Maximum Homerdrive
Encyclopedia
"Maximum Homerdrive" is the seventeenth episode of The Simpsons
The Simpsons
The Simpsons is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series is a satirical parody of a middle class American lifestyle epitomized by its family of the same name, which consists of Homer, Marge, Bart, Lisa and Maggie...

' tenth season
The Simpsons (season 10)
The tenth season of the animated television series The Simpsons was originally broadcast on the Fox network in the United States between August 23, 1998 and May 16, 1999. It contains twenty-three episodes, starting with "Lard of the Dance". The Simpsons revolves around a working class family that...

. It first aired on the Fox network
Fox Broadcasting Company
Fox Broadcasting Company, commonly referred to as Fox Network or simply Fox , is an American commercial broadcasting television network owned by Fox Entertainment Group, part of Rupert Murdoch's News Corporation. Launched on October 9, 1986, Fox was the highest-rated broadcast network in the...

 in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 on March 28, 1999. In the episode, Homer
Homer Simpson
Homer Jay Simpson is a fictional character in the animated television series The Simpsons and the patriarch of the eponymous family. He is voiced by Dan Castellaneta and first appeared on television, along with the rest of his family, in The Tracey Ullman Show short "Good Night" on April 19, 1987...

 challenges trucker Red Barclay to a meat eating contest, which Barclay is the long-standing champion of. Barclay wins, but quickly dies of "beef poisoning," making it the first time Barclay will miss a shipment. Feeling bad for him, Homer takes on the duty of transporting Barclay's cargo to Atlanta, with his son Bart
Bart Simpson
Bartholomew JoJo "Bart" Simpson is a fictional main character in the animated television series The Simpsons and part of the Simpson family. He is voiced by actress Nancy Cartwright and first appeared on television in The Tracey Ullman Show short "Good Night" on April 19, 1987...

 by his side.

"Maximum Homerdrive" was written by John Swartzwelder
John Swartzwelder
John Swartzwelder is an American comedy writer and novelist, best known for his work on the animated television series The Simpsons, as well as a number of novels. He is credited with writing the largest number of Simpsons episodes by a large margin...

 and directed by Swinton O. Scott III
Swinton O. Scott III
Swinton O. Scott III is an animation director best known for his work on The Simpsons.He directed four episodes of Futurama, 7 episodes of "The Simpsons" and one episode of Family Guy...

. Although the episode's first draft was written by Swartzwelder, the writing staff was split into two groups in order to focus on both the A-story and the B-story. The episode features references to comedian Tony Randall
Tony Randall
Tony Randall was a U.S. actor, comic, producer and director.-Early years:Randall was born Arthur Leonard Rosenberg to a Jewish family in Tulsa, Oklahoma, the son of Julia and Mogscha Rosenberg, an art and antiques dealer...

, model Bettie Page
Bettie Page
Bettie Mae Page was an American model who became famous in the 1950s for her fetish modeling and pin-up photos. She has often been called the "Queen of Pinups"...

 and science fiction film 2001: A Space Odyssey
2001: A Space Odyssey (film)
2001: A Space Odyssey is a 1968 epic science fiction film produced and directed by Stanley Kubrick, and co-written by Kubrick and Arthur C. Clarke, partially inspired by Clarke's short story The Sentinel...

, among other things. The episode also features the first appearance of Señor Ding-Dong, who later became a recurring character in the series.

In its original broadcast, "Maximum Homerdrive" received a 7.8 Nielsen rating among adults between ages 18 and 49, the highest such rating for the series since "Wild Barts Can't Be Broken
Wild Barts Can't Be Broken
"Wild Barts Can't Be Broken" is the eleventh episode of The Simpsons tenth season, which was originally broadcast on January 17, 1999. When Homer, Barney, Lenny, and Carl drunkenly vandalize Springfield Elementary School, it is blamed on the children of Springfield, prompting Chief Wiggum to impose...

". Variety
Variety (magazine)
Variety is an American weekly entertainment-trade magazine founded in New York City, New York, in 1905 by Sime Silverman. With the rise of the importance of the motion-picture industry, Daily Variety, a daily edition based in Los Angeles, California, was founded by Silverman in 1933. In 1998, the...

credited the boost in ratings to the premiere of Futurama
Futurama
Futurama is an American animated science fiction sitcom created by Matt Groening and developed by Groening and David X. Cohen for the Fox Broadcasting Company. The series follows the adventures of a late 20th-century New York City pizza delivery boy, Philip J...

