Social BI, or Social Business Intelligence, refers to the creation, publishing and sharing of custom business analytics

Business analytics

Business analytics refers to the skills, technologies, applications and practices for continuous iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business...

 reports and dashboards by end users of Cloud

Cloud computing

Cloud computing is the delivery of computing as a service rather than a product, whereby shared resources, software, and information are provided to computers and other devices as a utility over a network ....

technologies.

First enabled by the rapid growth of social media networks in 2009, Social BI allows for the collaborative development of post user-generated analytics among business analyst

Business analyst

A Business Analyst analyzes the organization and design of businesses, government departments, and non-profit organizations; BAs also assess business models and their integration with technology.-Levels:...

s and data mining professionals. This paradigm shift has removed previous barriers to self-service BI while still employing traditional analytics applications.

Social BI, or Social Business Intelligence can also be interpreted as providing business intelligence based on social networks data. For example, A company selling consumer electronics goods needs to know how people are responding to their latest advertisements or promotions. The reports and visualizations made using social media represent what people are talking about in real time. By pulling data from different social media and preparing understandable smart reports will help company to decide upon further steps. So these dashboards, visualization, reports based on social media will comprise Social BI and will be of help for the companies to get efficient feedback and act accordingly.

History

On September 13, 2011, Dachis Group introduced the Social Business Index to provide some insights into how ‘social’ companies are, and how they stack up against similar corporations in their respective industries and their competitors, and provide some ‘social business’ benchmarks by company, subsidiary, geography, department and brand.

See also

• Analytic applications
  Analytic Applications
  Analytic applications are a type of business application software, used to measure and improve the performance of business operations. More specifically, analytic applications are a type of business intelligence solution...
  
  
• Artificial intelligence marketing
  Artificial Intelligence Marketing
  Artificial intelligence marketing is a form of direct marketing leveraging database marketing techniques as well as AI concept and model such as machine learning and Bayesian Network...
  
  
• Business Intelligence 2.0
  Business Intelligence 2.0
  Business Intelligence 2.0 is a term that refers to new tools and software for business intelligence, beginning in the mid-2000s, that enable, among other things, dynamic querying of real-time corporate data by employees, and a more web- and browser-based approached to such data, as opposed to the...
  
  
• Business process discovery
  Business Process Discovery
  Business process discovery related to process mining is a set of techniques that automatically construct a representation of an organization’s current business processes and its major process variations...
  
  
• Business process management
  Business process management
  Business process management is a holistic management approach focused on aligning all aspects of an organization with the wants and needs of clients. It promotes business effectiveness and efficiency while striving for innovation, flexibility, and integration with technology. BPM attempts to...
  
  
• Business activity monitoring
  Business activity monitoring
  Business activity monitoring is software that aids in monitoring of business activities, as those activities are implemented in computer systems....
  
  
• Business service management
  Business Service Management
  Business service management is an approach used to manage business-aligned IT services. A BSM philosophy promotes a customer-centric and business-focused approach to Service Management, aligning business objectives and priorities with IT or ICT from strategy through to operations and continual...
  
  
• Customer dynamics
  Customer dynamics
  Customer Dynamics is an emerging theory on customer-business relationships that describes the ongoing interchange of information and transactions between customers and organizations. These exchanges occur over a wide range of communication channels, such as phone, email, Web and text, including...
  
  
• Data Presentation Architecture
  Data Presentation Architecture
  Data presentation architecture is a skill-set that seeks to identify, locate, manipulate, format and present data in such a way as to optimally communicate meaning and proffer knowledge.-Origin and context:...
  
  
• Data visualization
  Data visualization
  Data visualization is the study of the visual representation of data, meaning "information that has been abstracted in some schematic form, including attributes or variables for the units of information"....
  
  
• Decision engineering
  Decision engineering
  Decision Engineering is a framework that unifies a number of best practices for organizational decision making. It is based on the recognition that, in many organizations, decision making could be improved if a more structured approach were used...
  
  
• Enterprise planning systems
• Integrated business planning
  Integrated business planning
  Integrated business planning refers to the technologies, applications and processes of connecting the planning function across the enterprise to improve organizational alignment and financial performance...
  
  
• Location intelligence
  Location intelligence
  Location Intelligence is the capacity to organize and understand complex phenomena through the use of geographic relationships inherent in all information. By combining geographic- and location-related data with other business data, organizations can gain critical insights, make better decisions...
  
  
• Operational intelligence
  Operational Intelligence
  Operational intelligence is a form of real-time dynamic, business analytics that delivers visibility and insight into business operations. Operational intelligence solutions run query analysis against live feeds and event data to deliver real-time, actionable information...
  
  
• Runtime intelligence
  Runtime intelligence
  -Introduction:The term runtime intelligence refers to technologies, managed services and practices for the collection, integration, analysis, and presentation of application usage levels, patterns and practices...
  
  
• Sales intelligence
  Sales intelligence
  Sales intelligence refers to technologies, applications and practices for the collection, integration, analysis, and presentation of information to help salespeople keep up to date with clients, prospect data and drive business...