Singingfish
Encyclopedia
Singingfish was an audio/video search engine
Web search engine
A web search engine is designed to search for information on the World Wide Web and FTP servers. The search results are generally presented in a list of results often referred to as SERPS, or "search engine results pages". The information may consist of web pages, images, information and other...

 that powered audio video search for Windows Media Player
Windows Media Player
Windows Media Player is a media player and media library application developed by Microsoft that is used for playing audio, video and viewing images on personal computers running the Microsoft Windows operating system, as well as on Pocket PC and Windows Mobile-based devices...

,, WindowsMedia.com, RealOne/RealPlayer
RealPlayer
RealPlayer is a cross-platform media player by RealNetworks that plays a number of multimedia formats including MP3, MPEG-4, QuickTime, Windows Media, and multiple versions of proprietary RealAudio and RealVideo formats.-History:...

,, Real Guide, AOL
AOL
AOL Inc. is an American global Internet services and media company. AOL is headquartered at 770 Broadway in New York. Founded in 1983 as Control Video Corporation, it has franchised its services to companies in several nations around the world or set up international versions of its services...

 Search, Dogpile
Dogpile
Dogpile is a metasearch engine that fetches results from Google, Yahoo!, Bing, Ask.com, About.com and several other popular search engines, including those from audio and video content providers. It is a registered trademark of InfoSpace, Inc.- History :...

, Metacrawler
MetaCrawler
MetaCrawler is a metasearch engine that blends the top web search results from Google, Yahoo!, Bing , Ask.com, About.com, MIVA, LookSmart and other popular search engines. MetaCrawler also provides users the option to search for images, video, news, yellow pages and white pages...

 and Singingfish.com, among others. Launched in 2000, it was one of the earliest and longest lived search engines dedicated to multimedia content. Acquired in 2003 by AOL
AOL
AOL Inc. is an American global Internet services and media company. AOL is headquartered at 770 Broadway in New York. Founded in 1983 as Control Video Corporation, it has franchised its services to companies in several nations around the world or set up international versions of its services...

, it was slowly folded into the AOL search offerings and as of February 2007 has ceased to exist as a separate service.

Singingfish powered audio search continues to live on for the time being at AOL Search and other AOL properties. However, little if any development has been done since August 2006. Singingfish powered video search is no longer publicly available and is now being re-directed to AOL Video Search.

Overview

Singingfish employed its own web crawler
Web crawler
A Web crawler is a computer program that browses the World Wide Web in a methodical, automated manner or in an orderly fashion. Other terms for Web crawlers are ants, automatic indexers, bots, Web spiders, Web robots, or—especially in the FOAF community—Web scutters.This process is called Web...

, Asterias , designed specifically to ferret out audio and video links across the web. In 2003 and 2004, Asterias discovered an average of about 50,000 new pieces of multimedia content a day. A proprietary system was used to process each of the discovered links, extracting metadata
Metadata
The term metadata is an ambiguous term which is used for two fundamentally different concepts . Although the expression "data about data" is often used, it does not apply to both in the same way. Structural metadata, the design and specification of data structures, cannot be about data, because at...

 and then enhancing it prior to indexing as much multimedia content on the web has little or poor metadata.

History

Singingfish was founded in mid-1999 by John DeRosa, Eric Rehm, Ken Berkun, and Mike Behlke.

By January 2000, it had grown to 17 employees. The group photo on the left was taken in Singingfish's first office on Seattle's Capitol Hill
Capitol Hill, Seattle, Washington
Capitol Hill is the most densely populated residential district in Seattle, Washington, United States. It is the center of the city's gay and counterculture communities, and is one of the city's most prominent nightlife and entertainment districts....

 on January 24, 2000. From left to right: Robin Alexander, Scott Lee, Chris Wilkes, Eric Rehm, Shannon MacRae, Mike Behlke, Mark Lipsky, Linden Rhoads (a non-employee adviser), John Madsen, Charles Porter, Vas Sudanagunta, Paul Shannon, Austin Dahl, Chris Abajian and John DeRosa. Not pictured: Ken Berkun and Monte Hayward.

