Micheline Charest
Encyclopedia
Micheline Charest was a television producer and founder (and former co-chair) of the Cinar (now Cookie Jar Entertainment
Cookie Jar Entertainment
The Cookie Jar Group is an American and Canadian producer of children’s entertainment, consumer products and educational materials...

) television company.

Biography

Born in London and raised in Quebec, Charest returned to the UK
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 to attend the London International Film School. In 1976, she traveled to New Orleans
New Orleans, Louisiana
New Orleans is a major United States port and the largest city and metropolitan area in the state of Louisiana. The New Orleans metropolitan area has a population of 1,235,650 as of 2009, the 46th largest in the USA. The New Orleans – Metairie – Bogalusa combined statistical area has a population...

 where she met her future husband, New Yorker
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

 and Tulane
Tulane University
Tulane University is a private, nonsectarian research university located in New Orleans, Louisiana, United States...

 graduate, Ronald A. Weinberg. While in New Orleans, Charest and Weinberg organized an event for a women's film festival, and worked at distributing foreign films to US theatres. The couple moved to New York and formed Cinar, then a budding film and television distribution company.

In 1984, Charest and Weinberg changed their focus from media distribution to production, and moved the business to Montreal, where they concentrated on children's television programming. During this time, Charest would go on to serve as either producer or executive producer for dozens of popular animated series for children, including The Wonderful Wizard of Oz, Animal Crackers
Animal Crackers (TV series)
The Animal Crackers is a 1997 television series produced by Cinar, and association with Alphanim, about a group of animals that live in a fictional jungle called Freeborn. It is based on the comic strip Animal Crackers...

, Emily of New Moon
Emily of New Moon (TV series)
Emily of New Moon was a Canadian television series, which aired on CBC Television from 1998 to 2000. The series originally aired in the United States on the Cookie Jar Toons block on This TV and it's currently seen in Canada on the Viva, Bravo! and Vision TV cable channels...

, Mona the Vampire
Mona the Vampire
Mona the Vampire is a Canadian animated television series based on the series Robyn le Vampire, directed by Louis Piché and Jean Caillon, originally based on the short stories created and written Sonia Holleyman and later written by Hiawyn Oram. It is mainly shown on YTV, Radio-Canada, VRAK.TV and...

, and The Wombles
The Wombles
The Wombles are fictional pointy-nosed, furry creatures that live in burrows, where they help the environment by collecting and recycling rubbish in useful and ingenious ways. Wombles were created by author Elisabeth Beresford, originally appearing in a series of children's novels from 1968...

. As a production company, Cinar was also involved in the work of Are You Afraid of the Dark?, The Busy World of Richard Scarry
The Busy World of Richard Scarry
The Busy World of Richard Scarry is a Canadian/French animated children's television series, produced by CINAR Animation and France Animation in association with Paramount Television, which aired from 1994 to 1997, first on Showtime, later on Nickelodeon, and ran for 65 episodes...

, Madeline, Space Cases
Space Cases
Space Cases is a science fiction television series that aired on Nickelodeon for two seasons. Created by Peter David and Bill Mumy, it premiered on March 2, 1996, and was cancelled a year later. It aired for a time on Nickelodeon's Saturday night block of shows known as SNICK, and on Nickelodeon...

, Zoboomafoo
Zoboomafoo
Zoboomafoo is an American children's television series that aired from January 25, 1998, to April 21, 2001, and is still shown today in syndication depending on the area, and it is regularly shown on PBS Kids Sprout. A total of 65 episodes were aired...

, and Arthur
Arthur
Arthur is a common masculine given name. Its etymology is disputed, but its popularity derives from its being the name of the legendary hero King Arthur....

. By 1999, Cinar boasted annual revenues of $150 million (CAD
Canadian dollar
The Canadian dollar is the currency of Canada. As of 2007, the Canadian dollar is the 7th most traded currency in the world. It is abbreviated with the dollar sign $, or C$ to distinguish it from other dollar-denominated currencies...

