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is a weekly newspaper, published in Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...
Ontario is a province of Canada, located in east-central Canada. It is Canada's most populous province and second largest in total area. It is home to the nation's most populous city, Toronto, and the nation's capital, Ottawa....
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
. The paper was launched on May 12, 2011, after owner Torstar
Torstar Corporation is an independently-owned Canadian broadly based media company that is named after its principal holding, the Toronto Star daily newspaper....
discontinued publication of its previous title Eye Weekly
Eye Weekly was a free weekly newspaper published in Toronto, Ontario, Canada. It was owned by Torstar, the parent company of the Toronto Star, and was published by their Star Media Group until its final issue on May 5, 2011. The following week, Torstar launched a successor publication, The Grid.-...
According to editor Laas Turnbull, the publication's strategy is to be a "younger, hipper, more provocative version of Toronto Life
Toronto Life is a monthly Canadian magazine about entertainment, politics and life in Toronto, Ontario, Canada. Toronto Life also publishes a number of annual special interest guides about the city, including Home Decor, Stylebook, Eating & Drinking, Real Estate and Weddings. Established in 1966,...
in a weekly guise".
Contributors to the new publication include several former Eye Weekly