WITN-TV
Encyclopedia
WITN-TV is the NBC
NBC
The National Broadcasting Company is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago...

-affiliated television station
Television station
A television station is a business, organisation or other such as an amateur television operator that transmits content over terrestrial television. A television transmission can be by analog television signals or, more recently, by digital television. Broadcast television systems standards are...

 for Eastern North Carolina
Eastern North Carolina
Eastern North Carolina is the region encompassing the eastern tier of North Carolina. It is known geographically as the state's Coastal Plain region. Primary subregions of Eastern North Carolina include the Fayetteville Metropolitan Area, the Lower Cape Fear , the Sandhills, the Inner Banks and...

's Inner Banks
Inner Banks
The Inner Banks is a term used by some to describe the inland coastal region of eastern North Carolina, an area on the East Coast of the United States that is 22,227 square-miles by its broadest definition...

 licensed to Washington
Washington, North Carolina
Washington is a city in Beaufort County, North Carolina, United States. The population was 9,744 at the 2010 census. It is the county seat of Beaufort County. The closest major city is Greenville, approximately 20 miles to the west....

. It broadcasts a high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...

 digital signal on UHF channel 32 (or virtual channel
Virtual channel
In telecommunications, a logical channel number , also known as virtual channel, is a channel designation which differs from that of the actual radio channel on which the signal travels....

 7.1 via PSIP) from a transmitter in Grifton
Grifton, North Carolina
Grifton is a town in Lenoir and Pitt Counties, North Carolina, United States. The 2008 population was estimated to be 2,240. The town is a part of the Greenville Metropolitan Area located in North Carolina's Inner Banks region.- Geography :...

 along NC 118. The station can also be seen on Charter
Charter Communications
Charter Communications is an American company providing cable television, high-speed Internet, and telephone services to more than 4.7 million customers in 25 states. By revenues, it is the fourth-largest cable operator in the United States, behind Comcast, Time Warner Cable, and Cox Communications...

 and Time Warner Cable
Time Warner Cable
Time Warner Cable is an American cable television company that operates in 28 states and has 31 operating divisions...

 channel 7 as well as Suddenlink
Suddenlink Communications
Suddenlink Communications, formerly Cebridge Connections, is a top-10 cable broadband services provider in the United States with approximately 1.4 million subscribers. Suddenlink operates in 18 states in primarily medium-sized communities. With its corporate headquarters in St. Louis, MO,...

 channel 8. There is a high definition feed offered on Suddenlink digital channel 707 as well as Time Warner
Time Warner
Time Warner is one of the world's largest media companies, headquartered in the Time Warner Center in New York City. Formerly two separate companies, Warner Communications, Inc...

 Cable and Charter digital channel 1120. Owned by Gray Television
Gray Television
Gray Television, Inc. is a communications company headquartered in Atlanta, Georgia, with administrative offices in Albany, Georgia.Established in 1946 by James H...

, it has studios on US 17
U.S. Route 17
U.S. Route 17 or U.S. Highway 17 is a north–south United States highway. The highway spans the southeastern United States and is close to the Atlantic Coast for much of its length. The highway's southern terminus is at Punta Gorda, Florida, at an intersection with U.S. Route 41...

 in Chocowinity
Chocowinity, North Carolina
Chocowinity is a town in Beaufort County, North Carolina, United States. The population was 720 at the 2008 census...

 (official address is Washington). Syndicated
Television syndication
In broadcasting, syndication is the sale of the right to broadcast radio shows and television shows by multiple radio stations and television stations, without going through a broadcast network, though the process of syndication may conjure up structures like those of a network itself, by its very...

 programming on WITN includes Anderson
Anderson (TV series)
Anderson is an American first-run syndicated talk show that is hosted by CNN anchorman Anderson Cooper, who also serves as co-producer in his first foray into daytime talk television. The show debuted on September 12, 2011, and is distributed by Warner Bros...

, Rachael Ray
Rachael Ray (TV series)
Rachael Ray, also known as The Rachael Ray Show, is a talk show starring Rachael Ray that debuted in syndication in the United States and Canada on September 18, 2006....