A public alpha version of the search service was unveiled at Streaming Media East in New York City in June 2000.

By the Fall of 2000, Singingfish had grown to over 50 employees. In November 2000, it was acquired by the French company Thomson multimedia (now Thomson SA
Thomson SA
Technicolor SA , formerly Thomson SA and Thomson Multimedia, is a French international provider of solutions for the creation, management, post-production, delivery and access of video, for the Communication, Media and Entertainment industries. Technicolor’s headquarters are located in Issy les...

). Singingfish announced its first customer, Zurich-based Internet AG, in December 2000. Singingfish Search first appeared on Internet AG's "Swiss Search" and Infospace's Dogpile and Metacrawler sites late in the summer of 2001.

By this time Singingfish was clearly the dominant multimedia search engine. No competitor indexed as much of the audio and video content available on the web or provided more relevant query results. In the fall of 2001, Real Networks signed a deal with Singingfish for the latter to provide audio and video search for RealOne Player. In January 2003, Microsoft
Microsoft
Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions...

 signed a similar deal, in this case to provide audio and video search for Windows Media Player
Windows Media Player
Windows Media Player is a media player and media library application developed by Microsoft that is used for playing audio, video and viewing images on personal computers running the Microsoft Windows operating system, as well as on Pocket PC and Windows Mobile-based devices...

 and WindowsMedia.com.

Singingfish downsized dramatically under Thomson multimedia (Summer 2001) and then slowly continued to shrink in size through its acquisition by AOL
AOL
AOL Inc. is an American global Internet services and media company. AOL is headquartered at 770 Broadway in New York. Founded in 1983 as Control Video Corporation, it has franchised its services to companies in several nations around the world or set up international versions of its services...

 in October 2003. However, Thomson multimedia continued to support research and development into multimedia metadata standards such as MPEG-7
MPEG-7
MPEG-7 is a multimedia content description standard. It was standardized in ISO/IEC 15938 . This description will be associated with the content itself, to allow fast and efficient searching for material that is of interest to the user. MPEG-7 is formally called Multimedia Content Description...

 that were incorporated into Singingfish technology.

Soon after acquiring Singingfish, AOL integrated its audio/video search service into AOL Search, adding yet another big-name to the stable of search products powered by Singingfish. As of August 2006, Singingfish continued to power multimedia search for both Microsoft and Real, and was being fully integrated into the AOL search and directed media business unit.

The last members of the Singingfish staff were laid off in December 2006. Since February 7, 2007 all web hits to Singingfish have been redirected to AOL Video.

Supported Formats

  • MP3
    MP3
    MPEG-1 or MPEG-2 Audio Layer III, more commonly referred to as MP3, is a patented digital audio encoding format using a form of lossy data compression...

  • MPEG
  • Quicktime
    QuickTime
    QuickTime is an extensible proprietary multimedia framework developed by Apple Inc., capable of handling various formats of digital video, picture, sound, panoramic images, and interactivity. The classic version of QuickTime is available for Windows XP and later, as well as Mac OS X Leopard and...

  • Windows Media
    Windows Media
    Windows Media is a multimedia framework for media creation and distribution for Microsoft Windows. It consists of a software development kit with several application programming interfaces and a number of prebuilt technologies, and is the replacement of NetShow technologies.The Windows Media SDK...

  • Real Media
  • Flash
    Adobe Flash
    Adobe Flash is a multimedia platform used to add animation, video, and interactivity to web pages. Flash is frequently used for advertisements, games and flash animations for broadcast...

  • AVI
    Audio Video Interleave
    Audio Video Interleave , known by its acronym AVI, is a multimedia container format introduced by Microsoft in November 1992 as part of its Video for Windows technology. AVI files can contain both audio and video data in a file container that allows synchronous audio-with-video playback...


