Phil Coulson
Encyclopedia
Phil Coulson is a fictional character
Character (arts)
A character is the representation of a person in a narrative work of art . Derived from the ancient Greek word kharaktêr , the earliest use in English, in this sense, dates from the Restoration, although it became widely used after its appearance in Tom Jones in 1749. From this, the sense of...

 in the Marvel Cinematic Universe
Marvel Cinematic Universe
The Marvel Cinematic Universe is a shared fictional universe that is the setting of superhero films independently developed by Marvel Studios, based on characters published in Marvel Comics. The setting is much like the Marvel Universe in comic books. The universe was established by crossing over...

, which crosses over
Fictional crossover
A fictional crossover is the placement of two or more otherwise discrete fictional characters, settings, or universes into the context of a single story. They can arise from legal agreements between the relevant copyright holders, or because of unauthorized efforts by fans, or even amid common...

 several Marvel Studios
Marvel Studios
Marvel Studios, originally Marvel Films, is an American television and motion picture studio based in Manhattan Beach, California. Marvel Studios is a subsidiary of Marvel Entertainment, a self-contained part of the The Walt Disney Company conglomerate....

 superhero film
Superhero film
A superhero film, superhero movie, or superhero motion picture is: action, fantasy and science fiction film; that is focused on the actions of one or more superheroes, individuals who usually possess superhuman abilities relative to a normal person and are dedicated to protecting the public...

s. Coulson first appeared as a member of the fictional agency S.H.I.E.L.D.
S.H.I.E.L.D.
S.H.I.E.L.D. is a fictional espionage and a secret military law-enforcement agency in the Marvel Comics Universe. Created by Stan Lee and Jack Kirby in Strange Tales #135 , it often deals with superhuman threats....

 in Jon Favreau
Jon Favreau
Jonathan Kolia "Jon" Favreau is an American actor, screenwriter, film director and comedian. As an actor, he is best known for his roles in Rudy, Swingers , Very Bad Things, and The Break-Up. His notable directorial efforts include Elf, Iron Man and its sequel, and Cowboys & Aliens...

's 2008 film Iron Man
Iron Man (film)
Iron Man is a 2008 American superhero film based on the Marvel Comics character of the same name. Directed by Jon Favreau, the film stars Robert Downey, Jr. as Tony Stark, an industrialist and master engineer who builds a powered exoskeleton and becomes the technologically advanced superhero, Iron...

, where he was portrayed by American actor Clark Gregg
Clark Gregg
Robert Clark Gregg is an American actor, screenwriter and director. He co-starred as Christine Campbell's ex-husband Richard in the CBS sitcom The New Adventures of Old Christine, which debuted in March 2006 and concluded in May 2010...

. Gregg then signed a multi-film deal with Marvel Studios and reprised the role in Favreau's 2010 film Iron Man 2
Iron Man 2
Iron Man 2 is a 2010 American superhero film featuring the Marvel Comics character Iron Man, produced by Marvel Studios and distributed by Paramount Pictures. It is the sequel to 2008's Iron Man, the second film in a planned trilogy and is a part of the Marvel Cinematic Universe. Directed by Jon...

and Kenneth Branagh
Kenneth Branagh
Kenneth Charles Branagh is an actor and film director from Northern Ireland. He is best known for directing and starring in several film adaptations of William Shakespeare's plays including Henry V , Much Ado About Nothing , Hamlet Kenneth Charles Branagh is an actor and film director from...

's 2011 film Thor
Thor (film)
Thor is a 2011 American superhero film based on the comic book character of the same name published by Marvel Comics. It is the fourth film released as part of the Marvel Cinematic Universe...

. Gregg is also reported to star as Coulson in Joss Whedon
Joss Whedon
Joseph Hill "Joss" Whedon is an American screenwriter, executive producer, director, comic book writer, occasional composer and actor, founder of Mutant Enemy Productions and co-creator of Bellwether Pictures...

's 2012 film The Avengers and be the subject of a series of short films and "digicomics
Digital comics
Digital comics can refer to either comics created entirely on a computer or comics released digitally ....

". Gregg will voice the character in the upcoming cartoon series
Cartoon series
A cartoon series is a set of regularly presented animated television programs with a common series title, usually related to one another. These episodes typically share the same characters and a basic theme...

 Ultimate Spider-Man
Ultimate Spider-Man (TV series)
Ultimate Spider-Man is an upcoming American cartoon series based on the superhero character published by Marvel Comics and written by Brian Bendis, Paul Dini, and Man of Action Ultimate Spider-Man is an upcoming American cartoon series based on the superhero character published by Marvel Comics and...