, Who Wants to Be a Millionaire?
Who Wants to Be a Millionaire (US game show)
Who Wants to Be a Millionaire is an American television quiz show which offers a maximum prize of $1,000,000 for correctly answering 14 consecutive multiple-choice questions of random difficulty. Until 2010, the format required contestants to correctly answer 15 consecutive questions of increasing...

, Jeopardy!
Jeopardy!
Griffin's first conception of the game used a board comprising ten categories with ten clues each, but after finding that this board could not be shown on camera easily, he reduced it to two rounds of thirty clues each, with five clues in each of six categories...

, Wheel of Fortune
Wheel of Fortune (U.S. game show)
Wheel of Fortune is an American television game show created by Merv Griffin, which premiered in 1975. Contestants compete to solve word puzzles, similar to those used in Hangman, to win cash and prizes determined by spinning a large wheel. The title refers to the show's giant carnival wheel that...

, Judge Mathis
Judge Mathis
Judge Mathis is a syndicated television legal reality show produced originally by Black Pearl Productions. In 2008, it entered its tenth season produced by AND Syndicated Productions and Telepictures. It is taped at NBC Tower in Chicago, but includes cases and litigants from other U.S....

, and The People's Court
The People's Court
The People's Court is a US television court show in which small claims court cases are heard, though what is shown is actually a binding arbitration....

among others.

Digital programming

It operates the area's MyNetworkTV
MyNetworkTV
MyNetworkTV is a television broadcast syndication service in the United States, owned by the Fox Entertainment Group, a division of News Corporation...

 and Me-TV affiliate on a second
WITN-DT2
WITN-DT2 is the MyNetworkTV and Me-TV-affiliated television station for Eastern North Carolina's Inner Banks. It is a second digital subchannel of NBC affiliate WITN-TV owned by Gray Television. Over-the-air, the station broadcasts a standard definition digital signal on UHF channel 32.2 from a...

 digital subchannel. Known on-air as My WITN 7.2, this can also be seen on Charter and Time Warner Cable digital channel 121 as well as Suddenlink digital channel 167. In addition, it can be seen on Time Warner Cable digital channel 931 in the Wilmington
Wilmington, North Carolina
Wilmington is a port city in and is the county seat of New Hanover County, North Carolina, United States. The population is 106,476 according to the 2010 Census, making it the eighth most populous city in the state of North Carolina...

 area since that market
Media market
A media market, broadcast market, media region, designated market area , Television Market Area , or simply market is a region where the population can receive the same television and radio station offerings, and may also include other types of media including newspapers and Internet content...

's MyNetworkTV affiliate, W47CK, is not eligible for carriage on cable
Cable television
Cable television is a system of providing television programs to consumers via radio frequency signals transmitted to televisions through coaxial cables or digital light pulses through fixed optical fibers located on the subscriber's property, much like the over-the-air method used in traditional...

 providers due to its low-powered status.

The clearance allows WITN-DT2 to unofficially serve as Wilmington's Me-TV outlet since there is currently no affiliate in that area. Syndicated programming on WITN-DT2 includes Family Feud
Family Feud
Family Feud is an American television game show created by Mark Goodson and Bill Todman. Two families compete against each other in a contest to name the most popular responses to a survey question posed to 100 people...

, The Wendy Williams Show
The Wendy Williams Show
The Wendy Williams Show is a syndicated talk show hosted by Wendy Williams that premiered on July 14, 2008, as six-week sneak peek, in Detroit, Dallas, Los Angeles, and New York City. The test run was picked up for a full season that began its run on July 13, 2009 in over 70% of the country in...

, The Nate Berkus Show
The Nate Berkus Show
The Nate Berkus Show, commonly referred to as The Nate Show, is a syndicated talk show hosted by interior designer Nate Berkus, which premiered on September 13, 2010....

