Balmain (fashion house)
Encyclopedia
Balmain is a fashion
Fashion
Fashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...

 house that was founded by Pierre Balmain
Pierre Balmain
Pierre Alexandre Claudius Balmain was a French fashion designer. Known for sophistication and elegance, he once said that "dressmaking is the architecture of movement."...

.

In the period following World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

, Pierre Balmain was "a king of French fashion" and outfitted stars including Ava Gardner
Ava Gardner
Ava Lavinia Gardner was an American actress.She was signed to a contract by MGM Studios in 1941 and appeared mainly in small roles until she drew attention with her performance in The Killers . She became one of Hollywood's leading actresses, considered one of the most beautiful women of her day...

 and Brigitte Bardot
Brigitte Bardot
Brigitte Anne-Marie Bardot is a French former fashion model, actress, singer and animal rights activist. She was one of the best-known sex-symbols of the 1960s.In her early life, Bardot was an aspiring ballet dancer...

. His most famous client were Queen Sirikit of Thailand. After Pierre Balmain's death in 1982, the house was led by Erik Mortensen, described by Vogue as Pierre Balmain's "right hand." Oscar de la Renta
Oscar de la Renta
Oscar de la Renta is one of the world's leading fashion designers. He was named to the International Best Dressed List Hall of Fame in 1973.-Career:...

 led the house between 1993 and 2002. Under Pierre Balmain, Mortensen, and de la Renta, the house was known for its classic, luxurious designs. Until 2011, the house was led by designer Christophe Decarnin
Christophe Decarnin
Christophe Decarnin, , is a French fashion designer.Decarnin studied fashion design at ESMOD in Paris before being recruited by Paco Rabanne, where he remained seven years as Artistic Director.From 2005, Decarnin was creative directive at Balmain....

, whose vision for the house is more modern and edgier. In April
April
April is the fourth month of the year in the Julian and Gregorian calendars, and one of four months with a length of 30 days. April was originally the second month of the Roman calendar, before January and February were added by King Numa Pompilius about 700 BC...

 2011, the fashion house announced that Decarnin was succeeded by Olivier Rousteing (ɔ.li.vje ʁus.tɛɲ).

In around 2008 and 2009, the clothing line became extremely popular both among fashion magazines, runways
Runway
According to ICAO a runway is a "defined rectangular area on a land aerodrome prepared for the landing and take-off of aircraft." Runways may be a man-made surface or a natural surface .- Orientation and dimensions :Runways are named by a number between 01 and 36, which is generally one tenth...

 and celebrities
Celebrity
A celebrity, also referred to as a celeb in popular culture, is a person who has a prominent profile and commands a great degree of public fascination and influence in day-to-day media...

. His 2010 collection, shown during Paris fashion week
Paris Fashion Week
Paris Fashion Week is a famous fashion week held semi-annually in Paris, France with Spring/Summer and Autumn/Winter events held each year. Dates are determined by the French Fashion Federation...

, was said to be "totally retro" and "[brought] back the glitz and glitter of the 70s disco era." The Spring/Summer 2011 collection has been heavily criticised.

In the song, Where Do You Go To (My Lovely)? by Peter Sarstedt
Peter Sarstedt
Peter Eardley Sarstedt is an Anglo-Indian singer-songwriter.-Career:Sarstedt was born in India and attended Victoria Boys' School in Kurseong, in the Darjeeling district of West Bengal. His family relocated to England in 1954...

he says in the lyrics, "Your clothes are all made by Balmain"

External links

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