, which aired after "Maximum Homerdrive". Following the tenth season's home video release, the episode received mixed reviews from critics.

Plot

The Simpsons
Simpson family
The Simpson family is a family of fictional characters featured in the animated television series The Simpsons. The Simpsons are a nuclear family consisting of the married couple Homer and Marge and their three children Bart, Lisa and Maggie. They live at 742 Evergreen Terrace in the fictional town...

 go out to dinner at a new steakhouse whose existence Lisa
Lisa Simpson
Lisa Marie Simpson is a fictional main character in the animated television series The Simpsons. She is the middle child of the Simpson family. Voiced by Yeardley Smith, Lisa first appeared on television in The Tracey Ullman Show short "Good Night" on April 19, 1987. Cartoonist Matt Groening...

 is protesting, where Homer
Homer Simpson
Homer Jay Simpson is a fictional character in the animated television series The Simpsons and the patriarch of the eponymous family. He is voiced by Dan Castellaneta and first appeared on television, along with the rest of his family, in The Tracey Ullman Show short "Good Night" on April 19, 1987...

 enters a challenge with a truck driver named Red Barclay. Homer and Red compete to see who can eat the 16-pound steak, "Sir Loin-a-Lot" first. Red wins the challenge, but dies from beef poisoning according to Dr. Hibbert
Julius Hibbert
Dr. Julius M. Hibbert, usually referred to as Dr. Hibbert, is a recurring character on the animated series The Simpsons. His speaking voice is provided by Harry Shearer and his singing voice was by Thurl Ravenscroft, and he first appeared in the episode "Bart the Daredevil". Dr...

. Homer decides to finish Red's last delivery and brings Bart
Bart Simpson
Bartholomew JoJo "Bart" Simpson is a fictional main character in the animated television series The Simpsons and part of the Simpson family. He is voiced by actress Nancy Cartwright and first appeared on television in The Tracey Ullman Show short "Good Night" on April 19, 1987...

 along with him, leaving the rest of the family behind. Marge
Marge Simpson
Marjorie "Marge" Simpson is a fictional main character in the animated television series The Simpsons and part of the eponymous family. She is voiced by actress Julie Kavner and first appeared on television in The Tracey Ullman Show short "Good Night" on April 19, 1987...

 decides to buy a musical doorbell which plays the song "(They Long to Be) Close to You
(They Long to Be) Close to You
" Close to You" is a popular song written by Burt Bacharach and Hal David. It was first recorded by Richard Chamberlain and released as a single in 1963 as "They Long to Be Close to You," without parentheses. However, it was the single's flip side, "Blue Guitar," that became a hit...

". After installing despite Marge's insistence that they should let visitors do the ringing first, Lisa rings the doorbell. However, the doorbell starts to malfunction and repeatedly plays the song.

Meanwhile, Homer falls asleep and wakes up abruptly at the wheel of the truck due to taking both pep pills — which are of such power that the Congress is "falling all over themselves in Washington
Washington, D.C.
Washington, D.C., formally the District of Columbia and commonly referred to as Washington, "the District", or simply D.C., is the capital of the United States. On July 16, 1790, the United States Congress approved the creation of a permanent national capital as permitted by the U.S. Constitution....

 to outlaw these things" — and sleeping pills that he bought at a general store. He awakes to discover that the truck drove by itself with its Navitron Autodrive system. He informs other truck drivers, who inform him that he cannot let anyone know about the Autodrive system because it would make all truck drivers lose their jobs. However, Homer tells a passing bus about the system. Back in Springfield
Springfield (The Simpsons)
Springfield is the fictional town in which the American animated sitcom The Simpsons is set. A mid-sized town in an undetermined state of the United States, Springfield acts as a complete universe in which characters can explore the issues faced by modern society. The geography of the town and its...

, Marge's attempt to cut the wires to the doorbell fails since Homer traded their tools for confectionery
Confectionery
Confectionery is the set of food items that are rich in sugar, any one or type of which is called a confection. Modern usage may include substances rich in artificial sweeteners as well...

