Alltel Stadium
Encyclopedia
EverBank Field is an American football
American football
American football is a sport played between two teams of eleven with the objective of scoring points by advancing the ball into the opposing team's end zone. Known in the United States simply as football, it may also be referred to informally as gridiron football. The ball can be advanced by...

 stadium
Stadium
A modern stadium is a place or venue for outdoor sports, concerts, or other events and consists of a field or stage either partly or completely surrounded by a structure designed to allow spectators to stand or sit and view the event.)Pausanias noted that for about half a century the only event...

 in downtown Jacksonville
Jacksonville, Florida
Jacksonville is the largest city in the U.S. state of Florida in terms of both population and land area, and the largest city by area in the contiguous United States. It is the county seat of Duval County, with which the city government consolidated in 1968...

, Florida
Florida
Florida is a state in the southeastern United States, located on the nation's Atlantic and Gulf coasts. It is bordered to the west by the Gulf of Mexico, to the north by Alabama and Georgia and to the east by the Atlantic Ocean. With a population of 18,801,310 as measured by the 2010 census, it...

, and the home stadium facility of the Jacksonville Jaguars
Jacksonville Jaguars
The Jacksonville Jaguars are a professional American football team based in Jacksonville, Florida, U.S. They are currently members of the South Division of the American Football Conference in the National Football League...

 of the National Football League
National Football League
The National Football League is the highest level of professional American football in the United States, and is considered the top professional American football league in the world. It was formed by eleven teams in 1920 as the American Professional Football Association, with the league changing...

 (NFL). It also hosts the annual Florida vs. Georgia Football Classic, a college football
College football
College football refers to American football played by teams of student athletes fielded by American universities, colleges, and military academies, or Canadian football played by teams of student athletes fielded by Canadian universities...

 rivalry game between the University of Florida
University of Florida
The University of Florida is an American public land-grant, sea-grant, and space-grant research university located on a campus in Gainesville, Florida. The university traces its historical origins to 1853, and has operated continuously on its present Gainesville campus since September 1906...

 and the University of Georgia
University of Georgia
The University of Georgia is a public research university located in Athens, Georgia, United States. Founded in 1785, it is the oldest and largest of the state's institutions of higher learning and is one of multiple schools to claim the title of the oldest public university in the United States...

, and the Gator Bowl
Gator Bowl
The Gator Bowl is an annual college football bowl game played at EverBank Field in Jacksonville, Florida. Held continuously since 1946, it is the sixth oldest college bowl, as well as the first one ever televised nationally...

, a post-season college bowl game
Bowl game
In North America, a bowl game is commonly considered to refer to one of a number of post-season college football games. Prior to 2002, bowl game statistics were not included in players' career totals and the games were mostly considered to be exhibition games involving a payout to participating...

. The stadium assumed its current name on August 10, 2010, following the approval of a five-year naming rights deal with the financial services company EverBank
EverBank
EverBank is an American diversified financial services company providing banking, mortgages, and investing services. It is based in Jacksonville, Florida, U.S. It operates through standard banking offices, and through its Direct Banking division. EverBank Direct operates by telephone, mail, and...

.

The current stadium opened in 1995, on the site of the old Gator Bowl Stadium
Gator Bowl Stadium
Gator Bowl was an American football stadium in Jacksonville, Florida. Originally built in 1927, it was radically reconstructed in 1994 in preparation for the Jacksonville Jaguars inaugural season and became Jacksonville Municipal Stadium, now EverBank Field. It is most notable for hosting the Gator...

, erected in 1949. Located on the St. Johns River
St. Johns River
The St. Johns River is the longest river in the U.S. state of Florida and its most significant for commercial and recreational use. At long, it winds through or borders twelve counties, three of which are the state's largest. The drop in elevation from the headwaters to the mouth is less than ;...

, it sits on 10 acres (4 ha) of land, including portions of the older stadium. At its opening it had a total capacity of 73,000, and expansions over the past decade have since increased that to 76,867. The stadium hosted Super Bowl XXXIX
Super Bowl XXXIX
Super Bowl XXXIX was an American football game played on February 6, 2005, at Alltel Stadium in Jacksonville, Florida, to decide the National Football League champion following the 2004 regular season...

 in 2005, and has also held a number of college football games as well as concerts and other events.

Construction

EverBank Field is located in Jacksonville's Eastside neighborhood, which has been home to football fields since the early 20th century. In 1928 the first permanent football stadium, Fairfield Stadium, was constructed. In 1948 this was expanded and renamed Gator Bowl Stadium
Gator Bowl Stadium
Gator Bowl was an American football stadium in Jacksonville, Florida. Originally built in 1927, it was radically reconstructed in 1994 in preparation for the Jacksonville Jaguars inaugural season and became Jacksonville Municipal Stadium, now EverBank Field. It is most notable for hosting the Gator...

