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Robert Opron

 
Robert Opron

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Robert Opron



 
 
Robert Opron (born February 22, 1932) is a French
France

France , officially the French Republic , is a country whose Metropolitan France is located in Western Europe and that also comprises various Overseas departments and territories of France....
 automotive design
Automotive design

Automotive design is the profession involved in the development of the appearance, and to some extent the ergonomics, of motor vehicles or more specifically road vehicles....
er, who created many unusual vehicle designs from the 1960s through the 1980s.






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1972 Citroen Ds21 Headlights
Citroen Gsa Special
Renault25ts
Robert Opron (born February 22, 1932) is a French
France

France , officially the French Republic , is a country whose Metropolitan France is located in Western Europe and that also comprises various Overseas departments and territories of France....
 automotive design
Automotive design

Automotive design is the profession involved in the development of the appearance, and to some extent the ergonomics, of motor vehicles or more specifically road vehicles....
er, who created many unusual vehicle designs from the 1960s through the 1980s. He was a nominee in the 1999 Car Designer of the Century
Car Designer of the Century

The Car Designer of the Century was an international award given to the most influential car designer of the Twentieth Century. The election process was overseen by the Global Automotive Elections Foundation....
 competition.

Opron joined Citroën
Citroën

Citro?n is a France automobile manufacturer, founded in 1919 by Andr? Citro?n, it was the world's first mass-production car company outside of the USA....
 under Flaminio Bertoni
Flaminio Bertoni

Flaminio Bertoni was an automobile designer, responsible for some of the most radical reconceptualisations of automobiles ever. He worked in the years following World War II....
, the sculptor responsible for the style of the Citroën DS
Citroën DS

The Citro?n DS is an executive car that was produced by the France manufacturer Citro?n between 1955 and 1975. Citro?n sold nearly 1.5 million D-series during its 20 years of production....
 (called the "goddess", then also the "spaceship").

Opron realized that the only way to achieve good aerodynamics
Aerodynamics

Aerodynamics is a branch of Dynamics concerned with studying the motion of air, particularly when it interacts with a moving object. Aerodynamics is a subfield of fluid dynamics and gas dynamics, with much theory shared between them....
 was with encased, smooth headlamps. Also, he implemented swiveling, directional headlights, enabling the driver to "see around corners". He put both concepts into practice with the "shark nose" the 2nd redesign of the DS in 1967.

Encased headlamps are standard practice in the automobile industry today. Swivelling ones are only slowly re-entering the luxury car segment again through Lexus
Lexus

is the luxury vehicle division of Japanese automaker Toyota. First introduced in 1989 in the United States, where Lexus has become the highest-selling make of luxury car, today Lexus vehicles are available throughout the world....
, Audi
Audi

AUDI AG, is a Germany car manufacturer which produces cars under the Audi brand, . The name Audi is based on a latin translation of the last name of the founder August "Horch", itself the German word for ?hear." Another explanation for the origin of the name is as an acronym for ?Auto Union Deutschland Ingolstadt."...
, and the Citroën C5
Citroën C5

The Citro?n C5 is a large family car produced by the France manufacturer Citro?n since early 2001. The C5 replaced the Citro?n Xantia in the large family car class....
, 40 years after their implementation on Citroëns and 60 years after their conception on the Tucker Torpedo.

Opron's is noted for the 1970 Citroën SM
Citroën SM

The Citro?n SM was a high performance coup? produced by the France manufacturer Citro?n between 1970 and 1975. The SM placed third in the 1971 European Car of the Year contest, trailing its stablemate Citro?n GS, and won the 1972 Motor Trend Car of the Year award in the US in 1972....
, a sports car with a Maserati
Maserati

Maserati is an Italy manufacturer of automobile racing and sports cars, established on December 1, 1914, in Bologna. The company's headquarters are now in Modena, and its emblem is a trident....
 engine and tear drop shape sloping to a Kammback
Kammback

A Kammback is a car body style that derives from the research of the German aerodynamics Wunibald Kamm in the 1930s, this research itself deriving from that of another pioneer German aerodynamicist, Baron Reinhard Koenig-Fachsenfeld....
. The SM had six halogen
Halogen

|}The halogens or halogen elements are a chemical series of nonmetal chemical element from Periodic table group International Union of Pure and Applied Chemistry of the periodic table, comprising fluorine, F; chlorine, Cl; bromine, Br; iodine, I; and astatine, At....
 directional headlights mounted under glass
Glass

Glass generally refers to a Hardness, brittle, transparency amorphous solid, such as that used for windows, many Glass Bottles, or eyewear, including, but not limited to, soda-lime glass, borosilicate glass, acrylic glass, sugar glass, Muscovite , or aluminium oxynitride....
. The SM had a Cd drag coefficient
Drag coefficient

The drag coefficient is a dimensionless quantity which is used to quantify the drag or resistance of an object in a fluid environment such as air or water....
 of 0.336, in an era where most vehicles were designed without regard to aerodynamics
Aerodynamics

Aerodynamics is a branch of Dynamics concerned with studying the motion of air, particularly when it interacts with a moving object. Aerodynamics is a subfield of fluid dynamics and gas dynamics, with much theory shared between them....
.

