QFC
Encyclopedia
Quality Food Centers is a supermarket
Supermarket
A supermarket, a form of grocery store, is a self-service store offering a wide variety of food and household merchandise, organized into departments...

 chain based in Bellevue, Washington
Bellevue, Washington
Bellevue is a city in the Eastside region of King County, Washington, United States, across Lake Washington from Seattle. Long known as a suburb or satellite city of Seattle, it is now categorized as an edge city or a boomburb. The population was 122,363 at the 2010 census.Downtown Bellevue is...

, with over 75 stores in the Puget Sound region
Puget Sound region
The Puget Sound region is an inland area of the Pacific Northwest in Washington , including Puget Sound, the Puget Sound lowlands, and the surrounding region roughly west of the Cascade Range and east of the Olympic Mountains.- History :...

 of Washington state and in the Portland, Oregon
Portland, Oregon
Portland is a city located in the Pacific Northwest, near the confluence of the Willamette and Columbia rivers in the U.S. state of Oregon. As of the 2010 Census, it had a population of 583,776, making it the 29th most populous city in the United States...

 metropolitan area.

History

Jack Croco first started in the grocery business in Boise, Idaho
Boise, Idaho
Boise is the capital and most populous city of the U.S. state of Idaho, as well as the county seat of Ada County. Located on the Boise River, it anchors the Boise City-Nampa metropolitan area and is the largest city between Salt Lake City, Utah and Portland, Oregon.As of the 2010 Census Bureau,...

 in the 1940s working for Albertsons Supermarkets. By 1950, he had become the district manager in the Northwest and was responsible for opening the first Albertson's stores in the Seattle area. Soon afterward in 1956, he opened his own grocery store in Bellevue which was called Lake Hills Thriftway. The grocery concern that would come to be named QFC in 1963 was founded in 1955 with the first store, still in operation, at 6600 Roosevelt Way Northeast by a group headed by Vern Fortin, the former president of Van de Kamp's Holland Dutch Bakeries
Van de Kamp's Holland Dutch Bakeries
Van de Kamp's Holland Dutch Bakeries was a bakery founded in 1915 and headquartered in the Van de Kamp Bakery Building] in Los Angeles. The company's trademark blue windmills featured on their grocery store signs and atop their chain of famous restaurants that were known throughout the region.The...

 and founder of Vernell's Fine Candies. Croco merged his store with QFC in 1960. He remained involved in the company until his death in 1991 at the age of 65, though in 1986 he sold QFC to Seattle investment firm Sloan, Adkins & Co. Sloan Adkins took QFC public
Initial public offering
An initial public offering or stock market launch, is the first sale of stock by a private company to the public. It can be used by either small or large companies to raise expansion capital and become publicly traded enterprises...

 in 1987. Christopher A. Sinclair
Christopher A. Sinclair
Christopher A. Sinclair is an American businessman. He is the current Chairman of the Executive Committee of Mattel, Inc., the world's largest toy company. He is the former Chariman and CEO of Pepsi-Cola and the former executive chairman and CEO of Cambridge Solutions Ltd. the second largest...

 became the CEO in 1996. In late 1997, QFC was sold to Fred Meyer
Fred Meyer
Fred Meyer, Inc., is a chain of hypermarkets founded in 1922 in Portland, Oregon, by Fred G. Meyer. The company was one of the pioneers of one-stop shopping, eventually combining a complete grocery supermarket with a drugstore, clothing store, shoe store, fine jewelers, home decor store, home...

, and less than a year later Kroger
Kroger
The Kroger Co. is an American supermarket chain founded by Bernard Kroger in 1883 in Cincinnati, Ohio. It reported US$ 76.7 billion in sales during fiscal year 2009. It is the country's largest grocery store chain and its second-largest grocery retailer by volume and second-place general retailer...

 acquired Fred Meyer and QFC.

Expansion

Over the years, QFC has expanded aggressively through acquisitions. When A&P
The Great Atlantic & Pacific Tea Company
The Great Atlantic & Pacific Tea Company, better known as A&P, is a supermarket and liquor store chain in the United States. Its supermarkets, which are under six different banners, are found in Connecticut, Delaware, Maryland, New Jersey, New York, and Pennsylvania. A&P's liquor stores, known as...