, in honor of the annual Gator Bowl
Gator Bowl
The Gator Bowl is an annual college football bowl game played at EverBank Field in Jacksonville, Florida. Held continuously since 1946, it is the sixth oldest college bowl, as well as the first one ever televised nationally...

 game first played two years earlier.

The current EverBank Field was built using a few portions of the historic Gator Bowl Stadium. However, all of the elements included from the older stadium — the pedestrian ramp system and the more recent West Upper Deck section of the complex — dated back only to 1982. Construction started January 3, 1994 and the new stadium opened on August 18, 1995 with an exhibition game
Exhibition game
An exhibition game is a sporting event in which there is no competitive value of any significant kind to any competitor regardless of the outcome of the competition...

 with the St. Louis Rams
St. Louis Rams
The St. Louis Rams are a professional American football team based in St. Louis, Missouri. They are currently members of the West Division of the National Football Conference in the National Football League . The Rams have won three NFL Championships .The Rams began playing in 1936 in Cleveland,...

. Total construction time was under 20 months and total cost was $
United States dollar
The United States dollar , also referred to as the American dollar, is the official currency of the United States of America. It is divided into 100 smaller units called cents or pennies....

134 million – $60 million of which was provided by the city of Jacksonville.

Planning

In January 1993, representatives from the Universities of Florida
Florida Gators football
The Florida Gators football team represents the University of Florida in the sport of American football. The Florida Gators compete in the Football Bowl Subdivision of the National Collegiate Athletics Association and the Eastern Division of the Southeastern Conference...

 and Georgia
Georgia Bulldogs football
The Georgia Bulldogs football team represents the University of Georgia in football. The Bulldogs are a member of the Southeastern Conference and are frequently a top-25 team. The University of Georgia has had a football team since 1892 and has an all-time record of 738–398–54...

 began negotiating with Jacksonville representatives to renew the contract to host the Florida vs. Georgia Football Classic, the annual college football
College football
College football refers to American football played by teams of student athletes fielded by American universities, colleges, and military academies, or Canadian football played by teams of student athletes fielded by Canadian universities...

 rivalry game between the two universities. The two teams' five-year contract with the Gator Bowl ended after the 1994 game, and the Citrus Bowl
Citrus Bowl
The Florida Citrus Bowl is a stadium in Orlando, Florida, USA, built for football, which currently seats around 70,000 people....

 had offered Florida and Georgia a larger sum of money than the Gator Bowl for the right to host the game.

To counter the Citrus Bowl's larger monetary offer, Jacksonville mayor Ed Austin
Ed Austin
T. Edward "Ed" Austin, Jr. was an American politician and attorney. He served as mayor of Jacksonville, Florida from 1991 to 1995. He also served as the first Public Defender for Florida's Fourth Judicial Circuit from 1963 to 1968, and served as State Attorney for the Fourth Judicial Circuit from...

 proposed a $25 million renovation plan to Jacksonville's aging Gator Bowl Stadium, which had been built in 1949. Both teams had expressed concerns about the condition of the aging stadium, and renovations were considered key to enticing the teams to keep returning to Jacksonville, bringing tens of millions of dollars in consumer spending with them. Despite the promise of renovations, Georgia athletic director Vince Dooley
Vince Dooley
Vincent Joseph Dooley was the head football coach and athletic director at the University of Georgia. During his 25 year coaching career at UGA, Dooley compiled a 201–77–10 record. His teams won six Southeastern Conference titles and the 1980 national championship...

 was unswayed, so Austin widened the scope of the renovations, increasing their price tag to $49 million, and traveled to Athens, Georgia, to talk with Dooley in person. Austin's campaigning was partially successful. On March 23, 1993, the two universities announced they had signed a five-year contract with the Gator Bowl, running from 1997 to 2002. The contract was contingent on Austin successfully passing the $49 million renovation bond issue through the Jacksonville City Council
Jacksonville City Council
The Jacksonville City Council is the legislative governing body of the city of Jacksonville, Florida.-Composition:The Jacksonville City Council is composed of nineteen members who are elected to four-year terms and serve as part-time legislators...

 and the city completing the renovations by the 1996 game. On Tuesday, May 11, the Jacksonville City Council approved a $219.5 million bond issue, including the $49 million for the renovation of the Gator Bowl.