, where he is undercover as Peter Parker
Spider-Man
Spider-Man is a fictional Marvel Comics superhero. The character was created by writer-editor Stan Lee and writer-artist Steve Ditko. He first appeared in Amazing Fantasy #15...

's school principal.

Iron Man

Agent Coulson attends the press conference Tony Stark
Iron Man
Iron Man is a fictional character, a superhero in the . The character was created by writer-editor Stan Lee, developed by scripter Larry Lieber, and designed by artists Don Heck and Jack Kirby, first appearing in Tales of Suspense #39 .A billionaire playboy, industrialist and ingenious engineer,...

 (Robert Downey, Jr.) holds after returning from captivity in Afghanistan
Afghanistan
Afghanistan , officially the Islamic Republic of Afghanistan, is a landlocked country located in the centre of Asia, forming South Asia, Central Asia and the Middle East. With a population of about 29 million, it has an area of , making it the 42nd most populous and 41st largest nation in the world...

. Coulson talks to Stark's assistant, Pepper Potts
Pepper Potts
Virginia "Pepper" Potts is a fictional character, a supporting character and a love interest of Iron Man in the Marvel Comics Universe...

 (Gwyneth Paltrow
Gwyneth Paltrow
Gwyneth Kate Paltrow is an American actress and singer. She made her acting debut on stage in 1990 and started appearing in films in 1991. After appearing in several films throughout the decade, Paltrow gained early notice for her work in films such as Se7en and Emma...

), and introduces himself as a government agent of the Strategic Homeland Intervention, Enforcement, and Logistics Division
S.H.I.E.L.D.
S.H.I.E.L.D. is a fictional espionage and a secret military law-enforcement agency in the Marvel Comics Universe. Created by Stan Lee and Jack Kirby in Strange Tales #135 , it often deals with superhuman threats....

. He tells her that he needs to discuss the circumstances
Iron Man's armor
Iron Man's armor is the fictional powered exoskeleton worn by the fictional Tony Stark when he assumes his superhero role of Iron Man. The first version of the armor was created by Stark with the help of Ho Yinsen....

 of Stark's escape, and they schedule an appointment. He is present when Tony announces that Stark Industries
Stark Industries
In the fictional world of Iron Man, Stark Industries, later also known as Stark International, Stark Innovations, Stark/Fujikawa, Stark Enterprises and currently Stark Resilient, is a fictional multi-billion dollar corporation owned and run by businessman Anthony Edward "Tony" Stark, also known as...

 will cease production of weapons.

Coulson later meets Stark at the Walt Disney Concert Hall
Walt Disney Concert Hall
The Walt Disney Concert Hall at 111 South Grand Avenue in Downtown Los Angeles, California is the fourth hall of the Los Angeles Music Center. Bounded by Hope Street, Grand Avenue, 1st and 2nd Streets, it seats 2,265 people and serves as the home of the Los Angeles Philharmonic orchestra and the...

, trying again to discuss the escape with him. However, Stark is distracted by Christina Everhart, and leaves to end the Ten Rings
Mandarin (comics)
The Mandarin is a fictional character, a Marvel Comics supervillain and the archenemy of Iron Man.In 2009, Mandarin was ranked as IGN's 81st Greatest Comic Book Villain of All Time.-Publication history:...

' terrorism of Gulmira
Ho Yinsen
Ho Yinsen is a fictional supporting character of the Marvel Comics superhero Iron Man , who is key to Iron Man's origin story and was a mentor to him.Actor Shaun Toub portrayed Yinsen's character in the 2008 superhero film, Iron Man....

, Afghanistan.

Later on, Coulson arrives to his appointment with Pepper Potts, where she informs him of Obadiah Stane
Iron Monger
The Iron Monger is an identity used by several fictional supervillains published by Marvel Comics. The first and most notable person to take up the identity is Obadiah Stane...

's (Jeff Bridges
Jeff Bridges
Jeffrey Leon "Jeff" Bridges is an American actor and musician. He won the Academy Award for Best Actor for his role as Otis "Bad" Blake in the 2009 film Crazy Heart....

) armor. He and several other agents accompany her to the building housing Stark's arc reactor, where they find that Stane's armor is already active. Coulson manages to escape alive.

