Seatguru
Encyclopedia
SeatGuru.com is a website that features aircraft seat maps, seat reviews, and a color-coded system to identify superior and substandard airline seat
Airline seat
An airline seat is a chair on an airliner in which passengers are accommodated for the duration of the journey. Such seats are usually arranged in rows running across the airplane's fuselage...

s. It also features information about in-flight amenities and airline specific information regarding Check-in, Baggage, Unaccompanied Minors
Unaccompanied minor
An unaccompanied minor is a child without the presence of a legal guardian. This term is used in immigration law and in airline policies. The specific definition varies from country to country and from airline to airline.-Immigration Law:...

 and Traveling with Infants and Pets.

History

In October 2001, frequent business traveler Matthew Daimler launched SeatGuru.com. Each seat is color-coded, with green
Green
Green is a color, the perception of which is evoked by light having a spectrum dominated by energy with a wavelength of roughly 520–570 nanometres. In the subtractive color system, it is not a primary color, but is created out of a mixture of yellow and blue, or yellow and cyan; it is considered...

 being a "good seat", red
Red
Red is any of a number of similar colors evoked by light consisting predominantly of the longest wavelengths of light discernible by the human eye, in the wavelength range of roughly 630–740 nm. Longer wavelengths than this are called infrared , and cannot be seen by the naked eye...

 being a "poor seat", and yellow
Yellow
Yellow is the color evoked by light that stimulates both the L and M cone cells of the retina about equally, with no significant stimulation of the S cone cells. Light with a wavelength of 570–590 nm is yellow, as is light with a suitable mixture of red and green...

 being a "be aware" seat, meaning that there is some information that you should know about the seat (less legroom, etc). Since then, SeatGuru has expanded to more than 700 aircraft seatmaps from more than 95 different airlines.

In August 2003, SeatGuru.com was incorporated in Seattle, WA, following the launch of Google's AdSense
AdSense
Google AdSense which is a program run by Google Inc. allows publishers in the Google Network of content sites to automatically serve text, image, video, and rich media adverts that are targeted to site content and audience. These adverts are administered, sorted, and maintained by Google, and they...

 program. The AdSense advertising platform helped SeatGuru monetize its website traffic. In February 2007, SeatGuru acquired the assets of Lovemyseat.com. In March 2007, SeatGuru was purchased by Expedia
Expedia
Expedia is an Internet-based travel website based in the US with localised sites for 21 countries...

's subsidiary TripAdvisor
TripAdvisor
TripAdvisor.com is a travel website that assists customers in gathering travel information, posting reviews and opinions of travel-related content and engaging in interactive travel forums. It is part of the TripAdvisor Media Group, operated by Expedia, Inc. TripAdvisor is a pioneer of...

.

Awards

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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