Moritz Georg Weidmann (1686 - 1743)
Encyclopedia
Moritz Georg Weidmann (January 23 1686 - May 3 1743 ) was a German bookseller and publisher based in Leipzig
Leipzig
Leipzig Leipzig has always been a trade city, situated during the time of the Holy Roman Empire at the intersection of the Via Regia and Via Imperii, two important trade routes. At one time, Leipzig was one of the major European centres of learning and culture in fields such as music and publishing...

, accredited to the courts of Poland
Poland
Poland , officially the Republic of Poland , is a country in Central Europe bordered by Germany to the west; the Czech Republic and Slovakia to the south; Ukraine, Belarus and Lithuania to the east; and the Baltic Sea and Kaliningrad Oblast, a Russian exclave, to the north...

 and the Electorate of Saxony
Electorate of Saxony
The Electorate of Saxony , sometimes referred to as Upper Saxony, was a State of the Holy Roman Empire. It was established when Emperor Charles IV raised the Ascanian duchy of Saxe-Wittenberg to the status of an Electorate by the Golden Bull of 1356...

.
He was the son of the Moritz Georg Weidmann Senior. He entered the business in 1713 as a partner, and in 1717 took complete control of his father's bookstore, which his stepfather, Johann Ludwig Gleditsch, had managed for him since 1694.

Moritz Georg Weidmann was born in 1686, son of the elder Moritz Georg Weidmann who died in 1693.
The family firm of Weidmannsche Buchhandlung
Weidmannsche Buchhandlung
Weidmannsche Buchhandlung is a German book publisher established in 1680 that remained independent until it was acquired by Verlag Georg Olms in 1983..-History:...

 had been established in Frankfurt
Frankfurt
Frankfurt am Main , commonly known simply as Frankfurt, is the largest city in the German state of Hesse and the fifth-largest city in Germany, with a 2010 population of 688,249. The urban area had an estimated population of 2,300,000 in 2010...

 by his father in 1680, moving to Leipzig in 1681.
Johann Ludwig Gleditsch, brother of Johann Friedrich Gleditsch
Johann Friedrich Gleditsch
Johann Friedrich Gleditsch was a major book publisher in the late 17th and early 18th centuries.-Early career:...

, married his father's widow and built up the business of the house, while training the younger Moritz Georg to take over the business.
Gleditsch published authors such as Wieland, Gellert, Lessing, Lavater and Heyne.
The most significant achievement of the Gleditsch brothers was to persuade the leading Dutch booksellers to send their works to the Leipzig fair instead of to Frankfurt.
After his stepson had taken control in 1717, Gleditsch withdrew from the book trade.

Early in 1734, Weidmann introduced a magazine of news of the European states, Europäischen Staats-Secretarius, in competition with Johann Heinrich Zedler
Johann Heinrich Zedler
Johann Heinrich Zedler was a bookseller and publisher. His most important achievement was the creation of a German encyclopedia, the Grosses Universal-Lexicon ,...

's monthly Cabinet magazine.
When Zedler attempted to boost sales through a book lottery, Weidmann was the leader of the booksellers opposing the innovation.

Weidmannsche Buchhandlung continued to publish in Leipzig until 1854, reaching its height under Philipp Erasmus Reich, called the "nation's bookseller". The firm later moved to Berlin
Berlin
Berlin is the capital city of Germany and is one of the 16 states of Germany. With a population of 3.45 million people, Berlin is Germany's largest city. It is the second most populous city proper and the seventh most populous urban area in the European Union...

 and in 1983 was taken over by Georg Olms.
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