Bonne Bell
Encyclopedia
Bonne Bell is a cosmetics
Cosmetics
Cosmetics are substances used to enhance the appearance or odor of the human body. Cosmetics include skin-care creams, lotions, powders, perfumes, lipsticks, fingernail and toe nail polish, eye and facial makeup, towelettes, permanent waves, colored contact lenses, hair colors, hair sprays and...

 company which focuses on products targeted for young women. It was founded in 1927 in Lakewood, Ohio
Lakewood, Ohio
Lakewood is a city in Cuyahoga County, Ohio, United States. It is part of the Greater Cleveland Metropolitan Area, and borders the city of Cleveland. The population was 52,131 at the 2010 making it the third largest city in Cuyahoga County, behind Cleveland and Parma .Lakewood, one of Cleveland's...

, by cosmetics salesman Jesse Bell, who named it after his daughter. Bell made his products on a hot plate in his basement and then sold his skin care products door to door.
The company was best known for its camphor astringent, 10-0-6 lotion. Originally marketed as an all-purpose freshener, it later became popular as a treatment for acne, and was flanked with new formulas for oily and sensitive skin
Sensitive skin type
Sensitive skin is a skin condition in which skin which is prone to itching and irritation experienced as a subjective sensation when using cosmetics and toiletries. When questioned, over 50% of women in the UK and US report that they have sensitive skin....

. 10-0-6 was discontinued in 1998, but has been relaunched as "Ten-O-Six". Bonne Bell also expanded into an entire range of makeup products, the most famous of which was Lip Smackers.

In 2007, the company largely relocated to Australia, and reduced American domestic representation. The relocation was largely at the request of the Vice President of Ideation, Hilary Bell to the then CMO, James Ward, in a bid to globalize the "Smackers" Brand. By 2009, the company had returned to the United States.

Lip Smackers

In 1973, Bonne Bell introduced a flavored lip balm
Lip balm
Lip balm or lip salve is a wax-like substance applied topically to the lips of the mouth to relieve chapped or dry lips, angular cheilitis, stomatitis, or cold sores. Lip balm often contains beeswax or carnauba wax, camphor, cetyl alcohol, lanolin, paraffin, and petrolatum, among other ingredients...

 called "Lip Smackers" aimed at the preteen market. The first flavor created was strawberry
Strawberry
Fragaria is a genus of flowering plants in the rose family, Rosaceae, commonly known as strawberries for their edible fruits. Although it is commonly thought that strawberries get their name from straw being used as a mulch in cultivating the plants, the etymology of the word is uncertain. There...

. Then later on they came up with watermelon, vanilla....etc. Bonne Bell Lip Smackers makes lip balms and glosses for holidays. Lip Smackers comes in flavors such as fruits, candies, or soft drinks. Some varieties are tinted, while others are frosted or sparkly. There have been other variations known as Lip D'Votion and Lip Lix (with added color). Bonne Bell also makes special seasonal assortments for holidays, such as Christmas. Bonne Bell has expanded their line to include nail polish and hair products as well.

Bonne Bell has partnered its Lip Smackers brand with many confectionery brands with Dr Pepper/7UP, Mars, Kraft Foods, and The Coca-Cola Company. They have also partnered with many characters including Herself The Elf, Mattel's Barbie, Disney's Cheetah Girls, and more recently Paul Frank. You can also get a "biggie" lipsmacker which is a very large version of a normal lipsmacker and come in flavours such as strawberry,watermelon,cotton candy etc. w Industries.

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