Heart in Oregon
Encyclopedia
Heart in Oregon is an emblem that symbolizes Oregonians’ love for their home state. It consists of a green heart
Heart (symbol)
The heart has long been used as a symbol to refer to the spiritual, emotional, moral, and in the past, also intellectual core of a human being...

, surrounded by a black border shaped as the state of Oregon
Oregon
Oregon is a state in the Pacific Northwest region of the United States. It is located on the Pacific coast, with Washington to the north, California to the south, Nevada on the southeast and Idaho to the east. The Columbia and Snake rivers delineate much of Oregon's northern and eastern...

. The Oregonian
The Oregonian
The Oregonian is the major daily newspaper in Portland, Oregon, owned by Advance Publications. It is the oldest continuously published newspaper on the U.S. west coast, founded as a weekly by Thomas J. Dryer on December 4, 1850...

wrote, "Chris Bucci has launched a one-man enterprise out of his love of Oregon -- stickers with green hearts".

Launched in 2003 as a bumper sticker
Bumper sticker
A bumper sticker is an adhesive label or sticker with a message, intended to be attached to the bumper of an automobile and to be read by the occupants of other vehicles - although they are often stuck onto other objects...

, and inspired by the famous I ♥ NY
I Love New York
I Love New York is both a logo and a song that are the basis of an advertising campaign and have been used since the mid-1970s to promote tourism in New York City, and later to promote New York State as well. The trademarked logo appears in souvenir shops and brochures throughout the state, some...

 symbol , the sticker was originally rectangular in shape and the heart in the design was red. After experimenting with different sizes and colors, the sticker took its present form using a green
Environmentally friendly
Environmentally friendly are terms used to refer to goods and services, laws, guidelines and policies claimed to inflict minimal or no harm on the environment....

 heart, and it then achieved success. Described by The Portland Upside as "the Heart In Oregon sticker-turned-emblem that has popped up everywhere on auto bumpers, community news boards and skin", the newspaper noted that some people have had the emblem tattoo
Tattoo
A tattoo is made by inserting indelible ink into the dermis layer of the skin to change the pigment. Tattoos on humans are a type of body modification, and tattoos on other animals are most commonly used for identification purposes...

ed onto their bodies, and that over 250,000 of the stickers have been distributed.

The Democratic Party of Oregon
Democratic Party of Oregon
The Democratic Party of Oregon, based in Portland, is the official Oregon affiliate of the United States Democratic Party. It is recognized by the state of Oregon as a major political party, along with the Oregon Republican Party...

 adopted the emblem for T-shirt
T-shirt
A T-shirt is a style of shirt. A T-shirt is buttonless and collarless, with short sleeves and frequently a round neck line....

s and buttons
Campaign button
A campaign button is used in the United States during an election as political advertising for a candidate or political party, or to proclaim the issues that are part of the political platform. Political buttons date as far back as President George Washington. They have taken many forms as the...

 used at the 2008 Democratic National Convention
2008 Democratic National Convention
The United States 2008 Democratic National Convention was a quadrennial presidential nominating convention of the Democratic Party where it adopted its national platform and officially nominated its candidates for President and Vice President of the United States. The convention was held in Denver,...

 in Denver. The emblem "reflects our shared appreciation for Oregon's beauty, entrepreneurial spirit and environmental leadership", said Democratic Party spokesman Marc Siegal.

In autumn of 2010, a corn maze
Corn maze
A corn maze or maize maze is a maze cut out of a corn field. They have become popular tourist attractions in North America, and a way for farms to create tourist income. Many are based on artistic designs such as characters from movies. Corn mazes appear in many different designs. Some mazes are...

 was created in Portland
Portland, Oregon
Portland is a city located in the Pacific Northwest, near the confluence of the Willamette and Columbia rivers in the U.S. state of Oregon. As of the 2010 Census, it had a population of 583,776, making it the 29th most populous city in the United States...

, featuring the Heart in Oregon emblem.

Similar to the I ♥ NY emblem, the most notable achievement of Heart in Oregon is its evolution from a bumper sticker to a campaign involving many thousands of people throughout Oregon who express their pride in their home state by displaying the emblem.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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