 Supermarkets abandoned the Seattle area in 1974, QFC took over several locations. They expanded to surrounding counties in the 1990s by acquiring and renaming Olson's Food Stores, Johnny's Food Centers, and Stock Market Grocery Stores as well as several Thriftway stores. Between 1990 and 1996, 30 stores were acquired from 11 different independent grocery chains. Reed's Super Valu in Port Hadlock and Stock Market Foods in Port Townsend were acquired in 1997. The company expanded into the Portland, Oregon
Portland, Oregon
Portland is a city located in the Pacific Northwest, near the confluence of the Willamette and Columbia rivers in the U.S. state of Oregon. As of the 2010 Census, it had a population of 583,776, making it the 29th most populous city in the United States...

 market as well.

In the mid-1990s, QFC expanded to Southern California by acquiring Hughes Family Markets (which kept its name). By the mid-1990s, many Hughes chains were sold to Ralphs
Ralphs
Ralphs is a major supermarket chain in the Southern California area and the largest subsidiary of Cincinnati-based Kroger. It is the oldest such chain west of the Mississippi River. Ralphs also operates stores under the Food 4 Less and Foods Co. names in California.-History:Ralphs Grocery Company...

, which soon was sold to Fred Meyer
Fred Meyer
Fred Meyer, Inc., is a chain of hypermarkets founded in 1922 in Portland, Oregon, by Fred G. Meyer. The company was one of the pioneers of one-stop shopping, eventually combining a complete grocery supermarket with a drugstore, clothing store, shoe store, fine jewelers, home decor store, home...

, before going to Kroger
Kroger
The Kroger Co. is an American supermarket chain founded by Bernard Kroger in 1883 in Cincinnati, Ohio. It reported US$ 76.7 billion in sales during fiscal year 2009. It is the country's largest grocery store chain and its second-largest grocery retailer by volume and second-place general retailer...

.

Philanthropy and controversy

In 1996, Stuart Sloan, former owner and chairman of QFC, promised to spend at least $1 million a year for the next eight years to overhaul one of Seattle Public Schools
Seattle Public Schools
Seattle Public Schools is the school district serving Seattle, Washington, USA. Its headquarters are in the John Stanford Center for Educational Excellence.-List of schools:...

's most challenged schools, T.T. Minor Elementary. The funds were donated in addition to public dollars and helped to pay for uniforms, smaller class sizes and a year-round schedule, though the manner in which the funds were applied sparked controversy.

Advertising

In the 1960s, QFC ran a memorable animated ad which made use of produce puns, such as "raise our celery".

Positioning

QFC and Safeway
Safeway Inc.
Safeway Inc. , a Fortune 500 company, is North America's second largest supermarket chain after The Kroger Co., with, as of December 2010, 1,694 stores located throughout the western and central United States and western Canada. It also operates some stores in the Mid-Atlantic region of the Eastern...

 are the dominant supermarkets in the city of Seattle and its surrounding suburbs. QFC is positioned as a smaller upscale market relative to Fred Meyer
Fred Meyer
Fred Meyer, Inc., is a chain of hypermarkets founded in 1922 in Portland, Oregon, by Fred G. Meyer. The company was one of the pioneers of one-stop shopping, eventually combining a complete grocery supermarket with a drugstore, clothing store, shoe store, fine jewelers, home decor store, home...

, although both are owned by Kroger. QFC uses a preferred customer card to track customers and offer discounts.

Popular culture

Two QFC Stores in Seattle, Washington
Seattle, Washington
Seattle is the county seat of King County, Washington. With 608,660 residents as of the 2010 Census, Seattle is the largest city in the Northwestern United States. The Seattle metropolitan area of about 3.4 million inhabitants is the 15th largest metropolitan area in the country...

 were used for taping of the TLC Show Take Home Chef
Take Home Chef
Take Home Chef is a half-hour reality cooking show starring Curtis Stone. It originally aired on TLC.-Format:In each episode, Stone introduces himself to a stranger in a grocery store, typically an attractive woman in her 20s or 30s, and asks if she is cooking a meal for someone that night. When...

, starring Curtis Stone
Curtis Stone
Curtis Stone is an Australian celebrity chef, author and television personality, nicknamed "The Quiet Terminator" by fans following his performance on The Celebrity Apprentice 3.-Background:...

.

External links

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