Powell Motor Company
Encyclopedia
Powell Manufacturing Company
(PMC) was a company based in the southern portion of the U.S. state
U.S. state
A U.S. state is any one of the 50 federated states of the United States of America that share sovereignty with the federal government. Because of this shared sovereignty, an American is a citizen both of the federal entity and of his or her state of domicile. Four states use the official title of...

 of California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

. It was best known for its line of motor scooters that peaked in popularity in the late 1940s. From September 1954 to March 1957, Powell manufactured "Sport Wagon" pickup trucks and station wagons. In the 1960s and 1970s, they manufactured the "Powell Challenger" trail bikes.

The Powell Brothers--Hayward and Channing Powell--started off manufacturing radios in the mid-1920s, immediately after they graduated from Manual Arts High School in Los Angeles. In the mid-1930s, they moved into scooter production. The Powell manufacturing facility in Compton, California
Compton, California
Compton is a city in southern Los Angeles County, California, United States, southeast of downtown Los Angeles. The city of Compton is one of the oldest cities in the county and on May 11, 1888, was the eighth city to incorporate. The city is considered part of the South side by residents of Los...

 switched to war production in 1942. After World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

 Powell again returned to scooter production with the C-47, P-48, P-49 step through models. The Powell Streamliner model, used by U.S. Airborne troops during World War II, was copied and served as the basis for the original Fuji Rabbit
Fuji Rabbit
The Fuji Rabbit was a motor scooter produced in Japan by Fuji Heavy Industries from 1946 through 1968.Production of the initial model, the S-1 began in 1946, some six months before the Vespa went into production and was largely inspired by scooters used by American servicemen during and after World...

 scooter in June 1946 (six-months before the first Vespa scooter).

In 1949, the Powell company moved into the lightweight motorcycle market with the introduction of the P-81 model, which was a direct competitor of the Mustang (motorcycle)
Mustang (motorcycle)
The Mustang was a miniature motorcycle built in Glendale, California by John Gladden from 1945 to 1963. Most models featured a proprietary single-cylinder side-valve engine of 320cc and wheels....

 produced in nearby Glendale, California
Glendale, California
Glendale is a city in Los Angeles County, California, United States. As of the 2010 Census, the city population is 191,719, down from 194,973 at the 2000 census. making it the third largest city in Los Angeles County and the 22nd largest city in the state of California...

. All four of these post-war Powell models used the same single-cylinder four stroke 24 cubic-inch (393 cc) engine which was developed in-house. Powell again switched to war production for the Korean War
Korean War
The Korean War was a conventional war between South Korea, supported by the United Nations, and North Korea, supported by the People's Republic of China , with military material aid from the Soviet Union...

 in the early 1950s and never returned to scooter production.

PMC was also an early innovator in pickup and suv design with several models produced in the 1950s using modified Plymouth (automobile)
Plymouth (automobile)
Plymouth was a marque of automobile based in the United States, produced by the Chrysler Corporation and its successor DaimlerChrysler.-Origins:...

 chassis. Powell's designs were later echoed in the Ford Ranchero
Ford Ranchero
The Ford Ranchero was a coupe utility produced between 1957 and 1979. Unlike a pickup truck, the Ranchero was adapted from a two-door station wagon platform that integrated the cab and cargo bed into the body. A total of 508,355 units were produced during the model's production run...

 and Chevrolet El Camino
Chevrolet El Camino
The Chevrolet El Camino is a coupe utility vehicle produced by the Chevrolet division of General Motors for the 1959–1960 model years in response to the success of its rival, Ford Ranchero. Production resumed for the 1964–1977 model years based on the Chevelle platform, and continued for the...

models which appeared a few years later. "Motor Life" magazine, in its October 1955 issue (with a photo of the Powell Sport Wagon on the cover), called it "an obvious choice as one of the most interesting and unique automobiles in the U.S." In the February 1956 issue of Motor Trend, magazine co-founder Walt Woron concluded his article: "The Powell Brothers, then, have succeeded in their purpose: to provide a vehicle that '... can't be beat for general utility...[that makes] the perfect runabout or 2nd family car...'".

In the 1960s, the company reorganized as "Powell Brothers, Inc., and manufactured the "Powell Challenger" trail-bike. During this period, the company relocated to a larger facility in South Gate, California. Hayward Powell died in March 1978, and with Channing Powell retired, the company officially dissolved and closed its doors in April 1979. Channing Powell died in 1988. During its life-span it produced thousand of radios, approximately 1,200 pickup trucks, 300 station wagons, 3 motor homes, and tens of thousands of scooters and trail bikes.
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