Sedona Red Rock News
Encyclopedia
The Sedona Red Rock News is a newspaper
Newspaper
A newspaper is a scheduled publication containing news of current events, informative articles, diverse features and advertising. It usually is printed on relatively inexpensive, low-grade paper such as newsprint. By 2007, there were 6580 daily newspapers in the world selling 395 million copies a...

 published in Sedona
Sedona, Arizona
Sedona is a city that straddles the county line between Coconino and Yavapai counties in the northern Verde Valley region of the U.S. state of Arizona...

, Arizona
Arizona
Arizona ; is a state located in the southwestern region of the United States. It is also part of the western United States and the mountain west. The capital and largest city is Phoenix...

. It is Sedona's only general interest print newspaper. The Sedona Red Rock News is the flagship newspaper of the family-owned Larson Newspapers, which also owns The Camp Verde Journal and the Cottonwood Journal Extra.

The paper is 25 years older than the incorporated city of Sedona, which might explain the heavy editorial control of owner Robert B. Larson. Editors who disagree with Larson do not stay long at the paper. The paper is distributed twice a week, Tuesday afternoon or evening for the Wednesday edition, and Thursday afternoon or evening for the Friday edition. The cost is seventy-five cents for a single issue, or $39 a year for delivery.

Though Sedona is a popular wedding destination, the paper does not print wedding announcements. Nor does it print birth announcements. It does offer free obituaries up to 80 words long. It also publishes police reports, arrest records and convictions and restaurant inspection reports.

One of its most popular features is the Letters to the Editor section. Residents infrequently use it to discuss previous editorial content, and more often to make public announcements such as pleas for users of a certain trail to pick up after their dogs. Most often, the letters appear to be an avenue for people to vent their anger or frustration with City Hall or fellow residents. Claims made in letters are not vetted or refuted by staff, and are therefore accepted as facts by some readers.

The publisher is not shy about using the power of the press to influence elections, whether or not he is fully informed about the issues.

Others have tried to compete with the Sedona Red Rock News, most recently Sedona Times, founded by Rita Livingston. However, her advertisers were threatened by the Red Rock News that they would be unable to advertise in both papers. The Sedona Times folded due to underfunding and inadequate advertising revenue. Currently, there are three online Sedona news outlets, in addition to the Sedona Red Rock News' own award-winning website. These are, in order of longevity, Sedona Biz, Sedona Eye and The Sedona Citizen.
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