia, Bai Yansong
, Cui Yongyuan
, Li Yong, presenters from Phoenix Television
(Hong Kong
), such as Chen Luyu
and Dong Jiayao, actor Alex Man
as well as Zhang Haijie
from MediaCorp TV (Singapore
), graduated from the university. As a result, its recognition in the Chinese media circle is very prominent.
Pinyin
Pinyin is the official system to transcribe Chinese characters into the Roman alphabet in China, Malaysia, Singapore and Taiwan. It is also often used to teach Mandarin Chinese and spell Chinese names in foreign publications and used as an input method to enter Chinese characters into...
: zhōngguó chuánméi dàxué) is a public university in Beijing
Beijing
Beijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...
, China
People's Republic of China
China , officially the People's Republic of China , is the most populous country in the world, with over 1.3 billion citizens. Located in East Asia, the country covers approximately 9.6 million square kilometres...
. Formerly known as the Beijing Broadcasting Institute (BBI) (Simplified Chinese: 北京广播学院, pinyin
Pinyin
Pinyin is the official system to transcribe Chinese characters into the Roman alphabet in China, Malaysia, Singapore and Taiwan. It is also often used to teach Mandarin Chinese and spell Chinese names in foreign publications and used as an input method to enter Chinese characters into...
: běijīng guǎngbō xuéyuàn) it is jointly administered by the State Administration of Radio, Film, and Television
State Administration of Radio, Film, and Television
The State Administration of Radio, Film, and Television is an executive branch under the State Council of the People's Republic of China...
and the Ministry of Education of the People's Republic of China
Ministry of Education of the People's Republic of China
The Ministry of Education of the People's Republic of China , formerly Ministry of Education, Central People's Government from 1949 to 1954, State Education Commission from 1985 to 1998, is headquartered in Beijing. It is the agency of the State Council which regulates all aspects of the...
. It is the highest institute of media education in China.
As one of the Project 211
Project 211
Project 211 is a project of National Key Universities and colleges initiated in 1995 by the Ministry of Education of the People's Republic of China, with the intent of raising the research standards of high-level universities and cultivating strategies for socio-economic development...
key universities directly under the Ministry of Education, CUC has trained, since its establishment in 1954, numerous high-level professionals for the Chinese media industry, and made a significant contribution to the nation’s media business and economy. It has been honored as the “cradle of the nation’s broadcasting and television talents”. The university now provides undergraduate, master and doctoral degree courses for full-time students, and diploma training courses for media professionals.
History
CUC's history dates back to March 3, 1954 when the first training class for broadcasting professionals was held by the then Central Radio Administration. This then led to the founding of Beijing Broadcasting College in 1958. On September 7, 1959, CUC's precursor Beijing Broadcasting Institute (BBI) was established. During the ensuing four decades, BBI remained a relatively small college and only known among the circles of Chinese media professionals. Since the late 1990s, because of the central government's policy of higher education scale-up, the institute started to expand rapidly, with more courses introduced. In March, 2002, the eastern campus of China University of Mining and TechnologyChina University of Mining and Technology
China University of Mining and Technology colloquially 矿大 is a national key university under the direct supervision of the Ministry of Education of China as well as a Project 211 and Project 985 university of China...
(Beijing) was merged into BBI.
On August 19, 2004, the State Council of the People's Republic of China
State Council of the People's Republic of China
The State Council of the People's Republic of China , which is largely synonymous with the Central People's Government after 1954, is the chief administrative authority of the People's Republic of China. It is chaired by the Premier and includes the heads of each governmental department and agency...
approved the renaming of the institute to the Communication University of China, making it an official "university". It has now developed into a comprehensive institute of higher learning with broadcasting, film production, journalism, drama, animation, advertising, newscasting, crative cultural industry, Communications engineering, foreign languages (especially minority language), and management as its major academic disciplines.
Campus
CUC's 116.88 hectare main campus is located in Dingfuzhuang, eastern part of Chaoyang DistrictChaoyang District, Beijing
Chaoyang District is a district of Beijing, China.Chaoyang is home to the majority of Beijing's many foreign embassies, the well-known Sanlitun bar street, as well as Beijing's growing CBD. The Olympic Park, built for the 2008 Summer Olympics, is also in Chaoyang...
, Beijing
Beijing
Beijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...
. It is just outside of the Eastern 5th Ring Road, and is just along the Beijing-Tong County expressway. With increasing number of students and fast development, the university has expanded its campus to nearby areas to provide more space for student and staff accommodation and research institutions. The main campus is composed of teaching and administrative buildings, theatres for cultural activities, large compounds of student dormitories and staff apartments, media production studios and scientific research centers. The campus is linked by the Communication University of China Station
Communication University of China Station
' is a station on Batong Line of the Beijing Subway in People's Republic of China. It is named after the Communication University of China near the station....
of Beijing subway Batong Line.
Schools and Research Centers
Currently CUC comprises the following major schools and research centres:Schools
- School of Television and Journalism
- School of Foreign Languages
- School of Advertising
- School of Cinema and Television Arts
- School of Animation
- School of Information Engineering
- School of Anchoring and Presenting
- School of Computing Science
- School of Media Management
- School of Science
- School of Arts
- School of Political Science and Education
- School of Distance Education
- Department of Physical Education
- Chinese Language Education for Foreign Students
- Institute of Communication Studies
- Institute of Art Studies
- Phoenix College(co-operating with Hong Kong Phoenix TelevisionPhoenix TelevisionPhoenix Satellite Television Holdings Ltd or Phoenix Television is a Hong Kong-based Mandarin Chinese and Cantonese television broadcaster that serves the Chinese mainland and Hong Kong along with other markets with substantial Chinese viewers...
