Maestro Talent and Management
Encyclopedia
Maestro Talent and Management Sdn Bhd was a Malaysian talent management
, recording
, and publishing
company. It is wholly owned by Astro All Asia Networks, the dominant pay-TV provider in Malaysia. The company was closed down in Astro's restructuring exercise because of job losses on March 31, 2009.
. It started out as a three-man operation headed by music veteran and former performing arts academy Akademi Fantasia
principal Freddie Fernandez, with the goal of managing, promoting and identifying aspiring talents.
In early 2009, the late 2000s recession
, combined with Maestro's irrelevant conventional business module led to the closure of Maestro. However, the Maestro staff was not thrown in the lurch without compensation, and it was absorbed into the talent management division of Astro Entertainment Sdn Bhd, another of Astro All Asia Networks' subsidiary.
Talent management
Talent management refers to the skills of attracting highly skilled workers, of integrating new workers, and developing and retaining current workers to meet current and future business objectives. Talent management in this context does not refer to the management of entertainers...
, recording
Recording
Recording is the process of capturing data or translating information to a recording format stored on some storage medium, which is often referred to as a record or, if an auditory medium, a recording....
, and publishing
Publishing
Publishing is the process of production and dissemination of literature or information—the activity of making information available to the general public...
company. It is wholly owned by Astro All Asia Networks, the dominant pay-TV provider in Malaysia. The company was closed down in Astro's restructuring exercise because of job losses on March 31, 2009.
History
Maestro was established in July 2003 and operated from the former headquarters of Betarecs Sdn Bhd in Petaling JayaPetaling Jaya
Petaling Jaya is a Malaysian city originally developed as a satellite township for Kuala Lumpur comprising mostly residential and some industrial areas. It is located in the Petaling district of Selangor with an area of approximately 97.2 km². On 20 June 2006, Petaling Jaya was granted a...
. It started out as a three-man operation headed by music veteran and former performing arts academy Akademi Fantasia
Akademi Fantasia
Akademi Fantasia is Malaysia's first reality television show in which a number of contestants called students compete for the winning title and a chance to start their career in the entertainment industry. The first season premiered in June 3, 2003 and was one of Astro Ria's highest rated shows...
principal Freddie Fernandez, with the goal of managing, promoting and identifying aspiring talents.
In early 2009, the late 2000s recession
Late 2000s recession
The late-2000s recession, sometimes referred to as the Great Recession or Lesser Depression or Long Recession, is a severe ongoing global economic problem that began in December 2007 and took a particularly sharp downward turn in September 2008. The Great Recession has affected the entire world...
, combined with Maestro's irrelevant conventional business module led to the closure of Maestro. However, the Maestro staff was not thrown in the lurch without compensation, and it was absorbed into the talent management division of Astro Entertainment Sdn Bhd, another of Astro All Asia Networks' subsidiary.