Snack Brands Australia
Encyclopedia
Snack Brands Australia is one of the largest suppliers of snack foods in Australia
and acts as the main competitor to PepsiCo
's subsidiary The Smith's Snackfood Company
. SBA was formed in August 1998 and is owned by Snack Foods Limited
.
After The Smith's Snackfood Company, the largest producer of salty snack foods, was acquired by Frito-Lay
, the second largest producer of salty snack foods in Australia (which is a subsidiary of PepsiCo,) Frito-Lay agreed with the Australian Competition and Consumer Commission
(ACCC) to divest a range of brands to prevent unfair trading practices resulting from a monopoly. Those brands included;
Additionally, several manufacturing facilities were released including plants in South Australia
, New South Wales
and Victoria
. The package was then named 'Snack Brands Australia' and was sold to Dollar Sweets Holdings now Snack Foods Limited.
In April 2008, Campbell Arnott's sold Arnott’s Snackfoods to The Real McCoy Snackfood Co.
, from this deal Snack Brands Australia secured the popular Samboy
chip, re-releasing the product to Australian shelves after requests from Facebook
groups and telephone calls from previous customers.
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
and acts as the main competitor to PepsiCo
PepsiCo
PepsiCo Inc. is an American multinational corporation headquartered in Purchase, New York, United States, with interests in the manufacturing, marketing and distribution of grain-based snack foods, beverages, and other products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company...
's subsidiary The Smith's Snackfood Company
The Smith's Snackfood Company
The Smith's Snackfood Company is a company best known for producing and selling a range of snack food such as crisps. It is now owned by New York based company PepsiCo.-Smiths in the UK:...
. SBA was formed in August 1998 and is owned by Snack Foods Limited
Snack Foods Limited
Snack Foods Limited is an Australian snack food company and was officially formed on 25 November 1999, and was owned by the Campbell Soup Company's Australian subsidiary, Arnott's Biscuits Holdings Pty Ltd. Snack Foods Limited owns one of Australia's largest salted snack food companies, Snack...
.
After The Smith's Snackfood Company, the largest producer of salty snack foods, was acquired by Frito-Lay
Frito-Lay
Frito-Lay North America is the division of PepsiCo that manufactures, markets and sells corn chips, potato chips and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-flavored snacks, Doritos and Tostitos tortilla chips,...
, the second largest producer of salty snack foods in Australia (which is a subsidiary of PepsiCo,) Frito-Lay agreed with the Australian Competition and Consumer Commission
Australian Competition and Consumer Commission
The Australian Competition and Consumer Commission is an independent authority of the Australia government. It was established in 1995 with the amalgamation of the Australian Trade Practices Commission and the Prices Surveillance Authority to administer the Trade Practices Act 1974...
(ACCC) to divest a range of brands to prevent unfair trading practices resulting from a monopoly. Those brands included;
- CC'sCC'sCC's is a brand of flavored tortilla chips created by Snack Foods Limited and produced since the early 1980s by the Australian food company Snack Brands Australia . CC's are predominantly sold in Australia and come in assorted flavors...
- CheezelsCheezelsCheezels are a popular Australian snack food that was introduced to the food market in 1971. Cheezels are owned by Snack Brands Australia. In Malaysia, Cheezels are produced and sold by Kraft Malaysia.In New Zealand cheezels are owned by Bluebird Foods Ltdan pepsico subsidiaries.Made from corn and...
- ThinsThinsThins is one of the largest brands of potato chips released in Australia and is owned by Snack Brands Australia. They are a thinly sliced variety of potato chip and come in a variety of flavours including Chicken, Original, Salt & Vinegar and Light & Tangy...
- SamboySamboySamboy is one of the largest brand of potato chips released in Australia and is owned by the Snack Brands Australia. Samboy chips are crinkled potato chips....
- Tasty Jacks
Additionally, several manufacturing facilities were released including plants in South Australia
South Australia
South Australia is a state of Australia in the southern central part of the country. It covers some of the most arid parts of the continent; with a total land area of , it is the fourth largest of Australia's six states and two territories.South Australia shares borders with all of the mainland...
, New South Wales
New South Wales
New South Wales is a state of :Australia, located in the east of the country. It is bordered by Queensland, Victoria and South Australia to the north, south and west respectively. To the east, the state is bordered by the Tasman Sea, which forms part of the Pacific Ocean. New South Wales...
and Victoria
Victoria (Australia)
Victoria is the second most populous state in Australia. Geographically the smallest mainland state, Victoria is bordered by New South Wales, South Australia, and Tasmania on Boundary Islet to the north, west and south respectively....
. The package was then named 'Snack Brands Australia' and was sold to Dollar Sweets Holdings now Snack Foods Limited.
In April 2008, Campbell Arnott's sold Arnott’s Snackfoods to The Real McCoy Snackfood Co.
, from this deal Snack Brands Australia secured the popular Samboy
Samboy
Samboy is one of the largest brand of potato chips released in Australia and is owned by the Snack Brands Australia. Samboy chips are crinkled potato chips....
chip, re-releasing the product to Australian shelves after requests from Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
groups and telephone calls from previous customers.