. She pulls out a wire, which instead causes the doorbell to play faster and louder, disturbing the neighborhood.

Meanwhile, an angry mob of truckers get in a showdown with Homer, and he survives without the autodrive system. Homer and Bart arrive in Atlanta to finish the shipment on time, and then commandeer a train to Springfield. Back at the Simpson house
742 Evergreen Terrace
742 Evergreen Terrace is the fictional street address in Springfield of the Simpson family home in the animated television series, The Simpsons and in the feature film The Simpsons Movie. In the series the house is currently owned by Homer Simpson...

, the doorbell store's mascot, Señor Ding-Dong, appears and uses his whip to silence the doorbell.

Production

"Maximum Homerdrive", originally called "Homer the Trucker", was written by staff writer John Swartzwelder
John Swartzwelder
John Swartzwelder is an American comedy writer and novelist, best known for his work on the animated television series The Simpsons, as well as a number of novels. He is credited with writing the largest number of Simpsons episodes by a large margin...

 and directed by Simpsons director Swinton O. Scott III
Swinton O. Scott III
Swinton O. Scott III is an animation director best known for his work on The Simpsons.He directed four episodes of Futurama, 7 episodes of "The Simpsons" and one episode of Family Guy...

. It originally aired on the Fox network
Fox Broadcasting Company
Fox Broadcasting Company, commonly referred to as Fox Network or simply Fox , is an American commercial broadcasting television network owned by Fox Entertainment Group, part of Rupert Murdoch's News Corporation. Launched on October 9, 1986, Fox was the highest-rated broadcast network in the...

 in the United States on March 28, 1999. The meat-eating contest seen in the beginning of the episode was conceived by Simpsons writer Donick Cary
Donick Cary
Donick Cary is an American television writer. He has written for The Simpsons, Just Shoot Me!, Complete Savages, Late Night with David Letterman and served as head writer on The Naked Trucker and T-Bones Show....

 during a story pitch-out, according to writer and executive producer Matt Selman
Matt Selman
Matthew "Matt" Selman is an American writer and producer. Selman grew up in Massachusetts, attended the University of Pennsylvania and was editor-in-chief of student magazine 34th Street Magazine. After considering a career in journalism, he decided to try and became a television writer...

. When rewriting the episode, the writing staff was divided into two groups, so that one group wrote the A-story, while the other wrote the B-story. After the second act, the writers were "stuck," as executive producer and former showrunner Mike Scully
Mike Scully
Mike Scully is an American television writer and producer. He is known for his work as executive producer and showrunner of the animated sitcom The Simpsons from 1997 to 2001. Scully grew up in West Springfield, Massachusetts and long had an interest in writing. He was an underachiever at school...

 recalled in the DVD commentary for the episode. Eventually, staff writer and co-executive producer George Meyer
George Meyer
George A. Meyer is an American producer and writer. Raised in Tucson, Arizona in a Roman Catholic family, Meyer attended Harvard University. There, after becoming president of the Harvard Lampoon, he graduated in 1978 with a degree in biochemistry. Abandoning plans to attend medical school, Meyer...

 pitched the idea that the truckers would have "a secret device, that actually did all the driving for them," called the Navi-Tron Auto-Drive System.

In order to animate Barclay's truck in "Maximum Homerdrive", Scott bought a model truck, which he also based the design Barclay's truck on. According to storyboard consultant Mike B. Anderson
Mike B. Anderson
Mike B. Anderson, sometimes credited as Mikel B. Anderson, is a television director who works on The Simpsons and has directed numerous episodes of the show, and was animated in "The Secret War of Lisa Simpson" as cadet Anderson. While a college student, he directed the live action feature films...

, the trucks in the episode were very difficult to animate, as the Simpsons animators did not have access to computers at the time. In a scene in The Slaughterhouse, an employee is shown killing a number of cows with a captive bolt pistol
Captive bolt pistol
A captive bolt pistol is a device used for stunning animals prior to slaughter....