NFL expansion

Soon after the approval of the bond issue, investors interested in attracting a new National Football League
National Football League
The National Football League is the highest level of professional American football in the United States, and is considered the top professional American football league in the world. It was formed by eleven teams in 1920 as the American Professional Football Association, with the league changing...

 team to Jacksonville requested that another $30 million be added to the $49 million renovations in order to make the stadium more attractive for a professional team. That number climbed higher throughout the summer, and eventually the city reached an agreement with the leading group of investors hoping to attract an NFL team to Jacksonville. On July 1, the city and investors reached a lease agreement contingent on the city investing $112.3 million for improving the Gator Bowl. The lease agreement later collapsed when the Jacksonville City Council voted to send the lease back to a committee for further study rather than approving it. One month after the proposed deal fell through, city officials and investors tried again and were successful in negotiating a deal that included a pledge to spend $121 million on renovations to the Gator Bowl. Due to the expanded renovations, it was announced that the 1994 Florida-Georgia game would have to be moved out of the Gator Bowl, as had the 1995 game, in order to provide time for the newly expanded renovation plan to be completed before 1996. In the end, the expanded bond issue and renovation program proved to be successful, as Jacksonville was awarded the 30th NFL franchise—the Jacksonville Jaguars
Jacksonville Jaguars
The Jacksonville Jaguars are a professional American football team based in Jacksonville, Florida, U.S. They are currently members of the South Division of the American Football Conference in the National Football League...

—on November 30, 1993.

Almost as soon as the celebration surrounding Jacksonville's new NFL team died down, however, a renovation contractor's plan to give eight percent of the stadium work to minority
Minority group
A minority is a sociological group within a demographic. The demographic could be based on many factors from ethnicity, gender, wealth, power, etc. The term extends to numerous situations, and civilizations within history, despite the misnomer of minorities associated with a numerical statistic...

-owned businesses drew criticism. The NAACP and another group said African-American businesses should have been awarded twice that amount of work.

Current stadium

The stadium's re-opening day was also the home debut of the Jaguars during the 1995 NFL season. It was the first time that an expansion NFL team had played its first game in a new facility. The Gator Bowl
Gator Bowl
The Gator Bowl is an annual college football bowl game played at EverBank Field in Jacksonville, Florida. Held continuously since 1946, it is the sixth oldest college bowl, as well as the first one ever televised nationally...

 returned as a New Year's Day bowl game on January 1, 1996, following the 1995 NCAA season.

In 1997, the stadium changed its name to Alltel Stadium after naming rights
Naming rights
In the private sector, naming rights are a financial transaction whereby a corporation or other entity purchases the right to name a facility, typically for a defined period of time. For properties like a multi-purpose arena, performing arts venue or an athletic field, the term ranges from three...

 were acquired by Alltel
Alltel
Alltel Corporation is a wireless service provider, primarily based in the United States. Before an acquisition by Verizon Wireless, it served 34 states. After the merger, Alltel continues to serve six states, mostly in rural areas...

, a telecommunications company best known as a wireless
Mobile phone
A mobile phone is a device which can make and receive telephone calls over a radio link whilst moving around a wide geographic area. It does so by connecting to a cellular network provided by a mobile network operator...

 carrier. The name Alltel Stadium stopped being used by the city after January 2007 when the contract expired.
In 2005, the stadium hosted Super Bowl XXXIX
Super Bowl XXXIX
Super Bowl XXXIX was an American football game played on February 6, 2005, at Alltel Stadium in Jacksonville, Florida, to decide the National Football League champion following the 2004 regular season...

 in which the New England Patriots
New England Patriots
The New England Patriots, commonly called the "Pats", are a professional football team based in the Greater Boston area, playing their home games in the town of Foxborough, Massachusetts at Gillette Stadium. The team is part of the East Division of the American Football Conference in the National...

 defeated the Philadelphia Eagles
Philadelphia Eagles
The Philadelphia Eagles are a professional American football team based in Philadelphia, Pennsylvania. They are members of the East Division of the National Football Conference in the National Football League...

 24–21 in front of 78,125, the largest Super Bowl in attendance since 1994. In 2003 and 2004, $47 million in improvements to the stadium were implemented to prepare for the Super Bowl. These improvements included the addition of a unique sports bar in the south end zone called the "Bud
Budweiser (Anheuser-Busch)
Budweiser is a 5.0% abv American-style lager introduced in 1876 by Adolphus Busch and one of the highest selling beers in the United States. It is made with up to 30% rice in addition to hops and barley malt. Budweiser is produced in various breweries located around the world...

 Zone," a larger and wider video and scoring display from Daktronics
Daktronics
Daktronics is an American company based in Brookings, South Dakota that designs, manufactures, sells, and services video board, scoreboards, digital billboards and related products. The company is best known for its electronic LED displays...

, escalators in the north and south end zone, and a new "terrace suite" called the "Sky Patio" right above the "Bud Zone" in the south endzone.