As a running gag, when Coulson attempts to speak with either Potts or Stark, he always says the agency's full name, only for them to comment on how the organization needs a shorter name. At the end, Coulson presents Stark with a cover story
Cover story
Cover story may refer to:* a story in a magazine whose subject matter appears on its front cover* a fictitious account that is intended to hide one's real motive, e.g. when a terrorist pretends to be farmer to buy fertilizer or to provide an explanation in case it is found; the story in the case of...

 involving Stark's bodyguard
Happy Hogan
Harold "Happy" Hogan, is a fictional character who appears in books published by Marvel Comics, usually as a supporting character in books featuring Iron Man.-Fictional character biography:...

 (Jon Favreau
Jon Favreau
Jonathan Kolia "Jon" Favreau is an American actor, screenwriter, film director and comedian. As an actor, he is best known for his roles in Rudy, Swingers , Very Bad Things, and The Break-Up. His notable directorial efforts include Elf, Iron Man and its sequel, and Cowboys & Aliens...

) and yacht. When Pepper goes to say the agency's full name, Coulson interrupts her, saying they should be just called "S.H.I.E.L.D." Coulson attends the press conference where Stark fumbles through the cover story before revealing his true identity as Iron Man.

Iron Man 2

After Tony loses his armor to James Rhodes
War Machine
War Machine is a fictional character, a comic book superhero appearing in comic books set in the Marvel Comics universe. The character of James Rhodes first appeared in Iron Man #118 by David Michelinie, John Byrne and Bob Layton...

 (Don Cheadle
Don Cheadle
Donald Frank "Don" Cheadle, Jr. is an American film actor and producer. Cheadle rose to prominence in the late 1990s and the early 2000s for his supporting roles in the Steven Soderbergh-directed films Out of Sight, Traffic, and Ocean's Eleven...

), S.H.I.E.L.D Director Nick Fury
Nick Fury
Colonel Nicholas Joseph "Nick" Fury is a fictional World War II army hero and present-day super-spy in the Marvel Comics universe. Created by artist Jack Kirby and writer Stan Lee, Fury first appeared in Sgt. Fury and his Howling Commandos #1 , a World War II combat series that portrayed the...

 (Samuel L. Jackson
Samuel L. Jackson
Samuel Leroy Jackson is an American film and television actor and film producer. After becoming involved with the Civil Rights Movement, he moved on to acting in theater at Morehouse College, and then films. He had several small roles such as in the film Goodfellas before meeting his mentor,...

) places Tony on house arrest to sober up and find a replacement for palladium
Palladium
Palladium is a chemical element with the chemical symbol Pd and an atomic number of 46. It is a rare and lustrous silvery-white metal discovered in 1803 by William Hyde Wollaston. He named it after the asteroid Pallas, which was itself named after the epithet of the Greek goddess Athena, acquired...

 in his arc reactor. Coulson is one of the agents, briefly along with Natasha Romanoff (Scarlett Johannson), assigned to supervise Stark. Coulson threatens to tase
Taser
A Taser is an electroshock weapon that uses electrical current to disrupt voluntary control of muscles. Its manufacturer, Taser International, calls the effects "neuromuscular incapacitation" and the devices' mechanism "Electro-Muscular Disruption technology"...

 Stark and watch Supernanny
Supernanny
Supernanny is a reality TV programme which originated in the United Kingdom about parents struggling with their children's behaviour. The UK version has aired on Channel 4 with E4 showing repeats since 2004. The program returned in 2010...

if he doesn't cooperate. He presents Tony with the work of Howard Stark
Howard Stark
Howard Stark is a fictional person in the . He is the father of Tony Stark and the founder of Stark Industries. His name came from Howard Hughes, whom he was named after. -Biography:...

 (John Slattery
John Slattery
John M. Slattery, Jr. is an American actor and director, best known for his role as Roger Sterling on AMC's series Mad Men. He has been nominated for many awards, and has won two SAG Awards with the Mad Men ensemble....

), who was Tony's father and a S.H.I.E.L.D founder. Before he departs, Coulson assists Tony by drawing his attention to Captain America's shield
Captain America's shield
Captain America's shield is a fictional item, the primary defensive and offensive piece of equipment used by the Marvel Comics superhero Captain America; he is seldom seen without it. Over the years, Captain America has had the use of several different shields of varying composition and design...

, which Tony uses as a shim for a machine and manages to synthesize a new element
Vibranium
Vibranium is a fictional metal that appears in the Marvel Universe. It is most commonly known as one of the materials used to construct Captain America's shield, but it is also noted for its connection to the Black Panther and his native homeland of Wakanda .-Publication history:Vibranium first...

 with atomic number 118
Ununoctium
Ununoctium is the temporary IUPAC name for the transactinide element having the atomic number 118 and temporary element symbol Uuo. It is also known as eka-radon or element 118, and on the periodic table of the elements it is a p-block element and the last one of the 7th period. Ununoctium is...