, and TMZ on TV
TMZ on TV
TMZ on TV, or simply TMZ and TMZTV, is an American syndicated entertainment and gossip news television show that premiered on September 10, 2007. The program is generally aired on Fox, The CW and MyNetworkTV affiliates, though a majority of the stations that carry the series are Fox affiliates...

along with others. On WITN-DT3 is a 24-hour live feed of its Doppler
Pulse-doppler radar
Pulse-Doppler is a 4D radar system capable of detecting both target 3D location as well as measuring radial velocity . It uses the Doppler effect to avoid overloading computers and operators as well as to reduce power consumption...

 weather radar
Weather radar
Weather radar, also called weather surveillance radar and Doppler weather radar, is a type of radar used to locate precipitation, calculate its motion, estimate its type . Modern weather radars are mostly pulse-Doppler radars, capable of detecting the motion of rain droplets in addition to the...

 but this is currently not offered on any digital cable providers in the area.
Channels Callsign Video
Display resolution
The display resolution of a digital television or display device is the number of distinct pixels in each dimension that can be displayed. It can be an ambiguous term especially as the displayed resolution is controlled by all different factors in cathode ray tube , flat panel or projection...

Aspect
Aspect ratio
The aspect ratio of a shape is the ratio of its longer dimension to its shorter dimension. It may be applied to two characteristic dimensions of a three-dimensional shape, such as the ratio of the longest and shortest axis, or for symmetrical objects that are described by just two measurements,...

Programming
7.1 WITN-DT 1080i 16:9 Main WTN Programming / NBC
7.2 WITN-MY 480i 4:3 "My WITN 7.2" / MeTV
7.3 WITN-WX "Live Doppler 7"

History

The station signed-on September 28, 1955
1955 in television
The year 1955 in television involved some significant events.Below is a list of television-related events in 1955.-Events:*March 5 – Elvis Presley appears on television for the first time...

 as WITN and was the area's second television outlet to launch after Greenville
Greenville, North Carolina
Greenville is the county seat of Pitt County and principal city of the Greenville, North Carolina metropolitan area. Greenville is the health, entertainment, and educational hub of North Carolina's Tidewater and Coastal Plain and in 2008 was listed as the Tenth Largest City in North Carolina...

's WNCT
WNCT-TV
WNCT-TV is the CBS-affiliated television station for Eastern North Carolina's Inner Banks licensed to Greenville. It broadcasts a high definition digital signal on VHF channel 10 from a transmitter in Grifton along NC 118. The station can also be seen on Charter channel 6 as well as Time Warner...

 (a CBS
CBS
CBS Broadcasting Inc. is a major US commercial broadcasting television network, which started as a radio network. The name is derived from the initials of the network's former name, Columbia Broadcasting System. The network is sometimes referred to as the "Eye Network" in reference to the shape of...

 station). It was an NBC affiliate from the start but shared secondary ABC
American Broadcasting Company
The American Broadcasting Company is an American commercial broadcasting television network. Created in 1943 from the former NBC Blue radio network, ABC is owned by The Walt Disney Company and is part of Disney-ABC Television Group. Its first broadcast on television was in 1948...

 relations with WNCT until the 1963 sign-on of WNBE-TV (now WCTI-TV
WCTI-TV
WCTI-TV is the ABC-affiliated television station for the Inner Banks area of Eastern North Carolina that is licensed to New Bern. It broadcasts a high definition digital signal on VHF channel 12 from a transmitter in Trenton along NC 58...

) in New Bern
New Bern, North Carolina
New Bern is a city in Craven County, North Carolina with a population of 29,524 as of the 2010 census.. It is located at the confluence of the Trent and the Neuse rivers...

. WITN aired an analog signal on VHF channel 7 from the region's highest transmitter at that time and its current tower was also one of the tallest structures in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. The station was originally owned by North Carolina Television which was a consortium of radio stations from Northeastern North Carolina. Majority ownership was held by the owners of WITN radio (930 AM now WDLX
WDLX
WDLX and WGHB are radio stations broadcasting a Sports Talk format. Licensed to Washington, North Carolina, USA, it serves the Greenville-New Bern area. The station is currently owned by Pirate Media Group. WDLX was the flagship station for East Carolina University pirates athletics and also...

 and FM 93.3 now WERO
WERO
WERO is a contemporary hit radio music formatted radio station for Eastern North Carolina operated out of Washington, North Carolina, USA, targeting the Greenville, North Carolina and Eastern North Carolina areas...

