General Tire

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General Tire

The General Tire and Rubber Company is an American

United States

The United States of America is a Federal government constitutional republic comprising U.S. state and a federal district. The country is situated mostly in central North America, where its Contiguous United States and Washington, D.C., the Capital districts and territories, lie between the Pacific Ocean and Atlantic Oceans, Borders of the U...
manufacturer of tire

Tire

Tires, or tyres , are ring-shaped parts, either pneumatic or solid , that fit around wheels to protect them and enhance their function....
s for motor vehicles.

General Tire was founded in 1915 in Akron, Ohio

Akron, Ohio

Akron is a city in the U.S. state of Ohio and the county seat of Summit County, Ohio. In 2007, its population was estimated to be 207,934. The municipality is located in northeastern Ohio on the Cuyahoga River between Cleveland, Ohio to the north and Canton, Ohio to the south, approximately 60 miles west of the Pennsylvania border....
by William F. O'Neil. In 1943 General Tire branched out from its core business by purchasing the Yankee Network

Yankee Network

The Yankee Network was an American radio network. It was founded in 1930 by John Shepard III; in 1949, a controlling interest in the network was purchased by General Tire when Robert Shepard chairman of the network's parent company, The Shepard Company, decided that radio and its dependence on the FCC was too risky a business to bankroll any...
and the radio stations it owned from Boston's Shepard Stores, Inc. Thomas F. O'Neil, son of the founder William F. O'Neil, served as Yankee's chairman with Shepard's John Shepard III serving as president.

General Tire continued its move into broadcasting by acquiring the Don Lee Broadcasting System, a well-respected regional radio network on the West Coast, in 1950.

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Encyclopedia

The General Tire and Rubber Company is an American

United States

Tire

Akron, Ohio

Yankee Network

KRTH-FM

KRTH is a U.S. oldies radio station located in Los Angeles, California, broadcasting to the Greater Los Angeles Area. Its signal covers an extremely large area, and sometimes can be heard as far south as San Diego and Tijuana, as far east as Moreno Valley, and as far north as Baker, California....
in Los Angeles

Los Ángeles

Los ?ngeles is the Capital of the Biob?o Province, in the municipality of the same name, in Regions of Chile VIII , in the center-south of Chile....
and KFRC-AM-FM

KFRC (defunct)

KFRC was a radio station in San Francisco, California, California in the United States, which began operating in 1924. For over 80 years, the station had broadcast on 610 kilohertz AM broadcasting, until 2005....
in San Francisco to its stable from the Yankee acquisition. In 1952, it bought WOR

WOR (AM)

WOR is a class A , AM radio radio station located in New York, New York, United States, operating on 710 kHz. The station has a talk radio format and has been owned by Buckley Broadcasting since 1987, after the station was sold by RKO General....
/WOR-FM/WOR-TV

WWOR-TV

WWOR-TV channel 9 is the flagship station of the MyNetworkTV network. It is licensed in Secaucus, New Jersey and serves New York City and the New York metropolitan area....
in New York City

New York City

The City of New York is the List of United States cities by population in the United States, while the New York metropolitan area ranks among the List of urban areas by population....
and merged its broadcasting interests into a new division, General Teleradio.

General Tire's final move into entertainment was the acquisition of RKO Radio Pictures from Howard Hughes

Howard Hughes

Howard Robard Hughes, Jr. was an American aviator, industrialist, film producer and director, philanthropist, and one of the wealthiest people in the world....
in 1955 for $25 million. General Tire was interested mainly in using the RKO film library to program its television stations, so it sold the RKO lot at Sunset and Gower in Hollywood to Lucille Ball

Lucille Ball

Lucille Ball was an United States comedian, film, television, stage and radio actress, model , film industry, and star of the landmark sitcoms I Love Lucy, The Lucy-Desi Comedy Hour, The Lucy Show and Here's Lucy....
and Desi Arnaz

Desi Arnaz

Desi Arnaz was a Cuban musician, actor and television producer....
's Desilu Productions

Desilu Productions

'Desilu Productions' was a Los Angeles, California-based company jointly owned by couple and TV actors Lucille Ball and Desi Arnaz.Desilu Studios was home to I Love Lucy, and additionally, such hit television series as Star Trek: The Original Series, The Andy Griffith Show, Mission: Impossible, The Untouchables , Mannix'...
in 1956 for $6 million. The remaining assets of RKO were merged with General Teleradio, and the new company eventually became known as RKO General

RKO General

RKO General was the main holding company through 1991 for the noncore businesses of the General Tire and, after General Tire's reorganization in the 1980s, GenCorp....
. The radio stations became some of the leading broadcasters in the world, but the division was dragged down by unethical conduct at its television stations. This culminated in the longest licensing dispute

RKO General

RKO General was the main holding company through 1991 for the noncore businesses of the General Tire and, after General Tire's reorganization in the 1980s, GenCorp....
in television history, eventually forcing RKO General out of the broadcasting business.

General Tire reorganized its holdings into the holding company GenCorp

GenCorp

GenCorp is an United States technology-based manufacturer based in Sacramento, California. Established in 1915, GenCorp was formerly the General Tire and Rubber Company....
in 1984, with General Tire and RKO General as subsidiaries.

GenCorp sold General Tire to German

Germany

Germany , officially the Federal Republic of Germany , is a country in Central Europe. It is bordered to the north by the North Sea, Denmark, and the Baltic Sea; to the east by Poland and the Czech Republic; to the south by Austria and Switzerland; and to the west by France, Luxembourg, Belgium, and the Netherlands....
tire maker Continental AG

Continental AG

Continental Aktiengesellschaft , internally often called Conti for short, is a worldwide leading manufacturer of tires, brake systems, vehicle stability control systems, engine injection systems, tachographs and other parts for the automotive and transport industries....
in 1987. General Tire still exists today as part of Continental's American operations.

In its TV advertising in the 1970s, their musical tagline

Tagline

A tagline is a variant of a Advertising slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product , or to reinforce the audience's memory of a product....
was: Sooner or later, you'll own Generals.

in Mexico

Mexico

The United Mexican States , commonly known as Mexico , is a federalism constitutionalism republic in North America. It is bordered on the north by the United States; on the south and west by the Pacific Ocean; on the southeast by Guatemala, Belize, and the Caribbean Sea; and on the east by the Gulf of Mexico....
Between Late-40s and Early 80s, the company are named "General Popo"

General Tire

See also

External links