.

In a post-credits scene
Post-credits scene
A post-credits scene is a short clip that appears after some or all of the closing credits of a film have run...

, Coulson observes an impact crater in the New Mexico
New Mexico
New Mexico is a state located in the southwest and western regions of the United States. New Mexico is also usually considered one of the Mountain States. With a population density of 16 per square mile, New Mexico is the sixth-most sparsely inhabited U.S...

 desert. He calls Fury and says, "We've found it." The final shot shows a hammer lying in the crater.

Thor

In Thor, S.H.I.E.L.D. appears to investigate the discovery of the titular character
Thor (comics)
Thor has appeared as a character in various comics over the years, appearing in series from a range of publishers.-Marvel Comics:Thor is a Marvel Comics superhero, based on the thunder god of Norse mythology...

's hammer on Earth. Coulson interrogates Thor (Chris Hemsworth
Chris Hemsworth
Chris Hemsworth is an Australian actor most notable for portraying Thor in the Marvel Studios film Thor. Hemsworth is set to reprise his role as Thor in the upcoming films The Avengers in 2012 and Thor 2 in 2013. He also starred as Kim Hyde in the Australian soap opera Home and Away...

) after the depowered Asgardian attacks a S.H.I.E.L.D. facility that has been erected around the recently-discovered hammer, commenting that Thor has effortlessly defeated some of his best men and asking where Thor received his training. S.H.I.E.L.D. confiscates Jane Foster
Jane Foster (comics)
Jane Foster is a Marvel Comics supporting character who for many years was the nurse employed by Dr. Donald Blake, the secret identity of the Norse god superhero Thor.-Publication history:...

's (Natalie Portman
Natalie Portman
Natalie Hershlag , better known by her stage name Natalie Portman, is an actress with dual American and Israeli citizenship. Her first role was as an orphan taken in by a hitman in the 1994 French action film Léon, but major success came when she was cast as Padmé Amidala in the Star Wars prequel...

) research about the dimensional anomaly that brought Thor to Earth (later revealed as Bifröst
Bifröst
In Norse mythology, Bifrost or Bilröst is a burning rainbow bridge that reaches between Midgard and Asgard, the realm of the gods...

), but when Thor's powers are restored Agent Coulson agrees to return Jane's research to her and Thor assures Coulson that they will be allies in the defense of Earth's innocent inhabitants. Coulson appears alongside S.H.I.E.L.D. agents Jasper Sitwell
Jasper Sitwell
Jasper Sitwell is a fictional, comic book espionage agent in the Marvel Comics universe. Created by writer-editor Stan Lee and artist and co-plotter Jack Kirby, he first appeared in Strange Tales #144 .-Publication history:...

 (Maximiliano Hernández), Clint Barton
Hawkeye (comics)
Hawkeye , also known as Goliath and Ronin, is a fictional character that appears in the comic books published by Marvel Comics. The character first appeared in Tales of Suspense #57 and was created by writer Stan Lee and artist Don Heck. Hawkeye joined the Avengers in Avengers Vol. 1 #16 Hawkeye...

 (Jeremy Renner
Jeremy Renner
Jeremy Lee Renner is a two-time Academy-Award-nominated American actor and musician. Renner appeared in films throughout the 2000s, mostly in supporting roles. He came to prominence in films such as Dahmer , S.W.A.T. , Neo Ned , 28 Weeks Later and The Hurt Locker...

), Cale (Patrick O'Brien Demsey), Garrett (Dale Godboldo), and Director Nick Fury.

The Avengers

Gregg will reprise his role as Coulson in The Avengers. Gregg stated in August 2011 that he had been getting himself into "fighting shape" for the film. Coulson will be "responsible for shepherding" the film's superheroes together. Director Joss Whedon
Joss Whedon
Joseph Hill "Joss" Whedon is an American screenwriter, executive producer, director, comic book writer, occasional composer and actor, founder of Mutant Enemy Productions and co-creator of Bellwether Pictures...

 is known for "killing off beloved characters", but Gregg has stated that Whedon confirmed Coulson will survive the events of the film.

Iron Man 3

Gregg is reportedly in talks to reprise the role in Iron Man 3.