).

That company held onto the television station until 1985 when it was sold to Aflac
Aflac
Aflac Incorporated is the largest provider of supplemental insurance in the United States, founded in 1955 and based in Columbus, Georgia. In the United States, Aflac underwrites a wide range of insurance policies, but is perhaps more known for its payroll deduction insurance coverage, which pays...

. It added the -TV suffix to its call sign on July 31, 1978. In 1997, Aflac sold its broadcasting group to Retirement Systems of Alabama
Alabama
Alabama is a state located in the southeastern region of the United States. It is bordered by Tennessee to the north, Georgia to the east, Florida and the Gulf of Mexico to the south, and Mississippi to the west. Alabama ranks 30th in total land area and ranks second in the size of its inland...

 which merged with Ellis Communications to form Raycom Media
Raycom Media
- History :Although Raycom Media dates its birth to 1996, the core of the company was formed in 1992 when Atlanta native Bert Ellis formed Ellis Communications. He eventually controlled 13 television stations and two radio stations....

. However, a signal overlap with Wilmington's WECT
WECT
WECT is the NBC-affiliated television station for the Cape Fear and Sandhills areas of North Carolina that is licensed to Wilmington. It broadcasts a high definition digital signal on UHF channel 44 from a transmitter southwest of Winnabow. The station can also be seen on Time Warner and Charter...

 (an Ellis property that was part of the deal) forced Raycom to sell WITN. What was then known as Gray Communications (now Gray Television) bought the station in 1997. It has been broadcasting a full-power digital signal since June 2006.

On January 7, 2009, a high definition feed of WITN was launched on DirecTV
DirecTV
DirecTV is an American direct broadcast satellite service provider and broadcaster based in El Segundo, California. Its satellite service, launched on June 17, 1994, transmits digital satellite television and audio to households in the United States, Latin America, and the Anglophone Caribbean. ...

 and can now also be obtained on Dish Network
Dish Network
Dish Network Corporation is the second largest pay TV provider in the United States, providing direct broadcast satellite service—including satellite television, audio programming, and interactive television services—to 14.337 million commercial and residential customers in the United States. Dish...

. It switched to digital-only broadcasting on June 12. However, the station had planned to end analog transmissions on February 19 as originally scheduled. WITN's digital signal remained on UHF channel 32 when the conversion was completed. Originally, WITN-DT2 served as a 24-hour local weather channel. It picked up MyNetworkTV on September 28, 2009 after the area's Ion Television owned-and-operated affiliate WEPX-TV and full-time satellite WPXU-TV
WPXU-TV
WPXU-TV is one of two Ion Television affiliates for the Greenville/Jacksonville/New Bern/Washington, North Carolina television market. It is licensed to Jacksonville...

 dropped the programming service. At that point, local weather programming was reduced to overnights and mornings while syndicated offerings made up the rest of WITN-DT2's schedule.

A further addition to that service occurred April 18, 2011 when it added Me-TV and dropped all remaining weather-related programming with the new network taking up most of the weekend and daytime schedule. Eventually, a new third digital subchannel signed-on and began offering a 24-hour live feed of WITN's Doppler weather radar. In addition to offering network and syndicated programming, the station also produces live broadcasts of select East Carolina University
East Carolina University
East Carolina University is a public, coeducational, engaged doctoral/research university located in Greenville, North Carolina, United States. Named East Carolina University by statute and commonly known as ECU or East Carolina, the university is the largest institution of higher learning in...

 football
East Carolina Pirates football
The East Carolina Pirates is a college football team that represents East Carolina University . The team is currently a member of the Conference USA, which is a Division I Bowl Subdivision of the National Collegiate Athletic Association .The Pirates have won seven conference championships and...

 and basketball
East Carolina Pirates men's basketball
The East Carolina Pirates men's basketball team represents East Carolina University in NCAA Division I college basketball and competes in Conference USA...

 games not picked up nationally by ESPN
ESPN
Entertainment and Sports Programming Network, commonly known as ESPN, is an American global cable television network focusing on sports-related programming including live and pre-taped event telecasts, sports talk shows, and other original programming....

 as part of its deal with Conference USA
Conference USA
Conference USA, officially abbreviated C-USA, is a college athletic conference whose member institutions are located within the Southern United States. The conference participates in the NCAA's Division I in all sports...

