Sterling (cigarette)
Encyclopedia
Sterling are a British cigarette
brand owned by parent company the Gallaher Group
, which became a subsidiary of Japan Tobacco in 2007.
in 2006. Sterling is the largest selling cheap brand in the UK and is the 8th biggest selling brand of cigarettes in the UK. According to data from AC Nielsen, Sterling has a 44% share and has retail sales of an excess of £261million. They are available in three different colours, red, blue (smooth) and green (menthol). Sterling cigarettes are also available in Superking size.
Cigarette
A cigarette is a small roll of finely cut tobacco leaves wrapped in a cylinder of thin paper for smoking. The cigarette is ignited at one end and allowed to smoulder; its smoke is inhaled from the other end, which is held in or to the mouth and in some cases a cigarette holder may be used as well...
brand owned by parent company the Gallaher Group
Gallaher Group
Gallaher Group is a major United Kingdom-based multinational tobacco company. It was traded on the London Stock Exchange and was a constituent of the FTSE 100 Index, prior to its April 2007 acquisition by Japan Tobacco.-History:...
, which became a subsidiary of Japan Tobacco in 2007.
About
Sterling officially launched in the United KingdomUnited Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
in 2006. Sterling is the largest selling cheap brand in the UK and is the 8th biggest selling brand of cigarettes in the UK. According to data from AC Nielsen, Sterling has a 44% share and has retail sales of an excess of £261million. They are available in three different colours, red, blue (smooth) and green (menthol). Sterling cigarettes are also available in Superking size.