)
Major Research Centers
- National Center for Television and Radio Studies
- Center for Digital Broadcasting
- Center for Asian Media Studies
- Center for Media and Gender Studies
- Center for International Communication
- Center for European Media Studies
- Center for Marketing Research
- Center for Public Opinions and Public Relations
- Institute of Audience Studies
- Institute of International Journalism
- National Language Resources Monitoring and Research Center
- Center for Media Law
Chinese Language Teaching for Foreigners
The Chinese language school for foreigners is inexpensive but gets relatively poor reviews from students due to relatively disorganization and inexperienced faculty, according to a Global Times report.In cooperation with National Office for Teaching Chinese as a Foreign Language or Hanban
HanBan
Hanban is the colloquial abbreviation for the Chinese National Office for Teaching Chinese as a Foreign Language.- Administration :It is governed by the Office of Chinese Language Council International , a non-government and non-profit organization affiliated with the Ministry of Education of the...
, CUC also operates several Confucius Institute
Confucius Institute
Confucius Institutes are non-profit public institutions that aim to promote Chinese language and culture, support local Chinese teaching internationally, as well as facilitating cultural exchanges. They are sometimes compared to language and culture promotion organizations such as France's...
s with its overseas partner universities, providing Chinese language and cultural education for learners outside of China.
Affiliations
In September, 2004, in cooperation with Nanjing Meiya Educational Investment Co. Ltd., CUC co-founded a private college in the southern city of NanjingNanjing
' is the capital of Jiangsu province in China and has a prominent place in Chinese history and culture, having been the capital of China on several occasions...
, Jiangsu
Jiangsu
' is a province of the People's Republic of China, located along the east coast of the country. The name comes from jiang, short for the city of Jiangning , and su, for the city of Suzhou. The abbreviation for this province is "苏" , the second character of its name...
Province. The Communication University of China' Nanjing (CUCN) is directly supervised by the board of directors, with CUC's former president as the honorary head of the board.
CUC also has some affiliated institutions that provide commercial training and educational service for the public. The CUC press is the only publishing house in China that exclusively publishes media and journalism related books and audio-visual products.
Notable alumni
CUC is world-renowned for training Chinese language Newscasters and Television & Radio announcers, administrators and technicians. Noted CCTVChina Central Television
China Central Television or Chinese Central Television, commonly abbreviated as CCTV, is the major state television broadcaster in mainland China. CCTV has a network of 19 channels broadcasting different programmes and is accessible to more than one billion viewers...
broadcasters, such as Luo Jing
Luo Jing
Luo Jing was a prominent news anchor for China Central Television , the main state broadcaster of the People's Republic of China. He was known all over China as an announcer for the 7:00pm CCTV News program Xinwen Lianbo. As one of China's most well-known TV personalities, Luo's voice was very...
(7 o'clock national news programme Xinwen Lianbo
Xinwen Lianbo
Xinwen Lianbo is a daily news programme produced by China Central Television . It is shown simultaneously by most terrestrial television channels in mainland China, making it one of the world's most watched television programmes...
), Hai Xia, Bai Yansong
Bai Yansong
Bai Yansong is a prominent Chinese news anchor and journalist affiliated with China Central Television, China's national television network, and is known for his articulate and confident style. He was born in Inner Mongolia, China and is an ethnic Mongol. Bai was one of CCTV's major news anchors...
, Cui Yongyuan
Cui Yongyuan
Cui Yongyuan is an eminent Chinese talk show host that is known for his natural and relaxed style, differentiating him from other rigid and serious Chinese TV hosts.-Biography:Cui graduated from the Communication University of China...
, Li Yong, presenters from Phoenix Television
Phoenix Television
Phoenix Satellite Television Holdings Ltd or Phoenix Television is a Hong Kong-based Mandarin Chinese and Cantonese television broadcaster that serves the Chinese mainland and Hong Kong along with other markets with substantial Chinese viewers...
(Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...
), such as Chen Luyu
Chen Luyu
Chen Luyu , born 12 June 1970, is a famous Chinese anchor and host affiliated with Phoenix Television. She has been likened as "China's Oprah" owing to the popularity of her talk show.She is currently the host of the talk show programme A Date With Luyu....
and Dong Jiayao, actor Alex Man
Alex Man
Alex Man , Hong Kong actor who has played leading roles in numerous movies and television serials.Born in Hong Kong, Alex Man joined ATV in 1970s, casting some TV drama. He became popular when joining TVB in 1980s, in which he had been the main character of several TV drama with big production...
as well as Zhang Haijie
Zhang Haijie
Zhang Haijie is a renowned Singaporean television news presenter with MediaCorp TV Channel 8, one of two Mandarin Chinese free-to-air television channels in Singapore. Born in Xi'an, China, she became a Singaporean citizen in 2003. Since 1 May 2008, she has been anchoring News Tonight every...
from MediaCorp TV (Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...
), graduated from the university. As a result, its recognition in the Chinese media circle is very prominent.
External links
- Official Website of Communication University of China (Chinese, simplified characters and also has an English version)
- Campus real three-dimensional map