. Even though most of the broadcasts were limited to its own market
Media market
A media market, broadcast market, media region, designated market area , Television Market Area , or simply market is a region where the population can receive the same television and radio station offerings, and may also include other types of media including newspapers and Internet content...

, WITN got other television outlets throughout North Carolina to carry a contest in 2003 which saw ECU competing against in-state rival University of North Carolina at Chapel Hill
University of North Carolina at Chapel Hill
The University of North Carolina at Chapel Hill is a public research university located in Chapel Hill, North Carolina, United States...

 from Dowdy-Ficklen Stadium
Dowdy-Ficklen Stadium
Bagwell Field at Dowdy–Ficklen Stadium is the on-campus football facility for the East Carolina Pirates in Greenville, North Carolina. The official capacity of the stadium is 50,000, making it the third largest college stadium in North Carolina. The record attendance for the stadium was on October...

.

News operation

In terms of Nielsen ratings
Nielsen Ratings
Nielsen ratings are the audience measurement systems developed by Nielsen Media Research, in an effort to determine the audience size and composition of television programming in the United States...

, Eastern North Carolina is usually not very competitive during sweeps periods. Generally, WNCT trades the ratings crown with WITN and WCTI. In July 2008, WNCT became the most watched outlet in the market after taking first place weeknights at 6 and 11. However, since then, that station has fallen to 3rd place weeknights at 6. As of May 2010, WITN has won the sign-on to sign-off honors for two consecutive ratings periods. The station won all news time periods except for the weekday noon news. In addition to the main facility in Chocowinity, it operates secondary studios on East Arlington Boulevard in Greenville as part of the Square Shopping Center.

That facility started broadcasting weekday morning newscasts in 1997 and also features weeknight interview segments. WITN also operates bureaus in Jacksonville
Jacksonville, North Carolina
Jacksonville, North Carolina, is a city in Onslow County, North Carolina, United States. As of the 2010 United States census, the population stood at 70,145, which makes Jacksonville the 14th largest city in North Carolina...

 (on Western Boulevard) and in New Bern (on Middle Street). The station operates its own Doppler weather radar, known as "Live Doppler 7", at the main studios in Chocowinity along with live VIPIR
VIPIR
Volumetric Imaging and Processing of Integrated Radar, known by the acronym VIPIR, is a type of post-processing program applied to traditional radar systems and is distributed by Baron Weather Solutions...

 data from several regional NOAA National Weather Service
National Weather Service
The National Weather Service , once known as the Weather Bureau, is one of the six scientific agencies that make up the National Oceanic and Atmospheric Administration of the United States government...

 radars. On weekday mornings from 6 until 8, WITN-DT2 offers a local lifestyle/entertainment program called DownEast Today which airs in a magazine-type format.

Out Of Market Cable Carriage

Along the I-95 corridor, it is carried in Northampton, Halifax, Nash, Edgecombe, Wilson and Johnston (Kenly area only). Along I-40 and the US 117 corridor, it is carried in Wayne, Pender, and New Hanover (7.2 only). It is also carried in Elizabethtown in Bladen County but only for WITN's secondary channel, 7.2. Along the Virginia border throughout northeast North Carolina and the northern Outer Banks, all of the counties inside the Hampton Roads DMA carry WITN. There is no cable carriage in Virginia and no satellite carriage outside of the Greenville-Washington-New Bern DMA. WITN through CATV in the 1970s and 1980s, used to be carried in Raleigh, Fayetteville, Wilmington, (eastern) Harnett, Hoke, Lee, (all of) Johnston and Sampson Counties.

Newscast titles

  • WITN News (1955-1970 & 2007-present)
  • eyeWITNess News
    Eyewitness News
    Eyewitness News is a style of news broadcasting used by local television stations in different markets across the United States. It refers to a particular style of television newscast with an emphasis on visual elements and action video...

