352 media group
Encyclopedia
The 352 Media Group is a media design agency located in Jonesville, Florida
, USA, with offices in Atlanta, Tampa, Los Angeles, Las Vegas and Seattle. The company was started in 1997 by CEO, Geoff Wilson, from his University of Florida
dorm room. As an interactive media design group, the company develops websites, web applications, web marketing and social media marketing
services, and motion graphics
.
fraternity house along with two other friends. Designing web sites for small businesses, the trio used their earnings to pay their way through school. Their humble beginnings allowed them to only charge a mere $79 per website design.
Two years later, Wilson had 30 clients and a need to concentrate on the business full-time. He hired current CMO, Peter VanRysdam, as the company’s first salesperson and the company was incorporated as Silverscape Technologies in 2000. In 2002, they changed their name to 352 Media Group and the company won its first Addy
award in 2003.
Located outside of Gainesville, Florida
, the company is home to many graduates of the University of Florida
and plays host to intern programs that employ the University’s students as well as others in the Gainesville area. The company has ties with the university as many of the employees have graduated from the institution (including Wilson and VanRysdam), and Wilson has been offered to give guest lectures at the school and has been recognized by the Independent Florida Alligator for its deep roots with the University.
and has been recognized by the Ad Federation of Gainesville now for the past seven years. It has also received recognition from the American Advertising Federation’s
4th District with the receipt of both Gold and Silver ADDYs for its work. The company has worked with clients such as American Express
, Microsoft
, Kforce
, and Swamp Rentals.
The company has also been hailed for its innovative use of Microsoft’s Silverlight technology,
Deep Zoom
, and for the development of applications for the Windows Phone 7
, creating some of the demo apps used by Microsoft during the phone’s launch.
Jonesville, Florida
Jonesville is an unincorporated community in Alachua County, Florida, United States. It is located at the intersection of County Road 241 and State Road 26...
, USA, with offices in Atlanta, Tampa, Los Angeles, Las Vegas and Seattle. The company was started in 1997 by CEO, Geoff Wilson, from his University of Florida
University of Florida
The University of Florida is an American public land-grant, sea-grant, and space-grant research university located on a campus in Gainesville, Florida. The university traces its historical origins to 1853, and has operated continuously on its present Gainesville campus since September 1906...
dorm room. As an interactive media design group, the company develops websites, web applications, web marketing and social media marketing
Social media marketing
Social media marketing is an addition to personal, small business, corporate, and non-profit organizations’ integrated marketing communications plans...
services, and motion graphics
Motion graphics
Motion graphics are graphics that use video footage and/or animation technology to create the illusion of motion or rotation, graphics are usually combined with audio for use in multimedia projects. Motion graphics are usually displayed via electronic media technology, but may be displayed via...
.
History
In 1997, Wilson created SpyderWeb Page Creation from his Phi Sigma KappaPhi Sigma Kappa
-Phi Sigma Kappa's Creed and Cardinal Principles:The 1934 Convention in Ann Arbor brought more changes for the fraternity. Brother Stewart W. Herman of Gettysburg wrote and presented the Creed, and Brother Ralph Watts of Massachusetts drafted and presented the Cardinal Principles.-World War II:The...
fraternity house along with two other friends. Designing web sites for small businesses, the trio used their earnings to pay their way through school. Their humble beginnings allowed them to only charge a mere $79 per website design.
Two years later, Wilson had 30 clients and a need to concentrate on the business full-time. He hired current CMO, Peter VanRysdam, as the company’s first salesperson and the company was incorporated as Silverscape Technologies in 2000. In 2002, they changed their name to 352 Media Group and the company won its first Addy
Addy
Addy may refer to:in people:*Bob Addy , American baseball player*David Addy , Ghanaian footballer*Gifty Addy , Ghanaian sprinter*Lee Addy , Ghanaian footballer*Mark Addy , British actor...
award in 2003.
Located outside of Gainesville, Florida
Gainesville, Florida
Gainesville is the largest city in, and the county seat of, Alachua County, Florida, United States as well as the principal city of the Gainesville, Florida Metropolitan Statistical Area . The preliminary 2010 Census population count for Gainesville is 124,354. Gainesville is home to the sixth...
, the company is home to many graduates of the University of Florida
University of Florida
The University of Florida is an American public land-grant, sea-grant, and space-grant research university located on a campus in Gainesville, Florida. The university traces its historical origins to 1853, and has operated continuously on its present Gainesville campus since September 1906...
and plays host to intern programs that employ the University’s students as well as others in the Gainesville area. The company has ties with the university as many of the employees have graduated from the institution (including Wilson and VanRysdam), and Wilson has been offered to give guest lectures at the school and has been recognized by the Independent Florida Alligator for its deep roots with the University.
Nonprofit work
The company has launched DesignYour.org, a free web design service offered for non-profit organizations and charities to help them get online with professionally designed websites. The service offers fully inclusive content management systems and free website hosting. The founders of the company created the service to give back to their community, and make a professional website available to the people and organizations that need them the most.Recognition
The company has been named one of the top 10 SEO web design companies by Top SEOs, and has been on Inc.com’s 5000 fastest growing private companies in the country for four straight years. 352 Media Group has also won a number of ADDY AwardsAddy Awards
The ADDY Awards is the world's largest advertising competition with over 50,000 entries annually. Founded in Florida in 1960 it was adopted by the American Advertising Federation, a not-for-profit industry association, as a national competition in 1968....
and has been recognized by the Ad Federation of Gainesville now for the past seven years. It has also received recognition from the American Advertising Federation’s
American Advertising Federation
The American Advertising Federation , headquartered in Washington, D.C., is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs located in ad communities across the United States...
4th District with the receipt of both Gold and Silver ADDYs for its work. The company has worked with clients such as American Express
American Express
American Express Company or AmEx, is an American multinational financial services corporation headquartered in Three World Financial Center, Manhattan, New York City, New York, United States. Founded in 1850, it is one of the 30 components of the Dow Jones Industrial Average. The company is best...
, Microsoft
Microsoft
Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions...
, Kforce
Kforce
Kforce Inc. , incorporated in May 1962, is a professional staffing firm headquartered in Tampa, Florida. It has been listed on NASDAQ since 1995 and currently has 62 offices throughout the United States and the Philippines and over 2,000 employees...
, and Swamp Rentals.
The company has also been hailed for its innovative use of Microsoft’s Silverlight technology,
Deep Zoom
Deep Zoom
Deep Zoom is a technology developed by Microsoft for efficiently transmitting and viewing images. It allows users to pan around and zoom in a large, high resolution image or a large collection of images. It reduces the time required for initial load by downloading only the region being viewed...
, and for the development of applications for the Windows Phone 7
Windows Phone 7
Windows Phone is a mobile operating system developed by Microsoft, and is the successor to its Windows Mobile platform, although incompatible with it. Unlike its predecessor, it is primarily aimed at the consumer market rather than the enterprise market...
, creating some of the demo apps used by Microsoft during the phone’s launch.