Acorns Children's Hospice
Encyclopedia
Acorns Children’s Hospice Trust is a registered charity, offering a network of care and support to life-limited and life-threatened children and their families across the heart of England. Acorns has three hospices, situated in Birmingham
Birmingham
Birmingham is a city and metropolitan borough in the West Midlands of England. It is the most populous British city outside the capital London, with a population of 1,036,900 , and lies at the heart of the West Midlands conurbation, the second most populous urban area in the United Kingdom with a...

, Walsall
Walsall
Walsall is a large industrial town in the West Midlands of England. It is located northwest of Birmingham and east of Wolverhampton. Historically a part of Staffordshire, Walsall is a component area of the West Midlands conurbation and part of the Black Country.Walsall is the administrative...

 and Worcester
Worcester
The City of Worcester, commonly known as Worcester, , is a city and county town of Worcestershire in the West Midlands of England. Worcester is situated some southwest of Birmingham and north of Gloucester, and has an approximate population of 94,000 people. The River Severn runs through the...

 as well as a Community Team that offer support to families in their homes. The catchment area for the Hospices comprises the counties of Warwickshire
Warwickshire
Warwickshire is a landlocked non-metropolitan county in the West Midlands region of England. The county town is Warwick, although the largest town is Nuneaton. The county is famous for being the birthplace of William Shakespeare...

, Worcestershire
Worcestershire
Worcestershire is a non-metropolitan county, established in antiquity, located in the West Midlands region of England. For Eurostat purposes it is a NUTS 3 region and is one of three counties that comprise the "Herefordshire, Worcestershire and Warwickshire" NUTS 2 region...

, Herefordshire
Herefordshire
Herefordshire is a historic and ceremonial county in the West Midlands region of England. For Eurostat purposes it is a NUTS 3 region and is one of three counties that comprise the "Herefordshire, Worcestershire and Gloucestershire" NUTS 2 region. It also forms a unitary district known as the...

, Gloucestershire
Gloucestershire
Gloucestershire is a county in South West England. The county comprises part of the Cotswold Hills, part of the flat fertile valley of the River Severn, and the entire Forest of Dean....

 as well as parts of Staffordshire
Staffordshire
Staffordshire is a landlocked county in the West Midlands region of England. For Eurostat purposes, the county is a NUTS 3 region and is one of four counties or unitary districts that comprise the "Shropshire and Staffordshire" NUTS 2 region. Part of the National Forest lies within its borders...

, Shropshire
Shropshire
Shropshire is a county in the West Midlands region of England. For Eurostat purposes, the county is a NUTS 3 region and is one of four counties or unitary districts that comprise the "Shropshire and Staffordshire" NUTS 2 region. It borders Wales to the west...

, and the West Midlands
West Midlands (county)
The West Midlands is a metropolitan county in western central England with a 2009 estimated population of 2,638,700. It came into existence as a metropolitan county in 1974 after the passage of the Local Government Act 1972, formed from parts of Staffordshire, Worcestershire and Warwickshire. The...

.

Hospices

  • Acorns in Birmingham; location: Selly Oak
    Selly Oak
    Selly Oak is a residential suburban district in south-west Birmingham, England. The suburb is bordered by Bournbrook and Selly Park to the north-east, Edgbaston and Harborne to the north, Weoley Castle and Weoley Hill to the west, and Bournville to the south...

    ; opened 1988
  • Acorns in the Black Country
    Black Country
    The Black Country is a loosely defined area of the English West Midlands conurbation, to the north and west of Birmingham, and to the south and east of Wolverhampton. During the industrial revolution in the 19th century this area had become one of the most intensely industrialised in the nation...

    ; location: Walsall
    Walsall
    Walsall is a large industrial town in the West Midlands of England. It is located northwest of Birmingham and east of Wolverhampton. Historically a part of Staffordshire, Walsall is a component area of the West Midlands conurbation and part of the Black Country.Walsall is the administrative...

    ; opened 1999
  • Acorns for the Three Counties; location: Worcester
    Worcester
    The City of Worcester, commonly known as Worcester, , is a city and county town of Worcestershire in the West Midlands of England. Worcester is situated some southwest of Birmingham and north of Gloucester, and has an approximate population of 94,000 people. The River Severn runs through the...

    ; opened 2005

Shops

The Trust runs 46 shops across the "Heart of England
Heart of England
Heart of England may refer to:*English Midlands*Heart of England Business and Enterprise School*Heart of England Co-operative Society*Heart of England NHS Trust*Heart of England Way...

." Acorns has the largest retail chain among children’s hospices and in 2009-2010 they raised over £1,000,000. The Trust's latest shop to open was in Hall Green, Birmingham, and this brings their total number to 46 .
Acorns have since opened another retail outlet in Station Road, Solihull, that deals in high-quality ladies' wear and fashionable accessories. However, owing to its popularity, management has now begun to stock several varieties of menswear items to satisfy local demand. Addendum regd. 03/09/11.

Aston Villa partnership

Aston Villa football club
Aston Villa F.C.
Aston Villa Football Club is an English professional association football club based in Witton, Birmingham. The club was founded in 1874 and have played at their current home ground, Villa Park, since 1897. Aston Villa were founder members of The Football League in 1888. They were also founder...

 has supported Acorns since 2006 and has already paid for 230 days' worth of hospice care. Several players have visited the children and families who use Acorns. Acorns highlighted the need for further assistance to aid the extra thousand children in the local area who needed the assistance of Acorns. Aston Villa responded by offering a platform to advertise the Hospice to a wider audience. On 7 July 2008, the club unveiled the kit for the 2008–09 season which has the Acorns logo in the position associated with the main kit sponsor. An Acorns spokesperson said "We are absolutely delighted that our logo will be seen at every home and away match during the 2008–09 season, helping to raise awareness of our work and of the constant need by all children’s hospices to fundraise. This really is the beginning of an amazing partnership, believed to be the first of its kind in the Premier League." The deal was extended for the 2009–10 season. For the 2010–11 season onwards, Acorns is Aston Villa's Official Charity Partner.
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