Nico Roozen
Encyclopedia
Nico Roozen is a Dutch
Netherlands
The Netherlands is a constituent country of the Kingdom of the Netherlands, located mainly in North-West Europe and with several islands in the Caribbean. Mainland Netherlands borders the North Sea to the north and west, Belgium to the south, and Germany to the east, and shares maritime borders...

 economist who, in collaboration with Frans van der Hoff
Frans van der Hoff
Frans van der Hoff , or Francisco VanderHoff Boersma as he is called in Latin America, is a Dutch missionary who, in collaboration with Nico Roozen and ecumenical development agency Solidaridad, launched Max Havelaar, the first Fairtrade label in 1988...

 and ecumenical development agency Solidaridad
Solidaridad
Solidaridad is a Dutch ecumenical development agency founded in 1969. Its main objective is the promotion of social justice, for which it runs three programs:*Fairtrade, for economic justice, with coffee, tropical fruits and cotton/textiles as sub-programs;...

, launched Max Havelaar
Stichting Max Havelaar
Stichting Max Havelaar is the Dutch member of FLO International, which unites 23 Fairtrade producer and labelling initiatives across Europe, Asia, Latin America, North America, Africa, Australia and New Zealand. Several of these corresponding organizations in other European countries also use the...

, the first Fairtrade certification initiative in 1988. Roozen played a key role in convincing several major Dutch retailers to offer Fairtrade goods, which later led to the commercial success of Fairtrade certification. On October 25, 2007, Nico Roozen received a Royal Honour (Officer in the Order of Orange Nassau) for his dedication for years to Fairtrade.

In 1996, Roozen launched AgroFair, the first Fairtrade fruit company in Europe.

Nico Roozen is today director of the Dutch
Netherlands
The Netherlands is a constituent country of the Kingdom of the Netherlands, located mainly in North-West Europe and with several islands in the Caribbean. Mainland Netherlands borders the North Sea to the north and west, Belgium to the south, and Germany to the east, and shares maritime borders...

 development agency Solidaridad
Solidaridad
Solidaridad is a Dutch ecumenical development agency founded in 1969. Its main objective is the promotion of social justice, for which it runs three programs:*Fairtrade, for economic justice, with coffee, tropical fruits and cotton/textiles as sub-programs;...

.

See also

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