The Fillmore Auditorium is a historic
music venueA music venue is any location used for a concert or musical performance. Music venues range in size and location, from an outdoor bandshell or bandstand or a concert hall to an indoor sports stadium. Typically, different types of venues host different genres of music...
in San Francisco,
CaliforniaCalifornia is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...
, made famous by
Bill GrahamBill Graham was an American impresario and rock concert promoter from the 1960s until his death.-Early life:...
. Named for its original location at the intersection of
Fillmore StreetFillmore Street is a street in San Francisco, California, named after American President Millard Fillmore which starts in the Lower Haight neighborhood, and travels northward through the Fillmore District and Pacific Heights and ends in the Marina District...
and
Geary BoulevardGeary Boulevard is a major east-west thoroughfare in San Francisco, California, beginning downtown at Market Street near Market Street's intersection with Montgomery Street, and running westbound through downtown, the Civic Center area, the Western Addition, and running for most of its length...
, it lies on the boundary of the Western Addition and the
Pacific HeightsPacific Heights is a neighborhood of San Francisco, California.-Location:Pacific Heights is located in one of the most scenic and park-like settings in Northern California, offering panoramic views of the Golden Gate Bridge, the San Francisco Bay, Alcatraz and the Presidio...
neighborhoods.
In 1968, Graham moved his concerts to a different venue in San Francisco, formerly known as The Carousel Ballroom and El Patio at
Market StreetMarket Street is an important thoroughfare in San Francisco, California. It begins at The Embarcadero in front of the Ferry Building at the northeastern edge of the city and runs southwest through downtown, passing the Civic Center and the Castro District, to the intersection with Corbett Avenue in...
and
South Van Ness AvenueVan Ness Avenue is a north-south thoroughfare in San Francisco, California, running from Market St north to the Bay. Originally named Marlette Street, the street was renamed Van Ness Avenue in honor of the city's seventh mayor, James Van Ness. Van Ness Avenue begins at Market Street near the Civic...
, that he renamed
Fillmore WestThe Fillmore West was an historic music venue in San Francisco, California made famous by concert promoter Bill Graham. Named after Graham's original "Fillmore" location at the intersection of Fillmore Street and Geary Boulevard, it stood at Market Street and South Van Ness Avenue and was formerly...
.
The original Fillmore Auditorium continued under the name
The Elite Club. Graham began presenting concerts at the original Fillmore Auditorium again in the 1980s, but it was closed due to earthquake damage in October 1989. After much structural work, in 1994 the original Geary Boulevard location re-opened as
The Fillmore.
As of 2008, The Fillmore is leased and operated by
Live NationLive Nation is a live-events company based in Beverly Hills, California, focused on concert promotions. Live Nation formed in 2005 as a spin-off from Clear Channel Communications, which then merged with Ticketmaster in 2010 to become Live Nation Entertainment....
.
The Fillmore
In the mid-1960s,
The Fillmore Auditorium became the focal point for
psychedelic musicPsychedelic music covers a range of popular music styles and genres, which are inspired by or influenced by psychedelic culture and which attempt to replicate and enhance the mind-altering experiences of psychedelic drugs. It emerged during the mid 1960s among folk rock and blues-rock bands in the...
and
countercultureCounterculture is a sociological term used to describe the values and norms of behavior of a cultural group, or subculture, that run counter to those of the social mainstream of the day, the cultural equivalent of political opposition. Counterculture can also be described as a group whose behavior...
in general, with such acts as The Grateful Dead,
Jefferson AirplaneJefferson Airplane was an American rock band formed in San Francisco in 1965. A pioneer of the psychedelic rock movement, Jefferson Airplane was the first band from the San Francisco scene to achieve mainstream commercial and critical success....
,
Quicksilver Messenger ServiceQuicksilver Messenger Service is an American psychedelic rock band, formed in 1965 in San Francisco.-Introduction:Quicksilver Messenger Service gained wide popularity in the Bay Area and, through their recordings, with psychedelic rock enthusiasts around the globe and several of their albums ranked...
,
The DoorsThe Doors were an American rock band formed in 1965 in Los Angeles, California, with vocalist Jim Morrison, keyboardist Ray Manzarek, drummer John Densmore, and guitarist Robby Krieger...
