Sean John
Encyclopedia
Sean John Clothing Inc is a clothing and fragrance company owned by hip-hop mogul Sean Combs
. The apparel company takes its name from Combs' first and middle given names.
People representing the brand include Combs himself, musicians such as Nelly
, T.I.
, Fabolous
, Game, Dolla, Rick Ross
and Busta Rhymes
, athletes including Dwyane Wade
, plus fashion models Tyson Beckford
and Kevin Navayne
.
Sean John has often appeared at the award ceremony for the Council of Fashion Designers of America
(CFDA) held annually in New York. For five consecutive years since 2000, Sean John has been nominated for its excellence in design. In 2004, Sean John was awarded the CFDA Men's Designer of the Year award.
In February 2001, Sean John produced the first nationally televised runway show during Fall Fashion Week
when it simultaneously aired live on E! Television
and the Style Network
. During fashion week in February 2002, the New York Times ran a front page story on Sean John.
In 2004, Sean John invested in the high-end label Zac Posen
.
On August 1, 2008, Dawn Robertson formerly of Old Navy, was named the president of Sean John. In October 2008, the company purchased urban lifestyle brand Enyce
from Liz Claiborne
for $20 million dollars.
In November 2008, Combs launched his latest men's perfume under the Sean John brand called I Am King. On November 24, 2008, he unveiled a new Times Square billboard for the I Am King line to replace his iconic Sean John ad. The giant billboard is currently the largest print ad in Times Square.
labour to produce his clothing line. Among the accusations, originally put forth by the National Labor Committee (NLC), workers were subjected to body searches, fired if pregnant and paid sweatshop wages. Combs responded to the BBC that there would be a "zero tolerance" investigation at Sean John. He stated to a group of reporters, "I'm as pro-worker as they get."
In late 2006, MSNBC reported that Macy's
had pulled from its shelves and its Web site two styles of Sean John hooded jackets, originally advertised as featuring faux fur, after an investigation by the nation's largest animal protection organization concluded that the garments were actually made from Raccoon Dog
. Combs, the label's founder, said he had been unaware of the material, but as soon as he knew about it, he had his clothing line stop using the material.
Sean Combs
Sean John Combs , also known by his stage names Diddy and P. Diddy, is an American rapper, singer, record producer, actor, and entrepreneur. He has won three Grammy Awards and two MTV Video Music Awards, and his clothing line earned a Council of Fashion Designers of America award. He was originally...
. The apparel company takes its name from Combs' first and middle given names.
People representing the brand include Combs himself, musicians such as Nelly
Nelly
Cornell Iral Haynes, Jr. , better known by his stage name Nelly, is an Grammy Award winning American rapper and actor. He has performed with the rap group St. Lunatics since 1993 and signed to Universal Records in 1999. Under Universal, Nelly began his solo career in 2000 with his debut album...
, T.I.
T.I.
Clifford Joseph Harris, Jr. , better known by his stage name T.I., is an American rap artist, film and music producer, actor and author. He is also the founder and co-chief executive officer of Grand Hustle Records....
, Fabolous
Fabolous
John David Jackson , better known by his stage name Fabolous, is an American rapper of African American and Dominican descent. He grew up in the Bedford-Stuyvesant neighborhood of Brooklyn, New York. Part of his early popularity arose from his hit single "Can't Deny It" in 2001, from his debut...
, Game, Dolla, Rick Ross
Rick Ross
Rick, Ricky or Richard Ross may also refer to:* Rick Ross , American rapper* Richard J. Ross, a Massachusetts State Senator* Richard Ross , an American photographer...
and Busta Rhymes
Busta Rhymes
Trevor Tahiem Smith, Jr., better known by his stage name Busta Rhymes ,Smith is an American rapper, producer and actor. Chuck D of Public Enemy gave him the alias Busta Rhymes after NFL wide receiver George "Buster" Rhymes...
, athletes including Dwyane Wade
Dwyane Wade
Dwyane Tyrone Wade, Jr. nicknamed Flash or D-Wade, is an American professional basketball player for the Miami Heat. Awarded 2006 Sportsman of the Year by Sports Illustrated, Wade has established himself as one of the most well-known and popular players in the league...
, plus fashion models Tyson Beckford
Tyson Beckford
Tyson Craig Beckford is an American male model and actor, best known as a Ralph Lauren model. He was also the host of both seasons of the Bravo program Make Me a Supermodel.-Biography:...
and Kevin Navayne
Kevin Navayne
Kevin Navayne Brown is a Jamaican-born American actor and former male fashion model. He acts under the name of Kevin Navayne .-Early life:...
