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Weekly newspaper
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A weekly newspaper is a general news publication that is published on newsprint once or twice a week.
Such newspapers tend to have smaller circulations than daily newspapers, and are usually based in less-populous communities or small, defined areas within large cities; often, they may cover a smaller territory, such as one or more smaller towns or an entire county. Frequently, weeklies cover local news and engage in community journalism.
Most weekly newspapers follow a similar format as daily newspapers (i.e., news, sports, obituaries, etc.).
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Encyclopedia
A weekly newspaper is a general news publication that is published on newsprint once or twice a week.
Such newspapers tend to have smaller circulations than daily newspapers, and are usually based in less-populous communities or small, defined areas within large cities; often, they may cover a smaller territory, such as one or more smaller towns or an entire county. Frequently, weeklies cover local news and engage in community journalism.
Most weekly newspapers follow a similar format as daily newspapers (i.e., news, sports, obituaries, etc.). However, the primary focus is on news witinin a coverage area. The publication date of weekly newspapers vary, but often they come out in the middle of the week (Wednesday or Thursday).
Other types of news publications come out weekly on newsprint but are not considered general newspapers. These cover specific topics, such as sports (e.g., The Sporting News) or business (e.g., Barron's), and have larger circulations and cover much larger geographic areas.
Content
Many weekly newspapers follow a similar format:
News
News coverage usually focuses on local events such as car accidents or house fires, plus local government meetings, such as city councils or school boards, and police blotters.
Sports
A weekly newspaper often covers sports teams from one or more area schools (mostly high schools), communities, or professional teams if any exist. Often, a sports reporter takes great ownership in a specific team and writes stories containing detailed accounts of games; several photographs of the game may accompany the story. Other stories preview games, usually between traditional rivals, to build interest.
Family news and obituaries
Family news pages include announcements of births, engagements, weddings, landmark birthdays and anniversaries, and obituaries.
In the past, correspondents often submitted stories along the lines of "Mr. and Mrs. John Jones had company from out-of-town last week," although these types of stories – commonly called "Neighborhood News" or some similar name – are largely a thing of the past.
Features and reviews
Larger weeklies, especially those that are part of chains, also offer lifestyle features, reviews of local theater and arts, restaurant reviews and a food section that may concentrate on local recipes.
Editorial pages
Like daily newspapers, weekly newspapers often have an editorial page. Editorial pages also include letters to the editor, written by readers on a specific topic.
Public record
The public record section usually includes summaries of police incident reports, fire department calls and court dispositions (or, the outcome of a criminal proceeding). Many newspapers also publish a list of building permits that have been issued in its circulation area.
Public notices
Public notices typically fall into one of two categories:
- Notices about hearings, advertisements for bids, financial reports, adoption of ordinances, planning applications, and other government activities which local governments are required to notify the public.
- Notices by the court system and/or law enforcement agencies. These can include such things as lawsuits, divorce settlements and foreclosures/property repossession.
Laws in many U.S. states dictate that a municipality or other government body must designate an official newspaper. The official newspaper is decided based on geographical area, and often more than one newspapers are given this designation. Official newspapers receive the government's public notices, and since they are considered advertising, it can be a source of revenue for newspapers.
Advertising
Weekly newspapers often have one or more advertising sales representatives whose job it is to sell display advertisements. Most advertisements are from local businesses (although some larger companies from outside the coverage area may advertise).
Other advertisements are called classifieds, which are placed by people who want to buy or sell something (such as a car or real estate), employers who have job openings, or property owners who have rental property available.
Along with paid subscriptions, a weekly newspaper receives most of its revenue from display and classified advertising.
Laying out the newspaper
Most weekly newspapers are laid out one or more days before the publication date. Sometimes, the layout of pages is staggered, to allow for multiple deadlines.
Like larger newspapers, most weekly newspapers these days are paginated (or laid out) using computer software, using programs such as Adobe PageMaker, Adobe InDesign or Quark Xpress. Layout is the appearance of the page and includes photographs (along with cutlines, or captions identifying the photograph's content and people), copy (the text and its typefont), headlines and white space.
At many newspapers, photographers, reporters and editors use digital cameras to take photographs and download selected photographs using a card reader. The photographs are cropped and edited using a program such as Adobe Photoshop.
After the copy and advertisements have been placed on the page, the editor will print out a proof and make any changes, if necessary; sometimes, he/she will consult with reporters on such things as double-checking facts, proofreading headlines and other copy, or writing cutlines for photographs. Once everyone is satisfied, a final proof is printed out and prepared for publication. The pages can either be placed on dummy sheets, burned to a CD-ROM or Zip disk, or sent to the printing press (either located at the newspaper office or an off-site publication plant) by e-mail or ftp site.
Staff
Often, the staff of a weekly newspaper is smaller, with employees having several duties. For instance, a news editor may also sell advertising, while reporters could also be photographers.
The size of the news staff varies, depending on the size of the newspaper and its circulation area. Some papers have a staff of several reporters, with each reporter having a specific beat (much like a daily newspaper, with beats including schools, local government, business, police, etc.). Many smaller newspapers, however, may have as few as one reporter to cover the entire circulation area, meaning they are responsible for the entire content of the newspaper (e.g., government, business, schools, crime, features, etc.).
The experience of weekly newspaper reporters varies. Some may have years of experience (either they are satisfied where they are employed, and/or may be well-established in the community); others may be recent college graduates early in their career, and are trying to gain experience and/or clips.
Many newspapers have at least one news clerk or editorial assistant who is responsible for typing family news and obituaries, as well as news releases announcing upcoming events. A circulation manager keeps track of subscribers (this can range from only a couple hundred to tens of thousands of subscribers), and may also be in charge of classified advertising.
As well as full-time staff reporters and photographers, many weekly newspapers also employ correspondents (sometimes called stringers), often paid on a per-story rate.
Family Owned and Chains
Many weekly newspapers started as family-owned businesses, covering one or two communities and handling all editorial and business functions. Typically all business functions, along with the editor-in-chief would be family members, while non family members would assume reporting positions. As newspapers became more expensive to operate and family member declined to join the business, many weekly newspapers were purchased by larger chains of weeklies. Some family owned newspapers are operated as chains, with the family business operating weekly newspapers in multiple towns.
The chain newspapers can either be regional or national chains. Sometimes all advertising functions are combined, with a weekly newspaper containing both ads for local businesses and for businesses in the chains area. This larger circulation can assist in bringing in national advertising to weeklies. Weeklies in chains may also have a publisher overseeing several newspapers, with a specific editor for each newspaper.
See also
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