Short films

In August 2011, Marvel announced that Coulson would be the subject of a couple of direct-to-video
Direct-to-video
Direct-to-video is a term used to describe a film that has been released to the public on home video formats without being released in film theaters or broadcast on television...

 short films called "Marvel One-Shots". The "Marvel One-Shots" both star Clark Gregg as Agent Coulson, offering up two self-contained stories about the day in the life of a S.H.I.E.L.D. agent. Gregg stated of the short films, "Some [would be] the connective tissue between the movies [of the Marvel Cinematic Universe
Marvel Cinematic Universe
The Marvel Cinematic Universe is a shared fictional universe that is the setting of superhero films independently developed by Marvel Studios, based on characters published in Marvel Comics. The setting is much like the Marvel Universe in comic books. The universe was established by crossing over...

] and others are behind-the-scenes in the day of a S.H.I.E.L.D. agent... In one of them there's a daily crisis [in which] a S.H.I.E.L.D. agent deals with the World Security Council and one of our super heroes." The first short film, entitled Marvel One-Shot: The Consultant, was released on the Thor Blu-ray and Blu-ray 3D on September 13, 2011, and will take place after the plots of Iron Man 2, Thor, and The Incredible Hulk, but before the upcoming film The Avengers. The second film, titled Marvel One-Shot: A Funny Thing Happened on the Way to Thor's Hammer..., which will take place after Coulson leaves Tony Stark's lab during Iron Man 2, and before he arrives solo at the crater site in Thor, will be released on the Blu-ray of Captain America: The First Avenger
Captain America: The First Avenger
Captain America: The First Avenger is a 2011 American superhero film based on the Marvel Comics character Captain America. It is the fifth installment of the Marvel Cinematic Universe...

.

The Consultant

Coulson walks into a restaurant where Agent Sitwell is eating breakfast, and informs him that the World Security Council wishes Emil Blonsky
Abomination (comics)
The Abomination is a fictional character, a supervillain that appears in comic books published by Marvel Comics...

 (Tim Roth
Tim Roth
Simon Timothy "Tim" Roth is an English film actor and director best known for his roles in the American films,Legend of 1900, Reservoir Dogs, Pulp Fiction, Four Rooms, Skellig, Planet of the Apes, The Incredible Hulk and Rob Roy, receiving an Academy Award nomination for Best Supporting Actor for...

) released from prison to join the Avenger Initiative. As they see him as a war hero, and blame his fight in New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

 with Bruce Banner
Hulk (comics)
The Hulk is a fictional character, a superhero in the . Created by Stan Lee and Jack Kirby, the character first appeared in The Incredible Hulk #1 ....

 (Edward Norton
Edward Norton
Edward Harrison Norton is an American actor, screenwriter, film director and producer. In 1996, his supporting role in the courtroom drama Primal Fear garnered him a nomination for the Academy Award for Best Supporting Actor...

) on Banner himself. They order S.H.I.E.L.D. to send an agent to ask General Thaddeus "Thunderbolt" Ross
Thunderbolt Ross
General Thaddeus E. "Thunderbolt" Ross is a fictional character appearing in books published by Marvel Comics, usually as an adversary of the Hulk, sometimes as a supervillain. Ross is a United States military officer, the father of Betty Ross, ex-father in-law of Glenn Talbot and the father in-law...

 (William Hurt
William Hurt
William McGill Hurt is an American stage and film actor. He received his acting training at the Juilliard School, and began acting on stage in the 1970s. Hurt made his film debut as a troubled scientist in the science-fiction feature Altered States , for which he received a Golden Globe nomination...

) to release Blonsky into their custody. The two agents decide to send a patsy to sabotage the meeting, so Ross will refuse to release Blonsky. At Sitwell's urging, Coulson reluctantly sends the consultant: Tony Stark
Iron Man
Iron Man is a fictional character, a superhero in the . The character was created by writer-editor Stan Lee, developed by scripter Larry Lieber, and designed by artists Don Heck and Jack Kirby, first appearing in Tales of Suspense #39 .A billionaire playboy, industrialist and ingenious engineer,...

 (Robert Downey, Jr.). As partially depicted in the post-credits scene of The Incredible Hulk
The Incredible Hulk (film)
The Incredible Hulk is a 2008 superhero action film based on the Marvel Comics character the Hulk. It is directed by Louis Leterrier and stars Edward Norton as Dr. Bruce Banner. It is the second film to be released in the Marvel Cinematic Universe...

