Jaguar Land Rover
Encyclopedia
Jaguar Land Rover is a British automotive company owned by Tata Motors
Tata Motors
Tata Motors Limited is an Indian multinational automotive corporation headquartered in Mumbai, India. Part of the Tata Group, it was formerly known as TELCO...

 of India. It develops, manufactures and sells vehicles under the Jaguar and Land Rover
Land Rover
Land Rover is a British car manufacturer with its headquarters in Gaydon, Warwickshire, United Kingdom which specialises in four-wheel-drive vehicles. It is owned by the Indian company Tata Motors, forming part of their Jaguar Land Rover group...

 marques.

History

The Jaguar Cars and Land Rover
Land Rover
Land Rover is a British car manufacturer with its headquarters in Gaydon, Warwickshire, United Kingdom which specialises in four-wheel-drive vehicles. It is owned by the Indian company Tata Motors, forming part of their Jaguar Land Rover group...

 businesses were brought together as a single entity by Ford Motor Company
Ford Motor Company
Ford Motor Company is an American multinational automaker based in Dearborn, Michigan, a suburb of Detroit. The automaker was founded by Henry Ford and incorporated on June 16, 1903. In addition to the Ford and Lincoln brands, Ford also owns a small stake in Mazda in Japan and Aston Martin in the UK...

 in 2002. Ford had acquired Jaguar Cars in 1989 and Land Rover from BMW in 2000.

In 2008 the Jaguar Land Rover company was established when Tata Motors acquired the Jaguar and Land Rover businesses from Ford.

In March 2011, Jaguar Land Rover announced that it would be hiring an additional 1,500 staff at its Halewood plant, and signed over £2 billion of supply contracts with UK-based companies, to enable production of its new Range Rover Evoque model.
In September 2011, the company confirmed that it would be investing £355 million in the construction of a new engine plant at the i54
I54
i54 is a 220 acre site at Wobaston Road, Pendeford, on the boundary of South Staffordshire and Wolverhampton which is under development for a technology-based business park....

 business park near Wolverhampton
Wolverhampton
Wolverhampton is a city and metropolitan borough in the West Midlands, England. For Eurostat purposes Walsall and Wolverhampton is a NUTS 3 region and is one of five boroughs or unitary districts that comprise the "West Midlands" NUTS 2 region...

, central England, to manufacture a family of four-cylinder petrol and diesel engines. In November 2011 Jaguar Land Rover announced that it would be creating 1,000 new jobs at its Solihull plant, a 25 per cent increase in the size of the workforce at the site.

Operations

Jaguar Land Rover currently sells vehicles under the Jaguar and Land Rover marques. It also owns the rights to the currently dormant Daimler
Daimler Motor Company
The Daimler Motor Company Limited was an independent British motor vehicle manufacturer founded in London by H J Lawson in 1896, which set up its manufacturing base in Coventry. The right to the use of the name Daimler had been purchased simultaneously from Gottlieb Daimler and Daimler Motoren...

, Lanchester
Lanchester Motor Company
The Lanchester Motor Company Limited was a car manufacturer based until 1930 at Armourer Mills, Montgomery Street, Sparkbrook, Birmingham, England. It operated from 1895 to 1955....

 and Rover marques. The latter was acquired by Land Rover, whilst still under Ford ownership, from BMW in the aftermath of the collapse of MG Rover Group
MG Rover Group
MG Rover was the last domestically owned mass-production car manufacturer in the British motor industry. The company was formed when BMW sold the car-making and engine manufacturing assets of the original Rover Group to the Phoenix Consortium in 2000....

, BMW having retained ownership of the marque when it broke up Rover Group in 2000, licensing it to MG Rover as a condition of the sale of Land Rover to Ford.

Jaguar Land Rover operates five principal manufacturing and R&D facilities:
  • Gaydon (formerly RAF Gaydon
    RAF Gaydon
    RAF Gaydon is a former Royal Air Force station in Warwickshire in the UK located east of Wellesbourne and north west of Banbury.-Second World War:During World War II a RAF station was built near the village of Gaydon...

    , BL Technology, Rover Group
    Rover Group
    The Rover Group plc was the name given in 1986 to the British state-owned vehicle manufacturer previously known as British Leyland or BL. Owned by British Aerospace from 1988 to 1994, when it was sold to BMW, the Group was broken up in 2000 with the Rover and MG marques being acquired by the MG...

     and then the Land Rover
    Land Rover
    Land Rover is a British car manufacturer with its headquarters in Gaydon, Warwickshire, United Kingdom which specialises in four-wheel-drive vehicles. It is owned by the Indian company Tata Motors, forming part of their Jaguar Land Rover group...

     engineering site)
  • Whitley
    Whitley plant
    The Whitley plant, situated in Whitley, Coventry in the West Midlands of England, is one of the engineering centres of Jaguar Land Rover and the headquarters of Jaguar Cars...

     (formerly the Chrysler UK
    Chrysler UK
    Chrysler UK was the British division of the American car-maker Chrysler. It was founded in 1970 when the Chrysler-owned Rootes Group was renamed to reflect its ownership.-Models:...

     engineering site, then the Jaguar cars engineering site)
  • Solihull
    Solihull plant
    The Solihull plant is a car manufacturing factory in Lode Lane, Solihull, UK, now owned by Land Rover.The plant currently produces the Range Rover, Range Rover Sport, Land Rover Discovery and Land Rover Defender vehicles.-History:...

     (formerly Rover Cars and then Land Rover production site)
  • Castle Bromwich
    Castle Bromwich Assembly
    Castle Bromwich Assembly is a factory owned by Jaguar Cars. It is located on the Chester Road in Castle Vale, Birmingham, England.The facility currently handles body stamping operations, body assembly, paint and trim, and final assembly for the Jaguar XF, Jaguar XJ and Jaguar XK...

     (formerly British Leyland and then Jaguar Cars production site)
  • Halewood
    Halewood Body & Assembly
    Halewood Body & Assembly is a Jaguar Land Rover production facility based in Halewood, Merseyside, England.Halewood was originally opened by the Ford Motor Company on 2 October 1963 to build the then small-saloon sized Ford Anglia...

     (formerly Ford of Britain
    Ford of Britain
    Ford of Britain is a British wholly owned subsidiary of Ford of Europe, a subsidiary of Ford Motor Company. Its business started in 1909 and has its registered office in Brentwood, Essex...

    production site, then Jaguar and now a Land Rover production site)

Sales

In the year ended 31 March 2011, Jaguar Land Rover sold a total of 240,905 units, of which 189,087 were Land Rovers and 51,818 were Jaguars. In that period 24.1% of sales were in the United Kingdom, 22% in Europe (ex. the United Kingdom and Russia), 20.9% in North America, 12% in China, 4.9% in Russia and 15.9% in the rest of the world.

External links

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