Axiom Telecom
Encyclopedia
Axiom Telecom was founded by an Emarati entrepreneur, Faisal Al Bannai, with four employees at the start of its operations in 1996. Axiom became the official distributors for many mobile consumer brands in the UAE, including Nokia
and Sony Ericsson
, and had already sold the largest number of Nokia branded communicators in the Middle East.
In 2003, Axiom started its regional roll-out, and has since established presence in Kuwait
, Bahrain
, Qatar
, Oman
, Saudi Arabia
(2006), Egypt
(2007), London
in 2007 and India
(2007).
In December 2005, TECOM
, a member of Dubai Holding
, acquired a 40% share of the Axiom Telecom. The relationship is expected to further accelerate Axiom's growth and strengthen its market position using Dubai Holding’s vast infrastructure which has interests in sectors such as ICT, media, tourism.
At the start of 2007, Axiom enhanced the program for its Nokia and Sony Ericsson mobile phones customers with its free pick up and delivery service.
Today Axiom owns and operates stores through partner arrangements in the UAE with Spinneys
and Union Co-op outlets. Axiom is also the exclusive telecom partner for Adnoc, Emarat, Enoc & Eppco petrol stations where mobile phone accessories are sold in over 350 locations.
With this strategy of highly branded conveniently located outlets with petrol stations helping drive the rapid retail expansion, Axiom Telecom's regional roll-out has achieved more than 650 points of presence in the Middle East.
In June 2011 Dubai Holding sold 14% of Axiom Telecom.
The Axiom brand portfolio includes leading international manufacturer of mobile telecommunications devices such as Nokia
, Sony Ericsson
, Motorola
, Samsung
and LG
. Axiom Telecom was appointed in 2010 as the distributor for Blackberry products across the Middle East.
Axiom Telecom operates in India under a joint venture with Future Group as Future Axiom Ltd where it operates about 350 retail outlets
Axiom Service Provider is an airtime service provider for the Thuraya Satellite Company. It has service agreements with international telecommunications operations. Axiom service provider is the only national service provider for Thuraya
in Iraq
.
In 2011, Axiom Telecom has introduced a unique differentiation for the Blackberry handsets it sells. In the unlikely situation where your Blackberry handset needs repair, Axiom Telecom promises to either repair or replace the unit within one hour.
Nokia
Nokia Corporation is a Finnish multinational communications corporation that is headquartered in Keilaniemi, Espoo, a city neighbouring Finland's capital Helsinki...
and Sony Ericsson
Sony Ericsson
Sony Ericsson Mobile Communications AB is a joint venture established on October 1, 2001 by the Japanese consumer electronics company Sony Corporation and the Swedish telecommunications company Ericsson to manufacture mobile phones....
, and had already sold the largest number of Nokia branded communicators in the Middle East.
History
In 2001, Axiom grew rapidly and introduced its first retail outlet in the UAE.In 2003, Axiom started its regional roll-out, and has since established presence in Kuwait
Kuwait
The State of Kuwait is a sovereign Arab state situated in the north-east of the Arabian Peninsula in Western Asia. It is bordered by Saudi Arabia to the south at Khafji, and Iraq to the north at Basra. It lies on the north-western shore of the Persian Gulf. The name Kuwait is derived from the...
, Bahrain
Bahrain
' , officially the Kingdom of Bahrain , is a small island state near the western shores of the Persian Gulf. It is ruled by the Al Khalifa royal family. The population in 2010 stood at 1,214,705, including 235,108 non-nationals. Formerly an emirate, Bahrain was declared a kingdom in 2002.Bahrain is...
, Qatar
Qatar
Qatar , also known as the State of Qatar or locally Dawlat Qaṭar, is a sovereign Arab state, located in the Middle East, occupying the small Qatar Peninsula on the northeasterly coast of the much larger Arabian Peninsula. Its sole land border is with Saudi Arabia to the south, with the rest of its...
, Oman
Oman
Oman , officially called the Sultanate of Oman , is an Arab state in southwest Asia on the southeast coast of the Arabian Peninsula. It is bordered by the United Arab Emirates to the northwest, Saudi Arabia to the west, and Yemen to the southwest. The coast is formed by the Arabian Sea on the...
, Saudi Arabia
Saudi Arabia
The Kingdom of Saudi Arabia , commonly known in British English as Saudi Arabia and in Arabic as as-Sa‘ūdiyyah , is the largest state in Western Asia by land area, constituting the bulk of the Arabian Peninsula, and the second-largest in the Arab World...
