Crest Hotels
Encyclopedia
Crest Hotels Limited was a Bass-Charrington subsidiary operating the hotel interests of the brewery company in the United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

. Crest's headquarters were in the former Hunt Edmunds
Hunt Edmunds
-History:The brewery was founded by John Hunt in 1840, but it was Thomas Hunt who went into partnership with William Edmunds in 1850. Edmunds' son, Charles Fletcher Edmunds became a partner in 1886, and succeeded his father in 1896. His son Maurice Edmunds was a later chairman...

 brewery premises in Banbury
Banbury
Banbury is a market town and civil parish on the River Cherwell in the Cherwell District of Oxfordshire. It is northwest of London, southeast of Birmingham, south of Coventry and north northwest of the county town of Oxford...

, Oxfordshire
Oxfordshire
Oxfordshire is a county in the South East region of England, bordering on Warwickshire and Northamptonshire , Buckinghamshire , Berkshire , Wiltshire and Gloucestershire ....

.

Initially all the Bass, Mitchells and Butler's (BMB) and Charrington's hotels were transferred into the Crest Hotels portfolio and by 1970 new, purpose-built hotels were under construction. As new properties opened, a programme of disposals of the older, less economically attractive hotels was initiated.

The European hotel interests of the Esso
Esso
Esso is an international trade name for ExxonMobil and its related companies. Pronounced , it is derived from the initials of the pre-1911 Standard Oil, and as such became the focus of much litigation and regulatory restriction in the United States. In 1972, it was largely replaced in the U.S. by...

 Petroleum Company were acquired by Bass-Charrington in 1972. These were modern, purpose-built hotels located in UK, Germany, Holland, Belgium
Belgium
Belgium , officially the Kingdom of Belgium, is a federal state in Western Europe. It is a founding member of the European Union and hosts the EU's headquarters, and those of several other major international organisations such as NATO.Belgium is also a member of, or affiliated to, many...

, France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...

, Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

, and Scandinavia
Scandinavia
Scandinavia is a cultural, historical and ethno-linguistic region in northern Europe that includes the three kingdoms of Denmark, Norway and Sweden, characterized by their common ethno-cultural heritage and language. Modern Norway and Sweden proper are situated on the Scandinavian Peninsula,...

, the latter network being disposed of shortly thereafter due to local regulatory requirements relating to control of hotels by brewers. The Esso hotels in UK were absorbed by Crest and the European hotels were supervised by a Crest senior management team based in Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...

. The firm is now known as 'Crest Group Hotels'.
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