Partner feeds

The content providers below added their audio and video content to Singingfish's search index using regular feeds. In addition to providing high quality meta data to be indexed, these direct feeds also enabled Singingfish to produce highly current results for news related queries.
  • Comedy Central
    Comedy Central
    Comedy Central is an American cable television and satellite television channel that carries comedy programming, both original and syndicated....

  • MTV
    MTV
    MTV, formerly an initialism of Music Television, is an American network based in New York City that launched on August 1, 1981. The original purpose of the channel was to play music videos guided by on-air hosts known as VJs....

  • Nickelodeon
    Nickelodeon (TV channel)
    Nickelodeon, often simply called Nick and originally named Pinwheel, is an American children's channel owned by MTV Networks, a subsidiary of Viacom International. The channel is primarily aimed at children ages 7–17, with the exception of their weekday morning program block aimed at preschoolers...

  • TV Land
    TV Land
    TV Land is an American cable television network launched on April 29, 1996. It is owned by MTV Networks, a division of Viacom, which also owns Paramount Pictures, and networks such as MTV and Nickelodeon...

  • Reuters
    Reuters
    Reuters is a news agency headquartered in New York City. Until 2008 the Reuters news agency formed part of a British independent company, Reuters Group plc, which was also a provider of financial market data...

  • BBC News
    BBC News
    BBC News is the department of the British Broadcasting Corporation responsible for the gathering and broadcasting of news and current affairs. The department is the world's largest broadcast news organisation and generates about 120 hours of radio and television output each day, as well as online...

  • CBS News
    CBS News
    CBS News is the news division of American television and radio network CBS. The current chairman is Jeff Fager who is also the executive producer of 60 Minutes, while the current president of CBS News is David Rhodes. CBS News' flagship program is the CBS Evening News, hosted by the network's main...

  • E!
    E!
    E! Entertainment Television is an American basic cable and satellite television network, owned by NBCUniversal. It features entertainment-related programming, reality television, feature films and occasionally series and specials unrelated to the entertainment industry.E! has an audience reach of...

     News
  • iFilm
    IFilm
    ifilm.com was an online archive of short films, movie trailers, and other video clips of interest. Ifilm.com was originally founded by independent filmmaker Raphael Raphael in 1997 as an independent film and media collective...

  • MSNBC
    MSNBC
    MSNBC is a cable news channel based in the United States available in the US, Germany , South Africa, the Middle East and Canada...

  • NPR
    NPR
    NPR, formerly National Public Radio, is a privately and publicly funded non-profit membership media organization that serves as a national syndicator to a network of 900 public radio stations in the United States. NPR was created in 1970, following congressional passage of the Public Broadcasting...

  • AtomFilms
  • CNN
    CNN
    Cable News Network is a U.S. cable news channel founded in 1980 by Ted Turner. Upon its launch, CNN was the first channel to provide 24-hour television news coverage, and the first all-news television channel in the United States...

  • Hollywood.com
  • Like Television
  • MarketWatch
    MarketWatch
    MarketWatch operates a financial information website that provides business news, analysis and stock market data to some 6 million people. MarketWatch offers personal finance news and advice, tools for investors and access to industry research. Along with its flagship website, the company operates...

     (Dow Jones & Company
    Dow Jones & Company
    Dow Jones & Company is an American publishing and financial information firm.The company was founded in 1882 by three reporters: Charles Dow, Edward Jones, and Charles Bergstresser. Like The New York Times and the Washington Post, the company was in recent years publicly traded but privately...

    )
  • The One Network
    The One Network
    The One Network was the collective name for thirty-eight regional Independent Local Radio licences operated by Global Radio in the United Kingdom. It was formed from the combination of GWR Group's The Mix Network and Capital Radio Group's The Capital Radio Network when the companies merged in 2005...

  • RooTV
  • AOL
    AOL
    AOL Inc. is an American global Internet services and media company. AOL is headquartered at 770 Broadway in New York. Founded in 1983 as Control Video Corporation, it has franchised its services to companies in several nations around the world or set up international versions of its services...

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