, however the death of the cows are not shown. Originally, the writers wanted to show the cows being killed, however when Scott saw the scene in the storyboards, the Simpsons staff instead decided to make the deaths "indirect". During the meat eating contest, Homer becomes exhausted and sees two wine glass holding cows, who appear as "wavy" figures. In order to achieve the "wavy" effect, the Simpsons animators put a ripple glass on the cels and moved it around while shooting the scene. After the contest, Barclay dies of "beef poisoning". The Fox censors were uneasy with including any mention of "beef poisoning" in the episode, as talk show host Oprah Winfrey
Oprah Winfrey
Oprah Winfrey is an American media proprietor, talk show host, actress, producer and philanthropist. Winfrey is best known for her self-titled, multi-award-winning talk show, which has become the highest-rated program of its kind in history and was nationally syndicated from 1986 to 2011...

 had recently been sued by "some Texas ranchers" for defaming the beef industry. In a scene in the episode, Homer buys a jar of "Stimu-Crank" pills in order to stay alert while driving during the night. He swallows all the pills at once, to the clerk's dismay. Homer replies, "No problem, I'll balance it out with a bottle of sleeping pills," and proceeds to swallow an entire jar's worth of sleeping pills. According to Scully, the censors had "a lot of trouble" with the scene, but it was included anyhow.

When Homer turns on the truck radio, the song "Wannabe
Wannabe (song)
"Wannabe" is the debut song by British pop group Spice Girls. Written by the group members with Matt Rowe and Richard Stannard during the group's first professional songwriting session, it was produced by Rowe and Stannard for the group's debut album Spice, released in November 1996...

" by the Spice Girls
Spice Girls
The Spice Girls were a British pop girl group formed in 1994. The group consisted of Victoria Beckham , Melanie Brown, Emma Bunton, Melanie Chisholm and Geri Halliwell. They were signed to Virgin Records and released their debut single, "Wannabe" in 1996, which hit number-one in more than 30...

 can be heard. Originally, a "trucker song" about "a horrible wreck out on old 95" would be heard. The song, which was sung by main cast member Dan Castellaneta
Dan Castellaneta
Daniel Louis "Dan" Castellaneta is an American actor, voice actor, comedian, singer and screenwriter. Noted for his long-running role as Homer Simpson on the animated television series The Simpsons, he voices many other characters on The Simpsons, including Abraham "Grampa" Simpson, Barney Gumble,...

, included mentions of "scraping blood and guts off the road" and was eventually dropped because it was considered too gruesome by the staff. The song was later included as a deleted scene on The Simpsons - The Complete Tenth Season DVD
DVD
A DVD is an optical disc storage media format, invented and developed by Philips, Sony, Toshiba, and Panasonic in 1995. DVDs offer higher storage capacity than Compact Discs while having the same dimensions....

 box set. While eating dinner at Joe's Diner, "12 Bar Blues" by NRBQ
NRBQ
NRBQ is an American rock band founded in 1967. It is known for its live performances, containing a high degree of spontaneity and levity, and blending rock, pop, jazz, blues and Tin Pan Alley styles. Its best known line-up is the 1974–1994 quartet of pianist Terry Adams, bassist Joey Spampinato,...

 can be heard playing from a jukebox. According to producer Ian Maxtone-Graham
Ian Maxtone-Graham
Ian Maxtone-Graham is an American television writer and producer. He has written for Saturday Night Live and The Simpsons , and has also served as a co-executive producer and consulting producer for The Simpsons...

, the doorbell tune in the episode "has a history with The Simpsons," as it is also Homer and Marge's wedding song. "Maximum Homerdrive" features the first appearance of Señor Ding-Dong, who is a recurring character in the series. He is portrayed by Castellaneta, who also plays Homer among other characters in the series. Red Barclay, the trucker who dies of "beef poisoning" in The Slaughterhouse, was portrayed by regular cast member Hank Azaria
Hank Azaria
Henry Albert "Hank" Azaria is an American film, television and stage actor, director, voice actor, and comedian. He is noted for being one of the principal voice actors on the animated television series The Simpsons , on which he performs the voices of Moe Szyslak, Apu Nahasapeemapetilon, Chief...

