WJLQ
Encyclopedia
WJLQ is a radio station serving the Pensacola, Florida
, and Mobile, Alabama
markets; it is owned by Cumulus Media.
WJLQ had a Progressive format as "Super Q" into the early 1980s, when the station began a gradual shift to the Top 40 format as "Q100." As a hit music station, WJLQ competed at different times with WABB-FM
and WKRG-FM
, which were both Mobile stations.
WJLQ shifted from top 40 to Adult Contemporary in the early 1990s, maintaining its "Q100" identity. In 1993, WJLQ shifted to Urban Adult Contemporary
as "Magic 100.7", which lasted only about a year before the station became "Arrow 100.7" with a classic rock
format on April Fools' Day
1994, with the WWRO call letters being assigned on April 22, 1994.
Classic Rock lasted until September 2000, when the station reverted to Top 40, regaining the WJLQ call letters and heritage "Q100" branding. This time, however, WJLQ focused more on the Pensacola side, while sister station WYOK
served Mobile as a separate Top 40 station. In 2003, the top 40 format moved exclusively to WYOK as "Hot 104" and WJLQ shifted to a Hot Adult Contemporary format.
After six years as a hot AC outlet, the station began stunting for a format change the morning of Tuesday, November 3, 2009.
On Thursday, November 5, 2009 at noon CST, the station transitioned to its current hit radio format as "i100, Today's Hit Music", mirroring similar (and Cumulus owned) contemporary hit radio stations: KLIF-FM in Dallas, Texas
and WNFN
in Nashville, Tennessee
.
On August 31, 2011, the station is stunting again. This time with TV Themes from the 70s, 80s and 90s. It is also advertising a change on Friday, September 2 at 1 PM, which at that time WJLQ launched a 1980s-1990s adult hits format, branded as "Journey 100". The station began the "Journey" format with Journey
's "Don't Stop Believin'
".
Pensacola, Florida
Pensacola is the westernmost city in the Florida Panhandle and the county seat of Escambia County, Florida, United States of America. As of the 2000 census, the city had a total population of 56,255 and as of 2009, the estimated population was 53,752...
, and Mobile, Alabama
Mobile, Alabama
Mobile is the third most populous city in the Southern US state of Alabama and is the county seat of Mobile County. It is located on the Mobile River and the central Gulf Coast of the United States. The population within the city limits was 195,111 during the 2010 census. It is the largest...
markets; it is owned by Cumulus Media.
WJLQ had a Progressive format as "Super Q" into the early 1980s, when the station began a gradual shift to the Top 40 format as "Q100." As a hit music station, WJLQ competed at different times with WABB-FM
WABB-FM
WABB-FM is a radio station broadcasting a Top 40 format serving the Mobile, Alabama area, with coverage in the Pensacola, Florida, area. It first began broadcasting in 1973...
and WKRG-FM
WMXC
WMXC is a radio station licensed to serve Mobile, Alabama, USA. The station is owned by Clear Channel Communications and the broadcast license is held by CC Licenses, LLC....
, which were both Mobile stations.
WJLQ shifted from top 40 to Adult Contemporary in the early 1990s, maintaining its "Q100" identity. In 1993, WJLQ shifted to Urban Adult Contemporary
Urban Adult Contemporary
Urban adult contemporary is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have rap music on their playlists. The format was designed by Barry Mayo when he, Lee S. Simonson and Bill Pearson organized Broadcast...
as "Magic 100.7", which lasted only about a year before the station became "Arrow 100.7" with a classic rock
Classic rock
Classic rock is a radio format which developed from the album-oriented rock format in the early 1980s. In the United States, the classic rock format features music ranging generally from the late 1960s to the late 1980s, primarily focusing on the hard rock genre that peaked in popularity in the...
format on April Fools' Day
April Fools' Day
April Fools' Day is celebrated in different countries around the world on April 1 every year. Sometimes referred to as All Fools' Day, April 1 is not a national holiday, but is widely recognized and celebrated as a day when many people play all kinds of jokes and foolishness...
1994, with the WWRO call letters being assigned on April 22, 1994.
Classic Rock lasted until September 2000, when the station reverted to Top 40, regaining the WJLQ call letters and heritage "Q100" branding. This time, however, WJLQ focused more on the Pensacola side, while sister station WYOK
WYOK
WYOK is a radio station licensed to serve the community of Atmore, Alabama. The station, founded in 1966, broadcasts to the greater Mobile metropolitan area and Pensacola, Florida. It broadcasts an adult hits music format and is under ownership of Cumulus Media...
served Mobile as a separate Top 40 station. In 2003, the top 40 format moved exclusively to WYOK as "Hot 104" and WJLQ shifted to a Hot Adult Contemporary format.
After six years as a hot AC outlet, the station began stunting for a format change the morning of Tuesday, November 3, 2009.
On Thursday, November 5, 2009 at noon CST, the station transitioned to its current hit radio format as "i100, Today's Hit Music", mirroring similar (and Cumulus owned) contemporary hit radio stations: KLIF-FM in Dallas, Texas
Dallas, Texas
Dallas is the third-largest city in Texas and the ninth-largest in the United States. The Dallas-Fort Worth Metroplex is the largest metropolitan area in the South and fourth-largest metropolitan area in the United States...
and WNFN
WNFN
WNFN is a Top 40 formatted radio station in the Nashville, Tennessee market, broadcasting a Top 40 format.Previously licensed to the affluent Nashville suburb of Belle Meade, and recently obtaining a permit for an increased signal, with a new license based in nearby Millersville, WNFN was...
in Nashville, Tennessee
Nashville, Tennessee
Nashville is the capital of the U.S. state of Tennessee and the county seat of Davidson County. It is located on the Cumberland River in Davidson County, in the north-central part of the state. The city is a center for the health care, publishing, banking and transportation industries, and is home...
.
On August 31, 2011, the station is stunting again. This time with TV Themes from the 70s, 80s and 90s. It is also advertising a change on Friday, September 2 at 1 PM, which at that time WJLQ launched a 1980s-1990s adult hits format, branded as "Journey 100". The station began the "Journey" format with Journey
Journey (band)
Journey is an American rock band formed in 1973 in San Francisco by former members of Santana. The band has gone through several phases; its strongest commercial success occurred between the 1978 and 1987, after which it temporarily disbanded...
's "Don't Stop Believin'
Don't Stop Believin'
"Don't Stop Believin is a popular song by the American rock band Journey, originally released as a single from their 1981 album Escape, which became a #9 hit on the Billboard Hot 100 on its original release. It re-entered the UK Singles Chart in 2009 as a result of increased prominence of digital...
".