The Morning Call
Encyclopedia
The Morning Call is a daily newspaper
Newspaper
A newspaper is a scheduled publication containing news of current events, informative articles, diverse features and advertising. It usually is printed on relatively inexpensive, low-grade paper such as newsprint. By 2007, there were 6580 daily newspapers in the world selling 395 million copies a...

 based in Allentown
Allentown, Pennsylvania
Allentown is a city located in Lehigh County, Pennsylvania, in the United States. It is Pennsylvania's third most populous city, after Philadelphia and Pittsburgh, and the 215th largest city in the United States. As of the 2010 census, the city had a total population of 118,032 and is currently...

, Pennsylvania
Pennsylvania
The Commonwealth of Pennsylvania is a U.S. state that is located in the Northeastern and Mid-Atlantic regions of the United States. The state borders Delaware and Maryland to the south, West Virginia to the southwest, Ohio to the west, New York and Ontario, Canada, to the north, and New Jersey to...

, in the United States. The newspaper is owned by the Tribune Company
Tribune Company
The Tribune Company is a large American multimedia corporation based in Chicago, Illinois. It is the nation's second-largest newspaper publisher, with ten daily newspapers and commuter tabloids including Chicago Tribune, Los Angeles Times, Hartford Courant, Orlando Sentinel, South Florida...

, whose other publications include the Chicago Tribune
Chicago Tribune
The Chicago Tribune is a major daily newspaper based in Chicago, Illinois, and the flagship publication of the Tribune Company. Formerly self-styled as the "World's Greatest Newspaper" , it remains the most read daily newspaper of the Chicago metropolitan area and the Great Lakes region and is...

, Los Angeles Times
Los Angeles Times
The Los Angeles Times is a daily newspaper published in Los Angeles, California, since 1881. It was the second-largest metropolitan newspaper in circulation in the United States in 2008 and the fourth most widely distributed newspaper in the country....

and Baltimore Sun.

The Morning Call serves a nine-county region of eastern Pennsylvania and western New Jersey
New Jersey
New Jersey is a state in the Northeastern and Middle Atlantic regions of the United States. , its population was 8,791,894. It is bordered on the north and east by the state of New York, on the southeast and south by the Atlantic Ocean, on the west by Pennsylvania and on the southwest by Delaware...

 and is the largest circulation newspaper of the Lehigh Valley
Lehigh Valley
The Lehigh Valley, known officially by the United States Census Bureau as the Allentown-Bethlehem-Easton, PA-NJ metropolitan area and referred to locally as The Valley and A-B-E, is a metropolitan region consisting of Lehigh, Northampton, Berks, and Carbon counties in eastern Pennsylvania and...

, the third most populous region of Pennsylvania. It once ranked among the nation's top 100 largest-circulation newspapers, with circulation of 109,000 daily readers and 148,000 Sunday readers. As of October 2010, circulation is now 94,859 daily readers and 121,168 Sunday readers.

History

The Morning Call traces its beginnings to May 26, 1883, when Samuel S. Woolever started The Critic, a Saturday evening
weekly. The Critic became a morning newspaper in late 1883, switched to a Sunday weekly a year later and resumed daily publication as the Daily Morning Critic in 1887. Woolever sold the Critic to a group of partners in 1894, and on January 1 of the following year, the paper appeared under the name The Morning Call for the first time.

David A. Miller, a reporter for the Critic, and his brother Samuel began investing in the newspaper around this time. By 1904, the two brothers had bought out the last of the original partners. In 1906, the Call joined the Associated Press
Associated Press
The Associated Press is an American news agency. The AP is a cooperative owned by its contributing newspapers, radio and television stations in the United States, which both contribute stories to the AP and use material written by its staff journalists...

, adding national and world news coverage to its pages. The early part of the century was a lively era for newspaper publishing. Besides the Call, Allentown's daily papers included the Daily City Item, Allentown Democrat and Chronicle and News, an evening newspaper that dated to 1870. Within a little more than a decade, the local newspaper scene would change considerably.

In 1920, Harry C. Trexler, the region’s top industrialist, put together an investors group to acquire The Call. Through a series of mergers, Allentown Call Publishing Co. was formed, leaving the Chronicle and News as the Calls primary rival. The next year, 1921, the newspaper began publishing a Sunday edition, the Sunday Morning Call. After Trexler's death in 1933, David Miller, who still held a financial interest in the paper, resumed control, along with two other partners. In 1935, the Call took over the Chronicle and News. Three years later, in 1938, the Sunday edition was renamed the Sunday Call-Chronicle, and the following year, the Chronicle and News became The Evening Chronicle.

The Miller family continued to oversee the newspapers for the next four decades. Following David Miller's death in 1958, his sons, Donald P. and Samuel W., succeeded him as publishers. Samuel died in 1967, and soon afterwards, Donald’s son, Edward D. Miller, joined him in running the papers. However, the
Chronicle was discontinued in 1980, its 90th year, and Edward left the business the following year. Call-Chronicle Newspapers, Inc., was sold in 1984 to the Times Mirror Company, one of the country's top five newspaper companies. In 2000, the Tribune Company acquired Times Mirror and with it, The Morning Call.

The newspaper teams with the polling institute of Muhlenberg College
Muhlenberg College
Muhlenberg College is a private liberal arts college located in Allentown, Pennsylvania, United States. Founded in 1848, Muhlenberg is affiliated with the Evangelical Lutheran Church in America and is named for Henry Melchior Muhlenberg, the patriarch of the Lutheran Church in America.- History...

to publish its surveys of preferences and trends among Pennsylvanians.

External links

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