, who voices Moe Szyslak
Moe Szyslak
Momar / Morris "Moe" Szyslak is a fictional character in the American animated television series, The Simpsons. He is voiced by Hank Azaria and first appeared in the series premiere episode "Simpsons Roasting on an Open Fire"...

 among other characters in the series. Barclay's voice is slightly based on that of American actor Gary Busey
Gary Busey
William Gary Busey , best known as Gary Busey, is an American film and stage actor and artist. He has appeared in a large variety of films, as well as making regular appearances on Gunsmoke, Walker, Texas Ranger, Law & Order, and Entourage...

. The two Jehovah's witnesses
Jehovah's Witnesses
Jehovah's Witnesses is a millenarian restorationist Christian denomination with nontrinitarian beliefs distinct from mainstream Christianity. The religion reports worldwide membership of over 7 million adherents involved in evangelism, convention attendance of over 12 million, and annual...

 were portrayed by Pamela Hayden
Pamela Hayden
Pamela Hayden is an American actress, best known for providing various voices for the animated television show The Simpsons.-Biography:...

 and Karl Wiedergott
Karl Wiedergott
Karl Wiedergott, born Karl Aloysious Treaton is a German actor. He is noted for his voice work on the long-running Fox sitcom The Simpsons since 1998, voicing background characters and some celebrities such as John Travolta and Bill Clinton...

.

Themes and cultural references

In Voyages of Discovery: A Manly Adventure in the Lands Down Under, a book about adventuring and masculinity, Ken Ewell described "Maximum Homerdrive" as a "fine example" of "the poor man's lack of travel acumen." He wrote "Homer's usual ineptitude at first spells disaster for the duo, at least until they find out about the truck's auto-drive system. And though he promises to keep the device a secret, Homer can't keep his mouth shut, and so shamefully exposes to the world his un-manful behavior concerning the mates. So given that Homer once again learns absolutely nothing from his traveling experience, he can only take to heart the thoughts of the British writer Stephen Fry
Stephen Fry
Stephen John Fry is an English actor, screenwriter, author, playwright, journalist, poet, comedian, television presenter and film director, and a director of Norwich City Football Club. He first came to attention in the 1981 Cambridge Footlights Revue presentation "The Cellar Tapes", which also...

. 'At my age travel broadens the behind.'"

The decal on Homer's truck reads "Rex Rascal," a reference to American animator Tex Avery
Tex Avery
Frederick Bean "Fred/Tex" Avery was an American animator, cartoonist, voice actor and director, famous for producing animated cartoons during The Golden Age of Hollywood animation. He did his most significant work for the Warner Bros...

. In the steak restaurant, a photo of actor and comedian Tony Randall
Tony Randall
Tony Randall was a U.S. actor, comic, producer and director.-Early years:Randall was born Arthur Leonard Rosenberg to a Jewish family in Tulsa, Oklahoma, the son of Julia and Mogscha Rosenberg, an art and antiques dealer...

 can be seen next to Barclay's photo. Homer's postcard, which reads "Wish you were her," shows a picture of American model Bettie Page
Bettie Page
Bettie Mae Page was an American model who became famous in the 1950s for her fetish modeling and pin-up photos. She has often been called the "Queen of Pinups"...

. In the scene where Homer drives Barclay's truck into the convoy, Navi-Tron Auto-Drive System says "I'm afraid I can't let you do this, Red. The risk is unacceptable." The line, as well as the Navi-Tron Auto-Drive System's, is a reference to HAL 9000
HAL 9000
HAL 9000 is the antagonist in Arthur C. Clarke's science fiction Space Odyssey saga. HAL is an artificial intelligence that interacts with the astronaut crew of the Discovery One spacecraft, usually represented as a red television-camera eye found throughout the ship...

, the antagonist in the 1968 science fiction film 2001: A Space Odyssey
2001: A Space Odyssey (film)
2001: A Space Odyssey is a 1968 epic science fiction film produced and directed by Stanley Kubrick, and co-written by Kubrick and Arthur C. Clarke, partially inspired by Clarke's short story The Sentinel...

. The episode also references media mogul Ted Turner
Ted Turner
Robert Edward "Ted" Turner III is an American media mogul and philanthropist. As a businessman, he is known as founder of the cable news network CNN, the first dedicated 24-hour cable news channel. In addition, he founded WTBS, which pioneered the superstation concept in cable television...