, Jimi Hendrix Experience,
Big Brother and the Holding CompanyBig Brother and the Holding Company is an American rock band that formed in San Francisco in 1965 as part of the same psychedelic music scene that produced the Grateful Dead, Quicksilver Messenger Service and Jefferson Airplane. They are best known as the band that featured Janis Joplin as their...
,
Carlos SantanaCarlos Augusto Alves Santana is a Mexican rock guitarist. Santana became famous in the late 1960s and early 1970s with his band, Santana, which pioneered rock, salsa and jazz fusion...
,
The Allman Brothers BandThe Allman Brothers Band is an American rock/blues band once based in Macon, Georgia. The band was formed in Jacksonville, Florida, in 1969 by brothers Duane Allman and Gregg Allman , who were supported by Dickey Betts , Berry Oakley , Butch Trucks , and Jai Johanny "Jaimoe"...
,
Creedence Clearwater RevivalCreedence Clearwater Revival was an American rock band that gained popularity in the late 1960s and early 1970s with a number of successful singles drawn from various albums....
,
Miles DavisMiles Dewey Davis III was an American jazz musician, trumpeter, bandleader, and composer. Widely considered one of the most influential musicians of the 20th century, Miles Davis was, with his musical groups, at the forefront of several major developments in jazz music, including bebop, cool jazz,...
, and British acts
The WhoThe Who are an English rock band formed in 1964 by Roger Daltrey , Pete Townshend , John Entwistle and Keith Moon . They became known for energetic live performances which often included instrument destruction...
,
Pink FloydPink Floyd were an English rock band that achieved worldwide success with their progressive and psychedelic rock music. Their work is marked by the use of philosophical lyrics, sonic experimentation, innovative album art, and elaborate live shows. Pink Floyd are one of the most commercially...
,
Elton JohnSir Elton Hercules John, CBE, Hon DMus is an English rock singer-songwriter, composer, pianist and occasional actor...
, and
CreamCream were a 1960s British rock supergroup consisting of bassist/vocalist Jack Bruce, guitarist/vocalist Eric Clapton, and drummer Ginger Baker...
all performing at the venue. Besides
rockRock music is a genre of popular music that developed during and after the 1960s, particularly in the United Kingdom and the United States. It has its roots in 1940s and 1950s rock and roll, itself heavily influenced by rhythm and blues and country music...
, Graham also featured non-rock acts such as
Lenny BruceLeonard Alfred Schneider , better known by the stage name Lenny Bruce, was a Jewish-American comedian, social critic and satirist...
,
Miles DavisMiles Dewey Davis III was an American jazz musician, trumpeter, bandleader, and composer. Widely considered one of the most influential musicians of the 20th century, Miles Davis was, with his musical groups, at the forefront of several major developments in jazz music, including bebop, cool jazz,...
,
Rahsaan Roland KirkRahsaan Roland Kirk was an American jazz multi-instrumentalist who played tenor saxophone, flute and many other instruments...
, Charles Lloyd,
Aretha FranklinAretha Louise Franklin is an American singer, songwriter, and pianist. Although known for her soul recordings and referred to as The Queen of Soul, Franklin is also adept at jazz, blues, R&B, gospel music, and rock. Rolling Stone magazine ranked her atop its list of The Greatest Singers of All...
, and
Otis ReddingOtis Ray Redding, Jr. was an American soul singer-songwriter, record producer, arranger and talent scout. He is considered one of the major figures in soul and R&B...
as well as poetry readings.
The venue had a legendary ambience as well as the stellar performances, often with swirling
light-showLiquid light shows or psychedelic light shows surfaced in the mid 1960s and early 1970s in America and Europe.Leading names were Glen McKay’s Headlights The Joshua Light Show/Joe's Lights/Sensefex located in NY), Tony Martin Liquid light shows or psychedelic light shows surfaced in the mid 1960s...
projections,
strobe lightA strobe light or stroboscopic lamp, commonly called a strobe, is a device used to produce regular flashes of light. It is one of a number of devices that can be used as a stroboscope...
s and uninhibited dancing. The cultural impact of the Fillmore was very large. It is referenced by
Hunter S. ThompsonHunter Stockton Thompson was an American journalist and author who wrote The Rum Diary , Fear and Loathing in Las Vegas and Fear and Loathing on the Campaign Trail '72 .He is credited as the creator of Gonzo journalism, a style of reporting where reporters involve themselves in the action to...
