Maximum Exposure
Encyclopedia
Maximum Exposure is a reality TV
Reality television
Reality television is a genre of television programming that presents purportedly unscripted dramatic or humorous situations, documents actual events, and usually features ordinary people instead of professional actors, sometimes in a contest or other situation where a prize is awarded...

 show
Television program
A television program , also called television show, is a segment of content which is intended to be broadcast on television. It may be a one-time production or part of a periodically recurring series...

 which featured video clips on a variety of subjects. As its various slogans attest, the show was targeted at teens and young adults. The program also showed videos from other reality shows, especially its predecessor Real TV
Real TV
Real TV is a reality television program that ran in syndication from September 9, 1996 to September 7, 2001. It aired footage of extraordinary events that were not usually covered in mainstream news. It was often played on Spike TV and the Fox Reality Channel.-The Idea:Real TV usually showed home...

, and was noted both for its fast-paced action and its analysis of slow-motion replays.

Outline

Cam Brainard
Cam Brainard
Cam "Buzz" Brainard is a voice actor and narrator, most notably as the "smart aleck" narrator on the TV show Maximum Exposure, and as the voice of Disney Channel. He is the Host of This Week In Baseball on FOX...

 (better known as the narrator of This Week in Baseball
This Week in Baseball
This Week in Baseball is a weekly television program, originally designed to show highlights of the previous week's Major League Baseball action. TWIB debuted in .-Genesis of the series:...

and the announcer for Disney Channel
Disney Channel
Disney Channel is an American basic cable and satellite television network, owned by the Disney-ABC Television Group division of The Walt Disney Company. It is under the direction of Disney-ABC Television Group President Anne Sweeney. The channel's headquarters is located on West Alameda Ave. in...

) narrated the show, while credited as the "Smart-Aleck Announcer
Announcer
An announcer is a presenter who makes "announcements" in an audio medium or a physical location.-Television and other media:Some announcers work in television production , radio or filmmaking, usually providing narrations, news updates, station identification, or an introduction of a product in...

 Dude." Each episode was an hour long and aired in syndication
Television syndication
In broadcasting, syndication is the sale of the right to broadcast radio shows and television shows by multiple radio stations and television stations, without going through a broadcast network, though the process of syndication may conjure up structures like those of a network itself, by its very...

 from 2000 to 2002. Reruns now air on Superstation WGN
Superstation WGN
WGN America is a Chicago-based American superstation feed of WGN-TV, owned by Tribune Broadcasting. WGN America offers its national programming across North America without the CW network programming and most syndicated programs that are carried on the Chicago area feed...

 and in some syndication markets. The show was produced by Paramount Television
Paramount Television
Paramount Television was an American television production/distribution company that was active from January 1, 1968 to August 27, 2006.Its successor is CBS Television Studios, formerly CBS Paramount Television...

 and RTV News. The Executive Producers were Mack and Bradley Anderson of First Television. It is also now being aired on the new Fox Reality network. In India, Maximum Exposure is currently being aired on Spark Big CBS channel. In Estonia Meeletu Maailm (Maximum Exposure) is currently being aired on TV6
TV6 (Estonia)
TV6 Estonia is an entertainment television channel broadcasting to Estonia featuring series, music, fashion and sports. It was launched on 24 March 2008, as all of the current channels are obliged to have digital sister channels at the end of March 2008. On 9 January 2010 TV6 Estonia left...

. In Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

 the program aired on FOX8
FOX8
Fox8 is an Australian cable and satellite channel available on Foxtel, Austar and Optus Television's subscription platforms...

 from 2006 to 2007 and reruns are still aired from time to time. While in Malaysia, the show had previously been aired in TV2
TV2 (Malaysia)
RTM2, also known as TV2 is a television station in Malaysia owned and operated by the Radio Television Malaysia, a division of the Malaysian Government. RTM2 is now broadcasting for 24 hours a day effective January 2006.- History :...

 from 2002 to 2003.

Running gags

Max X had a series of running gags throughout the duration of the show.
  • Dudes: Most males on the show's videos are referred to as "dudes."
  • The La-dies: Brainard is usually heard ogling at attractive women which he refers to as "la-dies."
  • "Sweet" mullet
    Mullet (haircut)
    The mullet is a hairstyle that is short at the front and sides, and long in the back. . The mullet began to appear in popular media in the 1960s and 1970s but did not become generally well-known until the early 1980s...

    s
    : Brainard takes the time in videos to point out and make fun of people with mullets.
  • "Oh yeah!": One of Brainard's favorite sayings.
  • Use of Telestrator
    Telestrator
    A telestrator is a device that allows its operator to draw a freehand sketch over a moving or still video image. The telestrator is most famously recognized in sports and weather broadcasts to diagram and analyze sports plays or incoming weather patterns. The talent typically draws on a...