Opron developed both the 1970 Citroën GS
Citroën GS

The Citro?n GS and Citro?n GSA were small family cars produced by the French automaker Citro?n. The GS was voted European Car of the Year for 1971, and was probably the most technologically advanced car in its class when launched, with class leading comfort, safety and aerodynamics....
 and the 1974 Citroën CX
Citroën CX

The Citro?n CX is an automobile produced by the France automaker Citro?n from 1974 to 1991. Citro?n sold nearly 1.2 million CXs during its 16 years of production....
 sedans internally, using Citroën's own style center at Velizy in France. Both cars bear some resemblance to the late 1960s Pininfarina
Pininfarina

Pininfarina S.p.A. is an Italian automobile design firm and coachbuilder in Cambiano, Italy, founded as Societ? anonima Carrozzeria Pinin Farina in 1930 by automobile designer and builder Battista Farina ....
 design study BMC Berlina Aerodynamica
British Motor Corporation

The British Motor Corporation was a United Kingdom vehicle company, formed by the merger of the Austin Motor Company and the Nuffield Organisation in 1952....
, which was commissioned by the British firm but considered far too radical to actually produce. While Citroën and Pininfarina did not have any official contacts at this time, the Berlina Aerodynamica was widely known in the public sphere.

The sharply raked rear window and absence of a flat trunk surface demonstrated that 4 door sedans could look stylish. Combined, these two vehicles sold over 3.5 Million units, proving the rakish look to be a commercial proposition and paving the way for other "aero" look vehicles like the 1983 Audi 100
Audi 100

The Audi 100 and Audi 200 are mid-sized automobiles from Audi , made between 1968 and 1994. The C3 model of the Audi 100 was sold in the United States as the Audi 5000 until 1988....
 and the 1986 Ford Taurus
Ford Taurus

The Ford Taurus is an automobile manufactured by the Ford Motor Company in the United States. Originally introduced in the 1986 model year, it has remained in near continuous production for more than two decades, making it the fourth oldest nameplate that is currently sold in the Ford lineup....
.

Some contemporary critics puzzled that the GS & CX sedans were fastback
Fastback

A fastback is a car body style whose roofline slopes continuously down at the back. The word can also designate the car itself. The style is seen on two-door coup?s as well as four-door sedan s....
s and not hatchback
Hatchback

Hatchback is a term designating an automobile design, containing a passenger cabin with an integrated cargo space, accessed from behind the vehicle by a single, top-hinged tailgate or large flip-up window....
s, since the 5th door seemed so practical. The second series GS (the GSA) did receive a hatchback in 1979 and the 1989 CX replacement
Citroën XM

The Citro?n XM is an executive car that was produced by the France automaker Citro?n between 1989 and 2000. Citro?n sold 330,000 XMs during the model's 10 years of production....
 (the XM
Citroën XM

The Citro?n XM is an executive car that was produced by the France automaker Citro?n between 1989 and 2000. Citro?n sold 330,000 XMs during the model's 10 years of production....
) had one as well. The counterargument is that executive class cars do not generally have hatchbacks, because they change the basic nature of the car and buyers of expensive sedans tend to avoid them. Saab 9000
Saab 9000

The 9000, Saab Automobile's first executive car, was released in 1985. It was replaced by the Saab 9-5 in the fall of 1998 for the 1999 model year....
 is the only car that has achieved any real world success in the limited market for executive class hatchbacks.

The SM was Motor Trend Car of the Year
Motor Trend Car of the Year

In the USA, Motor Trend magazine was the first to give a Car of the Year award, doing so to Cadillac in 1949 . It has since expanded the award category to include the Truck and SUV of the Year, awarding these separately from the Car of the Year....
 in 1972, and the GS was European Car of the Year
European Car of the Year

The European Car of the Year award was established in 1964 by a collective of Magazines from different countries in Europe. The current organisers of the award are Auto , Autocar , Autopista , Autovisie , L'Automobile Magazine , Stern and Vi Bil?gare ....
 in 1971, and the CX in 1975 - a substantial achievement for any automobile designer.

Citroën overextended itself with too many projects in development and went bankrupt in 1974. The French Government, concerned at the potential job losses, merged Citroën with Peugeot
Peugeot

Peugeot is a major France automobile brand, part of PSA Peugeot Citro?n. Its parent company PSA Peugeot Citro?n is the second largest carmaker in Europe, behind Volkswagen....
. The new owners rid themselves of Opron immediately. Opron joined Renault
Renault

Renault S.A. is a French automaker producing cars, vans, buses, tractors, and trucks. Due to its alliance with Nissan Motor Co., Ltd., it is currently the world's 4th largest automaker.It owns the Romanian automaker Dacia and the Korean automaker Renault Samsung Motors....
 and went on to design many pleasant vehicles in the late 1970s and 1980s, like the Alpine A310
Alpine A310

The Alpine A310 was a sports car built by France manufacturer Alpine , from 1971 to 1984.Dieppe, Seine-Maritime-based Alpine , once an independent company specialising in faster Renaults, later a Renault subsidiary, established a fine competition history with the Alpine A110 winning the 1973 World Rally Championship season Monte Carlo Rally...
, Renault Fuego
Renault Fuego

The Renault Fuego is a four-seater, three-door hatchback produced by French automaker Renault from 1980 to 1992, replacing the Renault 15/17 coup?s of the 1970s....
, and Renault 25
Renault 25

The Renault 25 is an executive car produced by the France automaker Renault from 1984 to 1991. The most luxurious and upmarket Renault ever at the time, it placed second in the 1985 European Car of the Year contest....
. He then worked as a design consultant, until 2000.

Today Opron is considered a celebrity among 'Citroënistes'
Brand loyalty

Brand loyalty, in marketing, consists of a consumer's commitment to repurchase the brand and can be demonstrated by repeated buying of a product or service or other positive behaviors such as word of mouth advocacy....
.