Ted London
Encyclopedia
Ted London is a well-known scholar and teacher on Base of the Pyramid
Bottom of the pyramid
In economics, the bottom of the pyramid is the largest, but poorest socio-economic group. In global terms, this is the 2.5 billion people who live on less than $2.50 per day. The phrase “bottom of the pyramid” is used in particular by people developing new models of doing business that deliberately...

 (BoP) issues. London is a senior research fellow at the William Davidson Institute (WDI) at the University of Michigan
University of Michigan
The University of Michigan is a public research university located in Ann Arbor, Michigan in the United States. It is the state's oldest university and the flagship campus of the University of Michigan...

. He is also on the faculty at the Stephen M. Ross School of Business
Ross School of Business
The Stephen M. Ross School of Business is the business school of the University of Michigan. Numerous publications have ranked the Ross School of Business' Bachelor of Business Administration , Master of Business Administration and Executive Education programs among the top in the country and the...

 at the University of Michigan
University of Michigan
The University of Michigan is a public research university located in Ann Arbor, Michigan in the United States. It is the state's oldest university and the flagship campus of the University of Michigan...

, where he teaches an MBA course on the topic, "Business Strategies for the Base of the Pyramid." London’s research centers on the intersection of business strategy and poverty alleviation and emphasizes creating new knowledge with actionable implications.

BoP Initiative at the William Davidson Institute

At the William Davidson Institute, London is director of the Base of the Pyramid
Bottom of the pyramid
In economics, the bottom of the pyramid is the largest, but poorest socio-economic group. In global terms, this is the 2.5 billion people who live on less than $2.50 per day. The phrase “bottom of the pyramid” is used in particular by people developing new models of doing business that deliberately...

 Initiative, a program that champions innovative ways of thinking about more inclusive forms of capitalism. The initiative’s expertise lies in a deep understanding of the comprehensive impacts and unique poverty alleviation implications of the BoP Perspective.

In 2007, WDI hosted a major BoP conference in Ann Arbor, Michigan entitled "Business with Four Billion: Creating Mutual Value at the Base of the Pyramid." The conference brought together approximately 400 BoP business managers, policy makers, social entrepreneurs, academics, non-profit experts, and development agency professionals to delve into the most intriguing and timely issues facing the BoP community. These attendees came from over 30 countries on 6 continents.

In 2009, WDI hosted its second major BoP conference in Ann Arbor, Michigan entitled "Creating a Shared Roadmap:Collaboratively Advancing the Base of the Pyramid Community." The purpose of the conference is to bring together the leading thinkers and action agents in the broad domain of Base of the Pyramid
Bottom of the pyramid
In economics, the bottom of the pyramid is the largest, but poorest socio-economic group. In global terms, this is the 2.5 billion people who live on less than $2.50 per day. The phrase “bottom of the pyramid” is used in particular by people developing new models of doing business that deliberately...

 with the aims of sharing the latest ideas and approaches, catalyzing new thinking, and generating opportunities to meet fellow colleagues in an intimate setting. The conference is a by-invitation only event and limited to 100 premier thought leaders in the space.

Academic Experience

London received his PhD
PHD
PHD may refer to:*Ph.D., a doctorate of philosophy*Ph.D. , a 1980s British group*PHD finger, a protein sequence*PHD Mountain Software, an outdoor clothing and equipment company*PhD Docbook renderer, an XML renderer...

 in strategic management
Strategic management
Strategic management is a field that deals with the major intended and emergent initiatives taken by general managers on behalf of owners, involving utilization of resources, to enhance the performance of firms in their external environments...

 from the Kenan-Flagler Business School
Kenan-Flagler Business School
The Kenan-Flagler Business School is the undergraduate and graduate business school at the University of North Carolina at Chapel Hill. The school offers a Bachelor of Science in Business Administration, Master of Business Administration , MBA for Executives, Master of Accounting, Ph.D., a business...

 at the University of North Carolina at Chapel Hill
University of North Carolina at Chapel Hill
The University of North Carolina at Chapel Hill is a public research university located in Chapel Hill, North Carolina, United States...

. He was also an assistant professor of entrepreneurship, teaching strategic management, international business and poverty alleviation, and sustainable enterprise at UNC.

At UNC, London was the director of the BoP Learning Laboratory a consortium of companies, nonprofit organizations, multilateral institutions and academics that explores the opportunities and challenges associated with entering Base of the Pyramid markets.

London’s research interests center on business and development strategies in low income markets, assessment of poverty alleviation impacts, and capability development for cross-sector collaborations. He has received awards and recognition for his research, teaching, and case writing, including winning the oikos Sustainability Case Writing Competition in 2005 and 2008.

London’s work has been published in a number of academic and practitioner journals, and he has written several book chapters.

In May 2009, the Harvard Business Review published London's paper entitled, Making Better Investments at the Base of the Pyramid.
The article introduces London's Base of the Pyramid Impact Assessment Framework, a tool used to explore how ventures influence the well-being of local buyers, sellers, and communities. The Impact Assessment Framework guides managers through a detailed look at an organization's effects on those constituencies in three areas: economics, capabilities, and relationships.