Before the 2005 season, mainly due to low attendance figures and looming blackout
Blackout (broadcasting)
Blackout usually relates to the broadcasting of sports events, television programming, that is prohibited in a certain media market.The purpose is theoretically to generate more revenue by obliging certain actions from fans, either by making them buy tickets or watch other games on TV...

s, team officials installed a series of tarps to reduce the seating capacity
Seating capacity
Seating capacity refers to the number of people who can be seated in a specific space, both in terms of the physical space available, and in terms of limitations set by law. Seating capacity can be used in the description of anything ranging from an automobile that seats two to a stadium that seats...

 for Jaguars games. The covers were placed to block out seven sections in the upper north endzone and four in each upper deck section, located on the corners of each. This puts 9,703 seats out of service, leaving the stadium with 67,164 seats for the regular season. While some believed that this was a sign that the city couldn't handle having an NFL team, the current 67,164 seats available is actually very close to Wayne Weaver's first proposal to renovate the stadium during his bid for an NFL team in 1992 before the city council failed to approve it, mainly due to not having enough seats to accommodate the annual Florida-Georgia game. However, in the event the Jaguars make the AFC Championship Game, the stadium can easily be expanded to full capacity.

Despite the changes, however, blackouts have still occurred, including two of their first three home games in 2007
2007 NFL season
The 2007 NFL season was the 88th regular season of the National Football League.Regular-season play was held from September 6 to December 30....

: against the Atlanta Falcons on September 16 and against the Houston Texans
2007 Houston Texans season
The 2007 Houston Texans season began with the team trying to improve on their 6–10 record in 2006. This season marks the sixth year of existence for the Texans franchise as well as Reliant Stadium.-Offseason:...

 on October 14. In 2009, nine of ten games were blacked out locally. It is believed that the 2008 US Financial Crisis played a major part in the 2009 season blackouts, leading to insufficient ticket sales, with only the final home engagement of the regular season, with the Indianapolis Colts
Indianapolis Colts
The Indianapolis Colts are a professional American football team based in Indianapolis. They are currently members of the South Division of the American Football Conference in the National Football League ....

, managing to sell out. However, the Jaguars' 2010 season saw one of the biggest ticket sales turnarounds in recent memory, which lead to zero blackouts that year. As a result, it has been speculated that during a League spring meeting in early 2011 (which was covered by NFL Network), several NFL teams have inquired about the Jaguars' 2010 ticket sales model.

For the Super Bowl, Florida-Georgia game, and occasionally the Gator Bowl, temporary bleachers are put up in the south end zone and the tarps are removed, raising capacity to over 84,000.

The attendance record was set on September 29, 2007 when 85,413 watched Florida State
2007 Florida State Seminoles football team
The 2007 Florida State Seminoles football team represented Florida State University during the 2007 college football season. Florida State entered the 2007 season coming off a 2006 that ended with an overall record of 7-6, which was head coach Bobby Bowden's worst record since going 6-5 in 1981,...

 defeat Alabama
2007 Alabama Crimson Tide football team
The 2007 Alabama Crimson Tide football team represented the University of Alabama for the 2007 NCAA Division I FBS football season trying to improve from a disappointing 6–7 record in the 2006 season. The Tide was led by its new head coach Nick Saban, a former head coach of rival LSU. Despite a...

 in what was dubbed the River City Showdown. Each school received nearly 36,000 tickets, and the Gator Bowl Association added 5,800 additional seats.

On July 26, 2010, naming rights to the stadium were bought by EverBank
EverBank
EverBank is an American diversified financial services company providing banking, mortgages, and investing services. It is based in Jacksonville, Florida, U.S. It operates through standard banking offices, and through its Direct Banking division. EverBank Direct operates by telephone, mail, and...

, one of the nation's largest privately-held bank holding companies with approximately $11.2 billion in assets. On August 10, the deal was officially approved by the Jacksonville City Council
Jacksonville City Council
The Jacksonville City Council is the legislative governing body of the city of Jacksonville, Florida.-Composition:The Jacksonville City Council is composed of nineteen members who are elected to four-year terms and serve as part-time legislators...

 with a 14-3 vote.

During the Jaguars' off-season, the team not only managed to retain more than 90% of their season ticket holders, but also managed to acquire at least 13,000 new season ticket holders according to the "fuel gauge" meter that was constantly present on the team's website during the off-season. On September 12, 2010, those numbers were proven to be correct as the Jaguars opened up their 2010 season to a total of 63,636 out of 67,164 tickets distributed in their season opener against the Denver Broncos
Denver Broncos
The Denver Broncos are a professional American football team based in Denver, Colorado. They are currently members of the West Division of the American Football Conference in the National Football League...

, which they won 24-17.

External links

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