, a disgraced Ross sits drinking in a bar, when he is approached by Stark, who ends up annoying Ross so much that Ross tries to have him removed from the bar. In reply, Stark buys the bar, and schedules it for demolition. The next day at the restaurant, Sitwell arrives to Coulson eating breakfast. Coulson informs him that their plan worked, and that Blonsky will remain in prison.

A Funny Thing Happened On The Way To Thor's Hammer

Coulson is on his way to Albuquerque, New Mexico when he stops to refill on gas. As he heads inside the gas station to pay, he decides to get some snacks, and makes his way to the back of the station to decide what he wants. Two robbers enter the station without noticing Coulson, and demand the money from the register. When the robbers ask who's car is outside, Coulson reveals himself and surrenders his keys. As he is about to surrender his pistol, Coulson distracts both robbers and quickly takes both of them down. He then nonchalantly pays for his snacks, and leaves the station.

Television

It was confirmed at the 2011 San Diego Comic-Con International that Gregg will return to voice Coulson in the upcoming cartoon series
Cartoon series
A cartoon series is a set of regularly presented animated television programs with a common series title, usually related to one another. These episodes typically share the same characters and a basic theme...

 Ultimate Spider-Man
Ultimate Spider-Man (TV series)
Ultimate Spider-Man is an upcoming American cartoon series based on the superhero character published by Marvel Comics and written by Brian Bendis, Paul Dini, and Man of Action Ultimate Spider-Man is an upcoming American cartoon series based on the superhero character published by Marvel Comics and...

, where he will appear as both a S.H.I.E.L.D. agent and Peter Parker
Spider-Man
Spider-Man is a fictional Marvel Comics superhero. The character was created by writer-editor Stan Lee and writer-artist Steve Ditko. He first appeared in Amazing Fantasy #15...

's (Drake Bell
Drake Bell
Jared Drake Bell , better known as Drake Bell, is an American actor, comedian, guitarist, singer/songwriter, producer, and occasional television director. After beginning his career as a child star in the late 1990s and early 2000s, he appeared on The Amanda Show and became well-known among young...

) school principal. The crossover
Fictional crossover
A fictional crossover is the placement of two or more otherwise discrete fictional characters, settings, or universes into the context of a single story. They can arise from legal agreements between the relevant copyright holders, or because of unauthorized efforts by fans, or even amid common...

 is considered strange due to the fact that the Spider-Man films are owned by Sony Pictures Entertainment
Sony Pictures Entertainment
Sony Pictures Entertainment, Inc. is the television and film production/distribution unit of Japanese multinational technology and media conglomerate Sony...

, which has thus far prevented the character from appearing in the Marvel Cinematic Universe. Clark Gregg described his casting:

Comics

In 2010, Agent Coulson appeared in two Marvel "digicomics
Digital comics
Digital comics can refer to either comics created entirely on a computer or comics released digitally ....

": Iron Man 2-Phil Coulson: Agent of S.H.I.E.L.D. #1 and Amazing Spider-Man Digital #13.

Characterization

In the films of the Marvel Cinematic Universe, Agent Coulson is generally depicted as a supporting character of the protagonists and used to represent S.H.I.E.L.D.'s presence in the plots of the films, to the point that Clark Gregg has described Coulson as "the S.H.I.E.L.D. agent". However, in the "Marvel One-Shots", Coulson is given "a chance to stand in his own spotlight for once", when the character is put in a position where there is an imminent threat and no superheroes around. The decision to give more focus to Coulson was "a natural" for "Marvel One-Shot" co-producer Brad Winderbaum:

Gregg has stated, "I think of Agent Coulson, after all these years, as a guy with a full life. I think every day he's somewhere doing something for S.H.I.E.L.D., and yet I don't always know what that is... There's always a different twist. In this one he gets to show more of his wisecracking wit, and in this one he's a little bit more of a badass." Despite Coulson being called "the most recognizable face in the Marvel Comics movie universe", he is depicted as an "everyman
Everyman
In literature and drama, the term everyman has come to mean an ordinary individual, with whom the audience or reader is supposed to be able to identify easily, and who is often placed in extraordinary circumstances...

" in a universe full of superheroes–"the glue that binds" the characters together. In Thor, Coulson complains that Tony Stark "never tells [him] anything." In an interview with WNBC
WNBC
WNBC, virtual channel 4 , is the flagship station of the NBC television network, located in New York City. WNBC's studios are co-located with NBC corporate headquarters at 30 Rockefeller Plaza in midtown Manhattan...

, Gregg explained his portrayal of the character as "just a guy grumbling about his job":
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