) and owned about $1.5 billion (CAD) of the children's television market. The company had become known for quality, non-violent children's programs, broadcast in more than 150 countries and one of the founding partners in the Canadian cable television channel TELETOON
Télétoon (Canadian TV channel)
Télétoon is a Canadian French language Category A specialty channel that specializes in animation programming. Télétoon is owned by Teletoon Canada Inc; a 50/50 partnership between Astral Media and Corus Entertainment...

.

Scandal

The success of Charest, Weinberg, and Cinar ended in March 2000, when an internal audit revealed that about $122 million (US) was invested into Bahamian
The Bahamas
The Bahamas , officially the Commonwealth of the Bahamas, is a nation consisting of 29 islands, 661 cays, and 2,387 islets . It is located in the Atlantic Ocean north of Cuba and Hispaniola , northwest of the Turks and Caicos Islands, and southeast of the United States...

 bank accounts without the boardmembers' approval. Cinar had also paid American
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 screenwriters
Screenwriting
Screenwriting is the art and craft of writing scripts for mass media such as feature films, television productions or video games. It is a freelance profession....

 for work while continuing to accept Canadian
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

 federal grants
Grant (money)
Grants are funds disbursed by one party , often a Government Department, Corporation, Foundation or Trust, to a recipient, often a nonprofit entity, educational institution, business or an individual. In order to receive a grant, some form of "Grant Writing" often referred to as either a proposal...

 for content. The names of Canadian authors were credited for the work, allowing Cinar to benefit from Canadian tax
Tax
To tax is to impose a financial charge or other levy upon a taxpayer by a state or the functional equivalent of a state such that failure to pay is punishable by law. Taxes are also imposed by many subnational entities...

 credits. While the province
Province
A province is a territorial unit, almost always an administrative division, within a country or state.-Etymology:The English word "province" is attested since about 1330 and derives from the 13th-century Old French "province," which itself comes from the Latin word "provincia," which referred to...

 of Quebec
Quebec
Quebec or is a province in east-central Canada. It is the only Canadian province with a predominantly French-speaking population and the only one whose sole official language is French at the provincial level....

 did not file criminal charges, Cinar denied any wrongdoing, choosing instead to pay a settlement to Canadian and Quebec tax authorities of $17.8 million (CAD) and another $2.6 million (CAD) to Telefilm Canada
Telefilm Canada
Telefilm Canada or Téléfilm Canada is a Crown corporation owned by the Government of Canada.It is the primary federal cultural agency dedicated to the development and promotion of the Canadian audiovisual industry....

, a Canadian federal funding agency. The value of Cinar stock
Stock market
A stock market or equity market is a public entity for the trading of company stock and derivatives at an agreed price; these are securities listed on a stock exchange as well as those only traded privately.The size of the world stock market was estimated at about $36.6 trillion...

 plummeted, and the company was soon delisted.

In 2001, as part of a settlement agreement with the Commission des Valeurs Mobilières du Québec (Quebec Securities Commission) Charest and Weinberg agreed to pay $1 million each and were banned from serving in the capacity of directors or officers at any publicly traded Canadian company for five years. There was no admission of guilt and none of the allegations have been proven in court. In March 2004, Cinar was purchased for more than $140 million (US) by a group led by Nelvana
Nelvana
Nelvana Limited is a Canadian entertainment company founded in 1971 known for its work in children's animation. It was named by founders Michael Hirsh, Patrick Loubert and Clive A. Smith after a Canadian comic book superheroine created by Adrian Dingle in the 1940s...

 founder, Michael Hirsh
Michael Hirsh (producer)
Michael Hirsh is a Belgian-born Canadian citizen. He has been a significant figure in the Canadian television industry, or more specifically children's programming, since the 1980s.-Personal life:...

. Charest and Weinberg reportedly received $18 million (US) for their company shares.

At the end of August 2009, Claude Robinson, after 14 years, won his case against Cinar, Weinberg, Charest and co.

Miscellaneous

Charest was ranked 19th in The Hollywood Reporter's
The Hollywood Reporter
Formerly a daily trade magazine, The Hollywood Reporter re-launched in late 2010 as a unique hybrid publication serving the entertainment industry and a consumer audience...

1997 list of the 50 most powerful women in the entertainment industry.

Charest and Weinberg had two children together.

External links

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