in
Fear and Loathing in Las Vegas in a description of the
counterculture of the 1960sThe counterculture of the 1960s refers to a cultural movement that mainly developed in the United States and spread throughout much of the western world between 1960 and 1973. The movement gained momentum during the U.S. government's extensive military intervention in Vietnam...
in the
San Francisco Bay areaThe San Francisco Bay Area, commonly known as the Bay Area, is a populated region that surrounds the San Francisco and San Pablo estuaries in Northern California. The region encompasses metropolitan areas of San Francisco, Oakland, and San Jose, along with smaller urban and rural areas...
.
The Fillmore was mentioned in the film
Dirty HarryDirty Harry is a 1971 American crime thriller produced and directed by Don Siegel, the first in the Dirty Harry series. Clint Eastwood plays the title role, in his first outing as San Francisco Police Department Inspector "Dirty" Harry Callahan....
.
Fillmore West
After two years at the Fillmore Auditorium, because of a deteriorating neighborhood and the modest capacity of the hall, Bill Graham moved the venue in July 1968 from the original building at 1805 Geary Boulevard to the Carousel Ballroom at
10 South Van Ness AvenueVan Ness Avenue is a north-south thoroughfare in San Francisco, California, running from Market St north to the Bay. Originally named Marlette Street, the street was renamed Van Ness Avenue in honor of the city's seventh mayor, James Van Ness. Van Ness Avenue begins at Market Street near the Civic...
, at the corner of
Market StreetMarket Street is an important thoroughfare in San Francisco, California. It begins at The Embarcadero in front of the Ferry Building at the northeastern edge of the city and runs southwest through downtown, passing the Civic Center and the Castro District, to the intersection with Corbett Avenue in...
which was renamed
Fillmore West in contrast with Graham's
Fillmore EastThe Fillmore East was rock promoter Bill Graham's rock venue on Second Avenue near East 6th Street in the East Village neighborhood of the Manhattan borough of New York City. It was open from 1968 to 1971, and featured some of the biggest acts in rock music at the time...
auditorium in the
East VillageThe East Village is a neighborhood in the borough of Manhattan in New York City, lying east of Greenwich Village, south of Gramercy and Stuyvesant Town, and north of the Lower East Side...
in
New York CityNew York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
. There is now an automobile dealership at that location.
The Elite Club
The original Fillmore location became a venue called The Elite Club. For several years in the early 1980s, punk promoter Paul Rat booked
punk rockPunk rock is a rock music genre that developed between 1974 and 1976 in the United States, the United Kingdom, and Australia. Rooted in garage rock and other forms of what is now known as protopunk music, punk rock bands eschewed perceived excesses of mainstream 1970s rock...
shows at this venue. Punk bands that performed at The Elite Club include
Bad ReligionBad Religion is a punk rock band that formed in Los Angeles in 1979. Their current line-up consists of Greg Graffin , Brett Gurewitz , Jay Bentley , Greg Hetson , Brian Baker and Brooks Wackerman . Gurewitz is also the founder of the label Epitaph Records, which has released almost all of the...
,
Black FlagBlack Flag was an American punk rock band formed in 1976 in Hermosa Beach, California. The band was established by Greg Ginn, the guitarist, primary songwriter and sole continuous member through multiple personnel changes in the band...
,
Bad BrainsBad Brains is an American hardcore punk band formed in Washington, D.C., in 1977. They are widely regarded as among the pioneers of hardcore punk, though the band's members objected to this term to describe their music. They are also an adept reggae band, while later recordings featured elements of...
, The Dead Kennedys,
TSOLTSOL is an American punk rock band which formed in 1978 in Long Beach, California. TSOL is short for True Sounds of Liberty although they are rarely referred to by their full name....
,
FlipperFlipper is a punk band formed in San Francisco, California in 1979, continuing in often erratic fashion until the mid-1990s, then reuniting in 2005. The band influenced a number of grunge,, punk rock and noise rock bands...
,
Gang of FourGang of Four are an English post-punk group from Leeds. Original personnel were singer Jon King, guitarist Andy Gill, bass guitarist Dave Allen and drummer Hugo Burnham. They were fully active from 1977 to 1984, and then re-emerged twice in the 1990s with King and Gill...