(2006), Egypt
Egypt
Egypt , officially the Arab Republic of Egypt, Arabic: , is a country mainly in North Africa, with the Sinai Peninsula forming a land bridge in Southwest Asia. Egypt is thus a transcontinental country, and a major power in Africa, the Mediterranean Basin, the Middle East and the Muslim world...
(2007), London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...
in 2007 and India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...
(2007).
In December 2005, TECOM
Tecom
Tecom Co., LTD. is the Telecom Arm of TECO industrial group, a manufacturer of telecommunications equipment, that was established in 1980 in the Science-Based Industrial Park at Hsinchu, Taiwan.Currently, there are over 1,400 employees....
, a member of Dubai Holding
Dubai Holding
Dubai Holding is a holding company that belongs to the Government of Dubai . It manages and controls 20 companies, which operate in real estate, hospitality, finance, healthcare, energy, research, education, entertainment, media, internet, tourism and biotechnology...
, acquired a 40% share of the Axiom Telecom. The relationship is expected to further accelerate Axiom's growth and strengthen its market position using Dubai Holding’s vast infrastructure which has interests in sectors such as ICT, media, tourism.
At the start of 2007, Axiom enhanced the program for its Nokia and Sony Ericsson mobile phones customers with its free pick up and delivery service.
Today Axiom owns and operates stores through partner arrangements in the UAE with Spinneys
Spinneys
Spinneys is a high-end supermarket chain in the Middle East which begun as railway provision merchants, and expanded to a grocery firm importing British Empire goods to the Mandate Palestine...
and Union Co-op outlets. Axiom is also the exclusive telecom partner for Adnoc, Emarat, Enoc & Eppco petrol stations where mobile phone accessories are sold in over 350 locations.
With this strategy of highly branded conveniently located outlets with petrol stations helping drive the rapid retail expansion, Axiom Telecom's regional roll-out has achieved more than 650 points of presence in the Middle East.
In June 2011 Dubai Holding sold 14% of Axiom Telecom.
Profile
Axiom Telecom is a telecom retailer in the Middle East. The company's operations merge wholesale, retail, value added services (games, ring-tones, data backup, etc.) and after-sales care of wireless communications devices.The Axiom brand portfolio includes leading international manufacturer of mobile telecommunications devices such as Nokia
Nokia
Nokia Corporation is a Finnish multinational communications corporation that is headquartered in Keilaniemi, Espoo, a city neighbouring Finland's capital Helsinki...
, Sony Ericsson
Sony Ericsson
Sony Ericsson Mobile Communications AB is a joint venture established on October 1, 2001 by the Japanese consumer electronics company Sony Corporation and the Swedish telecommunications company Ericsson to manufacture mobile phones....
, Motorola
Motorola
Motorola, Inc. was an American multinational telecommunications company based in Schaumburg, Illinois, which was eventually divided into two independent public companies, Motorola Mobility and Motorola Solutions on January 4, 2011, after losing $4.3 billion from 2007 to 2009...
, Samsung
Samsung
The Samsung Group is a South Korean multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea...
and LG
LG
LG may refer to:*LG Corp., a South Korean electronics and petrochemicals conglomerate*LG Electronics, an affiliate of the South Korean LG Group which produces electronic products* Lawrence Graham, a London headquartered firm of business lawyers...
. Axiom Telecom was appointed in 2010 as the distributor for Blackberry products across the Middle East.
Axiom Telecom operates in India under a joint venture with Future Group as Future Axiom Ltd where it operates about 350 retail outlets
Axiom Service Provider is an airtime service provider for the Thuraya Satellite Company. It has service agreements with international telecommunications operations. Axiom service provider is the only national service provider for Thuraya
Thuraya
Thuraya , the Arabic name of the Pleiades, is a regional satellite phone provider. Its coverage area is most of Europe, the Middle East, North, Central and East Africa, Asia and Australia....
in Iraq
Iraq
Iraq ; officially the Republic of Iraq is a country in Western Asia spanning most of the northwestern end of the Zagros mountain range, the eastern part of the Syrian Desert and the northern part of the Arabian Desert....
.
In 2011, Axiom Telecom has introduced a unique differentiation for the Blackberry handsets it sells. In the unlikely situation where your Blackberry handset needs repair, Axiom Telecom promises to either repair or replace the unit within one hour.