Red Rock Cider
Encyclopedia
Red Rock Cider
Cider
Cider or cyder is a fermented alcoholic beverage made from apple juice. Cider varies in alcohol content from 2% abv to 8.5% abv or more in traditional English ciders. In some regions, such as Germany and America, cider may be termed "apple wine"...

was an alcoholic beverage
Alcoholic beverage
An alcoholic beverage is a drink containing ethanol, commonly known as alcohol. Alcoholic beverages are divided into three general classes: beers, wines, and spirits. They are legally consumed in most countries, and over 100 countries have laws regulating their production, sale, and consumption...

 produced by Taunton
Taunton
Taunton is the county town of Somerset, England. The town, including its suburbs, had an estimated population of 61,400 in 2001. It is the largest town in the shire county of Somerset....

 Cider and sold in the UK
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

, during the late 1980s and early 1990s. Unusually, it is remembered most fondly for its advertisements, which had the strapline "It's not red, and there's no rocks in it".

In 1990, a series of TV adverts, directed by John Lloyd
John Lloyd (writer)
John Hardress Wilfred Lloyd CBE is a British comedy writer and television producer. He is the great nephew of John Hardress Lloyd.-Early life and career:...

 were produced in the style of Police Squad!
Police Squad!
Police Squad! is a television comedy series first broadcast in 1982, created by Zucker, Abrahams and Zucker and starring Leslie Nielsen. A spoof of police procedurals, the series was packed with ZAZ's usual sight gags, wordplay and non sequiturs...

, and starred Leslie Nielsen
Leslie Nielsen
Leslie William Nielsen, OC was a Canadian and naturalized American actor and comedian. Nielsen appeared in more than one hundred films and 1,500 television programs over the span of his career, portraying more than 220 characters...

 in a role similar, but not namechecked as Detective Frank Drebin. In one of these, Nielsen shouts, "Hey! You, over there, in the shadows!" The man steps forward and reveals himself to be Hank Marvin
Hank Marvin
Hank Brian Marvin is an English guitarist, best known as the lead guitarist for The Shadows. The group, which primarily performed instrumentals, was formed as a backing band for vocalist Cliff Richard...

, guitarist with sixties pop group, the Shadows
The Shadows
The Shadows are a British pop group with a total of 69 UK hit-charted singles: 35 as 'The Shadows' and 34 as 'Cliff Richard and the Shadows', from the 1950s to the 2000s. Cliff Richard in casual conversation with the British rock press frequently refers to the Shadows by their nickname: 'The Shads'...

.
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