Curbside Value Partnership is an independent, 501(c)3 originally established by The Aluminum Association

The Aluminum Association

The Aluminum Association is a trade association for the aluminum production, fabrication and recycling industries, and their suppliers. The Association is a 501 non-profit organization based in Arlington, Virginia, United States. The Aluminum Association is a trade association for the aluminum...

 as a partnership with other material industries to prompt curbside recycling.

Curbside Value Partnership works "one-on-one" with communities to increase participation in curbside recycling and track their gains. Since its launch, Curbside Value Partnership has engaged 27 communities and state-wide programs in: Minnesota

Minnesota

Minnesota is a U.S. state located in the Midwestern United States. The twelfth largest state of the U.S., it is the twenty-first most populous, with 5.3 million residents. Minnesota was carved out of the eastern half of the Minnesota Territory and admitted to the Union as the thirty-second state...

, Georgia

Georgia (U.S. state)

Georgia is a state located in the southeastern United States. It was established in 1732, the last of the original Thirteen Colonies. The state is named after King George II of Great Britain. Georgia was the fourth state to ratify the United States Constitution, on January 2, 1788...

, Pennsylvania

Pennsylvania

The Commonwealth of Pennsylvania is a U.S. state that is located in the Northeastern and Mid-Atlantic regions of the United States. The state borders Delaware and Maryland to the south, West Virginia to the southwest, Ohio to the west, New York and Ontario, Canada, to the north, and New Jersey to...

, and North Carolina

North Carolina

North Carolina is a state located in the southeastern United States. The state borders South Carolina and Georgia to the south, Tennessee to the west and Virginia to the north. North Carolina contains 100 counties. Its capital is Raleigh, and its largest city is Charlotte...

. Additionally, hundreds of communities have access to Curbside Value Partnership Best Shared Practices disseminated via the bi-annual newsletter, Bin Buzz http://www.recyclecurbside.org/content/u/bin_buzz.

Success

Curbside Value Partnership's success varies per community but on average, the interaction observers a 23% increase in recycling

Recycling

Recycling is processing used materials into new products to prevent waste of potentially useful materials, reduce the consumption of fresh raw materials, reduce energy usage, reduce air pollution and water pollution by reducing the need for "conventional" waste disposal, and lower greenhouse...

 volume and an 18% increase in participation.

History

Curbside Value Partnership became independent of The Aluminum Association

The Aluminum Association

The Aluminum Association is a trade association for the aluminum production, fabrication and recycling industries, and their suppliers. The Association is a 501 non-profit organization based in Arlington, Virginia, United States. The Aluminum Association is a trade association for the aluminum...

 in January 2011 when it was incorporated in Arlington, Virginia as a 501(c)3 with an independent Board of Directors

Board of directors

A board of directors is a body of elected or appointed members who jointly oversee the activities of a company or organization. Other names include board of governors, board of managers, board of regents, board of trustees, and board of visitors...

 including: David Gill (Novelis

Novelis

Novelis Inc. is a global aluminum company. Headquartered in Atlanta, Georgia, Novelis produces 17 percent of the world’s flat-rolled aluminum products and is the global leader in recycling used beverage cans....

,) Brian Gray (ARCO Aluminum, Inc.) Matt McKenna (Keep America Beautiful

Keep America Beautiful

Keep America Beautiful is a U.S. based nonprofit organization founded in 1953. It is the largest community improvement organization in the United States, with approximately 589 affiliate organizations and more than 1,000 community organizations that participate in their programs.Keep America...

,) Elizabeth Schmitt (Alcoa

Alcoa

Alcoa Inc. is the world's third largest producer of aluminum, behind Rio Tinto Alcan and Rusal. From its operational headquarters in Pittsburgh, Pennsylvania, Alcoa conducts operations in 31 countries...

,) Gerri Walsh (Ball Corporation,) and Gary Wygant (Coca-Cola

Coca-Cola

Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke...

.) Steve Thompson is the director.

Participation

Currently, Curbside Value Partnership is funded by members of The Aluminum Association

The Aluminum Association

The Aluminum Association is a trade association for the aluminum production, fabrication and recycling industries, and their suppliers. The Association is a 501 non-profit organization based in Arlington, Virginia, United States. The Aluminum Association is a trade association for the aluminum...

 and Can Manufacturers Institute

Can Manufacturers Institute

The Can Manufacturers Institute is a trade association of United States manufacturers and suppliers of metal cans.The Can Manufacturers Institute was chartered in 1938...

 including Alcoa, ARCO Aluminum, Anheuser-Busch

Anheuser-Busch

Anheuser-Busch Companies, Inc. , is an American brewing company. The company operates 12 breweries in the United States and 18 in other countries. It was, until December 2009, also one of America's largest theme park operators; operating ten theme parks across the United States through the...

 Metal Containers, Ball Corporation, Novelis, and REXAM

Rexam

Rexam PLC is a global consumer packaging company headquartered in London, United Kingdom. It is the largest manufacturer of beverage cans in the world and a leading producer of plastic packaging...

. Additionally, Coca Cola Recycling is involved Curbside Value Partnership data and measurement initiative in Georgia

Georgia (U.S. state)

Georgia is a state located in the southeastern United States. It was established in 1732, the last of the original Thirteen Colonies. The state is named after King George II of Great Britain. Georgia was the fourth state to ratify the United States Constitution, on January 2, 1788...

.