    (1970-1985)
  • WITN 7 News (1985-2007)

Channel 7 History

  • WITN-TV NBC 7 (1955-1982)
  • WITN-TV 7 Washington/Greenville/New Bern (1982-1991)
  • WITN-7 (1991-2007)
  • WITN (2007-present)

Station slogans

  • "On Top of it All" (late 1970s)
  • "Keep Your Eye On Eyewitness News
    Eyewitness News
    Eyewitness News is a style of news broadcasting used by local television stations in different markets across the United States. It refers to a particular style of television newscast with an emphasis on visual elements and action video...

    " (1980s)
  • "We Care About You!" (late 1980s)
  • "Where The News Comes First" (1990s)
  • "Eastern Carolina's News Channel" (early 1990s-2006)
  • "Dedicated Determined Dependable" (1998-2006)
  • "Eastern Carolina's Weather Authority" (2006-2008)
  • "Your Breaking News & Weather Authority" (2008-present)

News team

Anchors
  • Heather King - weekday mornings and reporter (also weekday morning Executive Producer and "Scam Alert" segment producer)
  • Chris Jones - weekdays at noon and reporter
  • April Davis - weeknights at 5, 5:30, and 11
  • Dave Jordan - weeknights at 5:30, 6, and 11 (also Executive Producer weeknights at 6 and reporter)
  • Lynnette Taylor - weeknights at 6 and reporter
  • Cassandra Bell - weekend mornings and reporter
  • Brittany Gunter - weekend evenings also reporter and website editor
  • Martha Bishop - DownEast Today host
  • Rick Vernon - DownEast Today host
  • John Moore - DownEast Today host


WITN First Alert Meteorologists
  • Marvin Daugherty (CBM
    Certified Broadcast Meteorologist
    Certified Broadcast Meteorologist is a rating for meteorologists given by the American Meteorological Society.The Certified Broadcast Meteorologist program was established to raise the professional standard in broadcast meteorology and encourage a broader range of scientific understanding,...

     Seal of Approval) - Chief seen weeknights
  • Jim Howard - weekday mornings and "Pet of the Week" segment producer
  • Matt Englebrecht - weekend mornings and rotating weekdays at noon (also Greenville interview host weeknights at 5)
  • Phillip Williams - rotating weekday noon and evenings
  • Greg Armbrecht - weekend evenings and rotating weekday noon


Sports
  • Billy Weaver - Director
    Sports Director
    A sports director is an individual at a television or radio station who is in charge of the sports department. In local news, the sports director is typically the station's primary sportscaster, and often anchors the primetime newscasts on weekdays. They are in charge of sports programming and...

     seen weeknights at 6 and 11 (also Football Friday host)
  • Chris Obarski - weekend evenings and reporter (also Football Friday host)
  • Bill DiNicola - reporter and fill-in anchor (also Football Friday host and news producer)
  • Pritch Strong - reporter and news producer (also "Player of the Week" segment producer)
  • Brittany Creamer - sports and news reporter (also videographer and website editor)


Reporters
  • Jeff Charles - "Morning Drive" segment producer and heard on WDLX-AM
    WDLX
    WDLX and WGHB are radio stations broadcasting a Sports Talk format. Licensed to Washington, North Carolina, USA, it serves the Greenville-New Bern area. The station is currently owned by Pirate Media Group. WDLX was the flagship station for East Carolina University pirates athletics and also...

     930/WGHB-AM 1250
  • Carrie Terrian - "Business Break" segment producer
  • Art Ginsburg - "Mr. Food
    Mr. Food
    Art Ginsburg, commonly known as Mr. Food, is a television chef and best selling author of cookbooks who emphasizes simple recipes. He is the originator of "quick & easy cooking" who, for the past 30+ years, has paved the way for TV food personalities who have followed. With his enthusiastic style,...

    " segment producer
  • Kelsie Smith - New Bern Bureau Chief
  • Carly Swain - Jacksonville Bureau Chief
  • Hilary Magacs - videographer
  • Clayton Bauman - producer

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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