WDUR
Encyclopedia
WDUR is a radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 in Durham, North Carolina
Durham, North Carolina
Durham is a city in the U.S. state of North Carolina. It is the county seat of Durham County and also extends into Wake County. It is the fifth-largest city in the state, and the 85th-largest in the United States by population, with 228,330 residents as of the 2010 United States census...

, owned by Triangle Sports Broadcasters. It airs the Regional Mexican
Regional Mexican
Regional Mexican is a radio format for music radio, typically defined to include Banda, Ranchera, Mariachi and Norteña. It is the most popular radio format targeting Hispanic Americans in the United States....

 programming of WETC
WETC
WETC is an AM station licensed to both Wendell and Zebulon, North Carolina on 540. WETC, whose call letters stand for "We Entertain Tobacco Country", was a long-time country station featuring The J. Donavon Show in the late 1980s. In 1992, WETC became the first area radio station to program to the...

.

History

WDUR was formerly known as WSSB in the 1940s and 1950s and was an affiliate of the Mutual Broadcasting System
Mutual Broadcasting System
The Mutual Broadcasting System was an American radio network, in operation from 1934 to 1999. In the golden age of U.S. radio drama, MBS was best known as the original network home of The Lone Ranger and The Adventures of Superman and as the long-time radio residence of The Shadow...

.

Charles Cook was a DJ when the station was the number one Top 40 station in Durham in the late 1960s. He played white and black artists, and he was one of the few white DJs to acknowledge black schools and their accomplishments.

During the 1980s and 1990s WDUR played music targeting African-Americans. In the early 2000s, the station was owned by Clear Channel Communications
Clear Channel Communications
Clear Channel Communications, Inc. is an American media conglomerate company headquartered in San Antonio, Texas. It was founded in 1972 by Lowry Mays and Red McCombs, and was taken private by Bain Capital LLC and Thomas H. Lee Partners LP in a leveraged buyout in 2008...

 and simulcasted then-oldies WTRG
WRVA-FM
WRVA-FM is a Classic Hits radio station that serves the Raleigh-Durham market of North Carolina. Its studios are located at Smoketree Court in Raleigh and its city of license is in Wake Forest...

. For part of 2000s the station aired the same programming as WTSB
WTSB
WTSB is a radio station licensed by the FCC to serve the community of Selma, North Carolina. The station is owned by Lamm Media Group...

, a sports talk station.

WDUR was later known as Radio Luz 1490 AM.

On August 27, 2007, an application was filed with the FCC to transfer the license to Prieto Broadcasting, which has agreed to pay $900,000 contingent on FCC approval, which was granted on October 15, 2007. Prieto Broadcasting is located in Doraville, Georgia
Doraville, Georgia
Doraville is a city in DeKalb County, Georgia, United States, northeast of Atlanta. As of the 2010 census, the city had a population of 8,330.-History:Doraville was incorporated by an act of the Georgia General Assembly, approved December 15, 1871...

, and specializes in Spanish language
Spanish language
Spanish , also known as Castilian , is a Romance language in the Ibero-Romance group that evolved from several languages and dialects in central-northern Iberia around the 9th century and gradually spread with the expansion of the Kingdom of Castile into central and southern Iberia during the...

radio targeting the Hispanic community.

The FCC process cited in the authorization requires that the parties notify the FCC within 90 days after approval that the transfer of the license and station to the new owner has been consummated. As of May 2008, that notice has not been received by the FCC and the license remains in the name of Triangle Sports Broadcasters.
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