, with a sign that reads "Atlanta: the home of Ted Turner's mood swings."

Release and reception

In its original American broadcast on March 28, 1999, "Maximum Homerdrive" received a 9.4 rating/15 percent share, according to Nielsen Media Research
Nielsen Media Research
Nielsen Media Research is an American firm that measures media audiences, including television, radio, theatre films and newspapers...

, meaning it was seen by 9.4 percent of the population and 15 percent of the people watching television at the time of its broadcast. Among adults between ages 18 and 49, the episode received a 7.8 rating/20 percent share, the strongest rating The Simpsons had in the demographic since "Wild Barts Can't Be Broken
Wild Barts Can't Be Broken
"Wild Barts Can't Be Broken" is the eleventh episode of The Simpsons tenth season, which was originally broadcast on January 17, 1999. When Homer, Barney, Lenny, and Carl drunkenly vandalize Springfield Elementary School, it is blamed on the children of Springfield, prompting Chief Wiggum to impose...

", which aired on January 17 the same year. Tom Bierbaum of Variety
Variety (magazine)
Variety is an American weekly entertainment-trade magazine founded in New York City, New York, in 1905 by Sime Silverman. With the rise of the importance of the motion-picture industry, Daily Variety, a daily edition based in Los Angeles, California, was founded by Silverman in 1933. In 1998, the...

credited the boost in ratings to the premiere of Futurama
Futurama
Futurama is an American animated science fiction sitcom created by Matt Groening and developed by Groening and David X. Cohen for the Fox Broadcasting Company. The series follows the adventures of a late 20th-century New York City pizza delivery boy, Philip J...

, which aired after "Maximum Homerdrive", writing that "Sunday's Futurama preview energized Fox's entire lineup" that night. On August 7, 2007, "Maximum Homerdrive" was released as part of The Simpsons - The Complete Tenth Season DVD box set. Matt Groening, Mike Scully, George Meyer, Ian Maxtone-Graham, Ron Hauge, Matt Selman, Swinton O. Scott III and Mike B. Anderson participated in the DVD's audio commentary of the episode.

Following its home video release, "Maximum Homerdrive" received mixed reviews from critics. James Plath of DVD Town described it as "funny," and Brian Tallerico of UGO Networks considered it to be one of the season's best episodes, describing it as having "some awesome road comedy." Warren Martyn and Adrian Wood of I Can't Believe It's a Bigger and Better Updated Unofficial Simpsons Guide gave the episode a positive review as well, writing "The life of the trucker, as made popular in C. W. McCall
C. W. McCall
C. W. McCall is the pseudonym of William Dale Fries, Jr. , an American singer, activist and politician known for his truck-themed outlaw country songs.-Biography:...

's 1976 hit single "Convoy
Convoy (song)
"Convoy" is a 1975 novelty song performed by C. W. McCall that became a number-one song on both the country and pop charts in the US. Written by McCall and Chip Davis, the song spent six weeks at number one on the country charts and one week at number one on the pop charts...

", is brought to life here in all its glory. For once, Homer is in the right and you cannot help but cheer as the truckers spectacularly fail to stop him getting to Atlanta." They concluded by writing "A nice, bonding story for Homer and Bart which is diametrically opposed to the one featuring Marge and Lisa." On the other hand, giving the episode a more mixed review, Colin Jacobson of DVD Movie Guide wrote "If nothing else, 'Homerdrive' takes unanticipated paths. The eating contest leads to a long truck drives leads to that 'shocking secret'. All of this means the show manages to become pretty unpredictable." However, he maintained that the episode is only "sporadically" funny, and that it "doesn’t ever excel in that department – at least not in terms of the trucker story." He enjoyed the episode's B-story more, because of its "absurdity," however he criticized the inclusion of Gil in the episode, calling the character "increasingly overused." Jake McNeill of Digital Entertainment News gave the episode a mixed review as well, writing that it "may have been a fairly decent episode but for the fact that something similar was done (and done better) on King of the Hill
King of the Hill
King of the Hill is an American animated dramedy series created by Mike Judge and Greg Daniels, that ran from January 12, 1997, to May 6, 2010, on Fox network. It centers on the Hills, a working-class Methodist family in the fictional small town of Arlen, Texas...

."

External links

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