    : Brainard often uses a yellow colored telestrator to highlight certain parts of videos. He often uses this to point out sweet mullets.
  • "Good eatin'": Usually used in conjunction with animal videos. As in, "Remember, them monkeys is good eatin'" or "Hyenas say dik-dik
    Dik-dik
    A dik-dik, pronounced "dĭk’ dĭk", is a small antelope in the Genus Madoqua that lives in the bushes of eastern and southern Africa. Dik-diks stand 30–40 cm at the shoulder, are 50–70 cm long, weigh 3–6 kg and can live for up to 10 years...

     is good eatin'."
  • Double negatives: Quite common on the show and used for comedic effect, such as, "In Bizarro world, cops don't shoot nobody."
  • Cigarettes: Brainard usually points out people's inability to let go of their cigarette when either they or someone else is in grave danger.
  • Stereotypes: Max X routinely makes fun of foreigners, including the French
    French people
    The French are a nation that share a common French culture and speak the French language as a mother tongue. Historically, the French population are descended from peoples of Celtic, Latin and Germanic origin, and are today a mixture of several ethnic groups...

    , the Russians, and the Canadians
    Canada
    Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

    , especially those who are intoxicated. Running gags include how "dirty" France is and how "boring" Canada is.
  • Variable Speed: When a clip is replayed, a menu comes up on the left hand side of the screen with the Variable Speed controls. Brainard usually says something like, "Let's see that again," prompting the menu. The choices include Slo-Mo, Frame by Frame, Super Slo-Mo, High Speed, and Replay.
  • Max X List: The top clips (usually three or five) for each episode are counted down at the end of the episode as the Max X List.
  • Yellow Arrows: Yellows arrows appear suddenly around limbs that are broken in multiple places. Each arrow appearance is accompanied with a very quick cow bell sound effect.

Season 1: 2000-2001

No. Episode Original airdate Prod. #
1 That's Gotta Hurt! October 7, 2000 001
2 Extreme Sports Psychos October 14, 2000 005
3 Nasty, Nasty Critters October 21, 2000 007
4 I Fought the Law October 28, 2000 008
5 Earth: The World's Most Dangerous Planet! November 4, 2000 003
6 Extremely Lucky Dudes November 11, 2000 004
7 Animals Strike Back! November 18, 2000 002
8 It Coulda Been Worse! November 25, 2000 006
9 Wipeouts! December 2, 2000 009
10 Rescue Me! December 23, 2000 011
11 Greatest Hits December 30, 2000 012
12 Comin' to Getcha! January 20, 2001 013
13 Bizarro World January 27, 2001 015
14 When People Attack February 3, 2001 014
15 The Coolest Animals Alive February 10, 2001 017
16 Believe It...Or Don't! February 17, 2001 010
17 The World's Most Dumbest Guys February 24, 2001 016
18 Goin' For It! March 3, 2001 018
19 So You Think Your Job Sucks?! March 24, 2001 023
20 Max X Awards April 14, 2001 025
21 Max X Guide to Life April 21, 2001 024
22 Real Fight Club April 28, 2001 019
23 International Edition May 5, 2001 020
24 Awesome Explosions! May 12, 2001 044
26 Like, Totally Over-Exposed May 19, 2001 022
26 Twisted TV! June 23, 2001 026

Season 2: 2001-2002

No. Episode Original airdate Prod. #
27 Really, Really Bad Days October 5, 2001 027
28 On the Edge October 12, 2001 028
29 Talent Show October 19, 2001 021
30 Holy Matrimony: The World's Weirdest Wedding Videos October 27, 2001 040
31 Stupid Morons: A Celebration of Life November 2, 2001 029
32 Guns and Hoses: Shocking Stories from the Street November 9, 2001 033
33 Too Drunk For TV November 16, 2001 032
34 Critter 911 November 23, 2001 034
35 Wonderful World November 30, 2001 030
36 The Max X Commandments December 21, 2001 047
37 Born to Lose December 28, 2001 041
38 Super Heroes January 12, 2002 031
39 Pain Fest January 26, 2002 035
40 Bad Dudes With 'Tudes February 2, 2002 048
41 Hell on Earth February 9, 2002 049
42 The Beat Goes On: Shocking Police Action February 16, 2002 051
43 3,147,568,279 Women Can't Be Wrong... Men Are Stupid February 23, 2002 038
44 Max X How To Show March 2, 2002 050
45 Special Moments, Special People March 23, 2002 036
46 Recipe for Disaster April 6, 2002 043
47 The Future of America April 20, 2002 037
48 Wild in the Streets April 27, 2002 039
49 Crash! Bam! Boom! May 4, 2002 042
50 Them Friggin' Critters May 11, 2002 045
51 Dudes in Uniform May 18, 2002 046
52 Max X Coolest, Most Awesom-est Videos!
You're Ever Gonna See in the 21st Century
May 25, 2002 052
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