.
History
In 1998, Combs decided to launch a signature collection of sportswear under his name Sean John. Since its launch, Sean John has enjoyed critical and commercial success with revenues now exceeding $100 million annually.Sean John has often appeared at the award ceremony for the Council of Fashion Designers of America
Council of Fashion Designers of America
The Council of Fashion Designers of America, Inc. is a not-for-profit trade association of over 350 of America’s foremost fashion and accessory designers. As of 2009, Diane von Fürstenberg is the group's President and Steven Kolb is the Executive Director...
(CFDA) held annually in New York. For five consecutive years since 2000, Sean John has been nominated for its excellence in design. In 2004, Sean John was awarded the CFDA Men's Designer of the Year award.
In February 2001, Sean John produced the first nationally televised runway show during Fall Fashion Week
Fashion Week
A fashion week is a fashion industry event, lasting approximately one week, which allows fashion designers, brands or "houses" to display their latest collections in runway shows and buyers and the media to take a look at the latest trends. Most importantly, these events let the industry know...
when it simultaneously aired live on E! Television
E!
E! Entertainment Television is an American basic cable and satellite television network, owned by NBCUniversal. It features entertainment-related programming, reality television, feature films and occasionally series and specials unrelated to the entertainment industry.E! has an audience reach of...
and the Style Network
Style Network
The Style Network is an American cable television network based in Los Angeles.Owned by NBCUniversal, a subsidiary of General Electric and Comcast, its sister channels include E! Entertainment Television, USA Network, Syfy, G4, Golf Channel, and Versus, among others.-Network Overview:Style's...
. During fashion week in February 2002, the New York Times ran a front page story on Sean John.
In 2004, Sean John invested in the high-end label Zac Posen
Zac Posen
- Early life :Posen was raised in the SoHo neighborhood of lower Manhattan, the son of artist Stephen Posen and corporate lawyer Susan Posen. His interest in fashion design started early, and as a child he would steal yarmulkes from his grandparents' synagogue to make ball dresses for dolls...
.
On August 1, 2008, Dawn Robertson formerly of Old Navy, was named the president of Sean John. In October 2008, the company purchased urban lifestyle brand Enyce
Enyce
Enyce is an American hip hop fashion label owned by Sean Diddy Combs. The label was established in New York City in March 1996 by Evan Davis, Lando Felix, and Tony Shellman. The three co-founders had originally met while working for Seattle-based clothing brand International News...
from Liz Claiborne
Liz Claiborne
Anne Elisabeth Jane "Liz" Claiborne was a Belgian-born American fashion designer and entrepreneur. Claiborne is best known for founding Liz Claiborne Inc. which in 1986 became the first company founded by a woman to make the Fortune 500...
for $20 million dollars.
In November 2008, Combs launched his latest men's perfume under the Sean John brand called I Am King. On November 24, 2008, he unveiled a new Times Square billboard for the I Am King line to replace his iconic Sean John ad. The giant billboard is currently the largest print ad in Times Square.
Controversies
In October 2003, Combs was under intense media attention for using sweatshopSweatshop
Sweatshop is a negatively connoted term for any working environment considered to be unacceptably difficult or dangerous. Sweatshop workers often work long hours for very low pay, regardless of laws mandating overtime pay or a minimum wage. Child labour laws may be violated. Sweatshops may have...
labour to produce his clothing line. Among the accusations, originally put forth by the National Labor Committee (NLC), workers were subjected to body searches, fired if pregnant and paid sweatshop wages. Combs responded to the BBC that there would be a "zero tolerance" investigation at Sean John. He stated to a group of reporters, "I'm as pro-worker as they get."
In late 2006, MSNBC reported that Macy's
Macy's
Macy's is a U.S. chain of mid-to-high range department stores. In addition to its flagship Herald Square location in New York City, the company operates over 800 stores in the United States...
had pulled from its shelves and its Web site two styles of Sean John hooded jackets, originally advertised as featuring faux fur, after an investigation by the nation's largest animal protection organization concluded that the garments were actually made from Raccoon Dog
Raccoon Dog
The raccoon dog , also known as the magnut or tanuki, is a canid indigenous to east Asia. It is the only extant species in the genus Nyctereutes...
. Combs, the label's founder, said he had been unaware of the material, but as soon as he knew about it, he had his clothing line stop using the material.