London is currently leading a convening of Base of the Pyramid thought leaders to co-create a landmark book entitled, Creating Mutual Value: Building Businesses and Alleviating Poverty with the Base of the Pyramid. The group will co-author a volume that summarizes key learnings in the field thus far, identifies challenges for the field as it continues to develop, and explores creative avenues for maximizing impact, both in theory and practice.

London also has consulted for a variety of companies, non-profit organizations, and multilateral institutions in Africa, Asia, Latin America, Europe, and the U.S.. This has involved exploring entry into base of the pyramid markets, examining cross-sector alliances between companies and non-profit organizations, and assessing poverty alleviation implications of BoP ventures. He also serves on advisory boards for VisionSpring (formerly Scojo Foundation), the United Nations Development Programme
United Nations Development Programme
The United Nations Development Programme is the United Nations' global development network. It advocates for change and connects countries to knowledge, experience and resources to help people build a better life. UNDP operates in 177 countries, working with nations on their own solutions to...

 (UNDP), and the X-Prize.

Past Experience

London previously was a design engineer
Design engineer
Design Engineer is a general term that covers multiple engineering disciplines including electrical, mechanical, industrial design and civil engineering, architectural engineers in the U.S...

 for General Motors
General Motors
General Motors Company , commonly known as GM, formerly incorporated as General Motors Corporation, is an American multinational automotive corporation headquartered in Detroit, Michigan and the world's second-largest automaker in 2010...

 after graduating from Lehigh University
Lehigh University
Lehigh University is a private, co-educational university located in Bethlehem, Pennsylvania, in the Lehigh Valley region of the United States. It was established in 1865 by Asa Packer as a four-year technical school, but has grown to include studies in a wide variety of disciplines...

 in 1985 with a BS
BS
BS, B.S., Bs or bs may refer to:-Academics:*Bachelor of Science degree, also abbreviated BSc*Bachelor of Surgery*Behavioural sciences-Standards:*Venezuelan bolívar's currency sign*Bolivian boliviano's currency sign...

 in Mechanical Engineering
Mechanical engineering
Mechanical engineering is a discipline of engineering that applies the principles of physics and materials science for analysis, design, manufacturing, and maintenance of mechanical systems. It is the branch of engineering that involves the production and usage of heat and mechanical power for the...

. A few years later he received his MBA from the Peter Drucker Graduate Management Center at Claremont Graduate University
Claremont Graduate University
Claremont Graduate University is a private, all-graduate research university located in Claremont, California, a city east of downtown Los Angeles...

 and went to work for Deloitte, Haskins & Sells as a senior consultant in business valuation
Business valuation
Business valuation is a process and a set of procedures used to estimate the economic value of an owner’s interest in a business. Valuation is used by financial market participants to determine the price they are willing to pay or receive to consummate a sale of a business...

.

In 1989 London joined the Peace Corps
Peace Corps
The Peace Corps is an American volunteer program run by the United States Government, as well as a government agency of the same name. The mission of the Peace Corps includes three goals: providing technical assistance, helping people outside the United States to understand US culture, and helping...

 in Africa
Africa
Africa is the world's second largest and second most populous continent, after Asia. At about 30.2 million km² including adjacent islands, it covers 6% of the Earth's total surface area and 20.4% of the total land area...

 and co-managed a regional business development program in Malawi
Malawi
The Republic of Malawi is a landlocked country in southeast Africa that was formerly known as Nyasaland. It is bordered by Zambia to the northwest, Tanzania to the northeast, and Mozambique on the east, south and west. The country is separated from Tanzania and Mozambique by Lake Malawi. Its size...

. Three years later, he was in Asia
Asia
Asia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area and with approximately 3.879 billion people, it hosts 60% of the world's current human population...

 serving as general manager for an Indonesia
Indonesia
Indonesia , officially the Republic of Indonesia , is a country in Southeast Asia and Oceania. Indonesia is an archipelago comprising approximately 13,000 islands. It has 33 provinces with over 238 million people, and is the world's fourth most populous country. Indonesia is a republic, with an...

n joint venture operated by McCormick Spices.

In 1993, London served as a director of a multi-country initiative in the Asia/Pacific Region that linked income generation and environmental protection for Conservation International.

Three years later, London became executive director of a non-profit providing business development services to companies in Northern Virginia before pursuing his PhD
PHD
PHD may refer to:*Ph.D., a doctorate of philosophy*Ph.D. , a 1980s British group*PHD finger, a protein sequence*PHD Mountain Software, an outdoor clothing and equipment company*PhD Docbook renderer, an XML renderer...

 at UNC
University of North Carolina at Chapel Hill
The University of North Carolina at Chapel Hill is a public research university located in Chapel Hill, North Carolina, United States...

.

Representative Publications


External links

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