Addiction Foods is a manufacturer of hypoallergenic

Hypoallergenic

Hypoallergenic, meaning "below normal" or "slightly" allergenic, was a term first used in a cosmetics campaign in 1953. It is used to describe items that cause or are claimed to cause fewer allergic reactions...

 dog food

Dog food

Dog food refers to food specifically intended for consumption by dogs. Though technically omnivorous, dogs exhibit a natural carnivorous bias, have sharp, pointy teeth, and have short gastrointestinal tracts better suited for the consumption of meat...

 and cat food

Cat food

Cat food is food intended for consumption by cats.As with all species, cats have requirements for specific dietary nutrients, rather than ingredients. Certain nutrients, including many vitamins and amino acids, are degraded by the temperatures, pressures and chemical treatments used during...

 based in New Zealand

New Zealand

New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...

 and Australia

Australia

Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

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History

Addiction Foods was founded by a holistic veterinarian

Veterinarian

A veterinary physician, colloquially called a vet, shortened from veterinarian or veterinary surgeon , is a professional who treats disease, disorder and injury in animals....

 and clinical nutritionist who developed the foods based on his clinical experience with cats and dogs with skin diseases and gastrointestinal conditions caused by allergies to beef

Beef

Beef is the culinary name for meat from bovines, especially domestic cattle. Beef can be harvested from cows, bulls, heifers or steers. It is one of the principal meats used in the cuisine of the Middle East , Australia, Argentina, Brazil, Europe and the United States, and is also important in...

, chicken

Chicken

The chicken is a domesticated fowl, a subspecies of the Red Junglefowl. As one of the most common and widespread domestic animals, and with a population of more than 24 billion in 2003, there are more chickens in the world than any other species of bird...

, lamb

Domestic sheep

Sheep are quadrupedal, ruminant mammals typically kept as livestock. Like all ruminants, sheep are members of the order Artiodactyla, the even-toed ungulates. Although the name "sheep" applies to many species in the genus Ovis, in everyday usage it almost always refers to Ovis aries...

 and artificial additives.

Ingredients

Addiction Foods makes products for both dog

Dog

The domestic dog is a domesticated form of the gray wolf, a member of the Canidae family of the order Carnivora. The term is used for both feral and pet varieties. The dog may have been the first animal to be domesticated, and has been the most widely kept working, hunting, and companion animal in...

s and cat

Cat

The cat , also known as the domestic cat or housecat to distinguish it from other felids and felines, is a small, usually furry, domesticated, carnivorous mammal that is valued by humans for its companionship and for its ability to hunt vermin and household pests...

s using novel protein sources not found in other food brands such as wild kangaroo

Kangaroo

A kangaroo is a marsupial from the family Macropodidae . In common use the term is used to describe the largest species from this family, especially those of the genus Macropus, Red Kangaroo, Antilopine Kangaroo, Eastern Grey Kangaroo and Western Grey Kangaroo. Kangaroos are endemic to the country...

, New Zealand brushtail

Common Brushtail Possum

The Common Brushtail Possum is a nocturnal, semi-arboreal marsupial of the family Phalangeridae, it is native to Australia, and the largest of the possums.Like most possums, the Common Brushtail is nocturnal...

 and unagi eel

Unagi

Unagi is the Japanese word for freshwater eels, especially the Japanese eel, Anguilla japonica. Saltwater eels are known as anago in Japanese. Unagi are a common ingredient in Japanese cooking...

. Also used is venison

Venison

Venison is the meat of a game animal, especially a deer but also other animals such as antelope, wild boar, etc.-Etymology:The word derives from the Latin vēnor...

, king salmon, and dried seaweed

Seaweed

Seaweed is a loose, colloquial term encompassing macroscopic, multicellular, benthic marine algae. The term includes some members of the red, brown and green algae...

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Eco-friendly

Addiction Foods is the only worldwide pet food manufacturer to use the NZ Brushtail / Possum

Common Brushtail Possum

The Common Brushtail Possum is a nocturnal, semi-arboreal marsupial of the family Phalangeridae, it is native to Australia, and the largest of the possums.Like most possums, the Common Brushtail is nocturnal...

 and Australian kangaroo. The reason is two-fold. In New Zealand, the brushtail possum was introduced in the 20th century from Australia where they became a major pest species. . In Australia, farmers and ranchers view the kangaroo as a pest and nuisance that impedes cattle ranching. By using brushtail possum and kangaroo, the Addiction Foods company utilizes two pests to help stabilize a small but important part of the ecology of both countries and create foods which contains higher levels of Omega 3 & Omega 6 fatty acids than other red meat

Red meat

Red meat in traditional culinary terminology is meat which is red when raw and not white when cooked. In the nutritional sciences, red meat includes all mammal meat. Red meat includes the meat of most adult mammals and some fowl ....

s and fish.