, and
Public Image Ltd.Public Image Ltd are an English post-punk band formed by vocalist John Lydon , guitarist Keith Levene and bassist Jah Wobble, with frequent subsequent personnel changes. Lydon is the sole constant member of the band....
Reopening
The Fillmore reopened under Graham's management in the mid-1980s, but it was damaged and closed by the
Loma Prieta earthquakeThe Loma Prieta earthquake, also known as the Quake of '89 and the World Series Earthquake, was a major earthquake that struck the San Francisco Bay Area of California on October 17, 1989, at 5:04 p.m. local time...
of October 1989. After Graham died in a helicopter crash in 1991, those close to him decided to carry out his final wish to
retrofitRetrofitting refers to the addition of new technology or features to older systems.* power plant retrofit, improving power plant efficiency / increasing output / reducing emissions...
and reopen the original Fillmore. The Fillmore re-opened on April 27, 1994, with the band
The Smashing PumpkinsThe Smashing Pumpkins are an American alternative rock band that formed in Chicago, Illinois in 1988. Formed by Billy Corgan frontman and James Iha , the band has included Jimmy Chamberlin , D'arcy Wretzky , and currently includes Jeff Schroeder Mike Byrne , and Nicole Fiorentino The Smashing...
playing an unannounced surprise show, and
PrimusPrimus is an American rock band based in San Francisco, California, currently composed of bassist/vocalist Les Claypool, guitarist Larry "Ler" LaLonde and drummer Jay Lane. Primus originally formed in 1984 with Claypool and guitarist Todd Huth, later joined by Lane, though the latter two departed...
playing the first official re-opening show the following night. The Fillmore has once again become a San Francisco hot spot with frequent shows. For a standard show, the capacity of the Fillmore is 1,199 guests.
Live Nation has recently begun a campaign to expand the Fillmore "brand" by changing the names of a number of established clubs it owns around the U.S. This includes clubs in Denver, Detroit, the Fillmore at the TLA in Philadelphia, the Fillmore at Irving Plaza in
New York CityNew York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
, and the Fillmore at the Jackie Gleason Theatre in
Miami Beach, FloridaMiami Beach is a coastal resort city in Miami-Dade County, Florida, United States, incorporated on March 26, 1915. The municipality is located on a barrier island between the Atlantic Ocean and Biscayne Bay, the latter which separates the Beach from Miami city proper...
. A Fillmore in the
Washington, D.C.Washington, D.C., formally the District of Columbia and commonly referred to as Washington, "the District", or simply D.C., is the capital of the United States. On July 16, 1790, the United States Congress approved the creation of a permanent national capital as permitted by the U.S. Constitution....
, suburb of
Silver Spring, MarylandSilver Spring is an unincorporated area and census-designated place in Montgomery County, Maryland, United States. It had a population of 71,452 at the 2010 census, making it the fourth most populous place in Maryland, after Baltimore, Columbia, and Germantown.The urbanized, oldest, and...
, broke ground in 2010 and is expected to open in late 2011. The Fillmore Charlotte opened in June 2009.
Traditions
The Fillmore is also well known for its
psychedelic concert postersPsychedelic art is any kind of visual artwork inspired by psychedelic experiences induced by drugs such as LSD, mescaline, and psilocybin. The word "psychedelic" "mind manifesting". By that definition all artistic efforts to depict the inner world of the psyche may be considered "psychedelic"...
by artists who in the 1960s included
Wes WilsonWes Wilson is an American artist and one of the leading designers of psychedelic posters. Most well known for designing posters for Bill Graham of the The Fillmore in San Francisco, he invented a style that is now synonymous with the peace movement, psychedelic era and the 1960s...
and
Rick GriffinRichard Alden Griffin was an American artist and one of the leading designers of psychedelic posters in the 1960s. As a contributor to the underground comix movement, his work appeared regularly in Zap Comix. Griffin was closely identified with the Grateful Dead, designing some of their best known...
. Copies of the night's poster are given to fans free of charge as they exit selected, sold-out shows. A chronological collection of these posters is on display in the mezzanine level of the auditorium today.
Other traditions are carried on to this day. One is a large tub of free apples for concert goers positioned near the entrance. Another is a "greeter" who welcomes each guest as they enter with: "Welcome to the Fillmore!"
External links