Natural Wonder (Revlon subsidiary brand)
Encyclopedia
Natural Wonder Cosmetics the United States
cosmetics brand, was operated by Revlon Consumer Products Corporation
from 1963 to 2000, when Revlon
sold the division to CVC Capital Partners
. One of the first products to use the brand was a medicated foundation. Natural Wonder provided Revlon
with an economy cosmetics brand throughout the 1980s and 1990s.
One of the more prominent spokeswomen for Natural Wonder was Deborah Gibson, who advertised the company's products to her teenager demographic during 1988–1990 and even designed a celebrity scent that the company marketed in 1989 (for further info on Electric Youth by Debbie Gibson see Electric Youth (fragrance)
).
Among standard products were the following:
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
cosmetics brand, was operated by Revlon Consumer Products Corporation
Revlon
Revlon is an American cosmetics, skin care, fragrance, and personal care company founded in 1932.-History:Revlon was founded in the midst of the Great Depression, 1932, by Charles Revson and his brother Joseph, along with a chemist, Charles Lachman, who contributed the "L" in the Revlon name...
from 1963 to 2000, when Revlon
Revlon
Revlon is an American cosmetics, skin care, fragrance, and personal care company founded in 1932.-History:Revlon was founded in the midst of the Great Depression, 1932, by Charles Revson and his brother Joseph, along with a chemist, Charles Lachman, who contributed the "L" in the Revlon name...
sold the division to CVC Capital Partners
CVC Capital Partners
CVC Capital Partners is one of the top five largest private equity firms globally with approximately US$46 billion in funds focused on management buyouts...
. One of the first products to use the brand was a medicated foundation. Natural Wonder provided Revlon
Revlon
Revlon is an American cosmetics, skin care, fragrance, and personal care company founded in 1932.-History:Revlon was founded in the midst of the Great Depression, 1932, by Charles Revson and his brother Joseph, along with a chemist, Charles Lachman, who contributed the "L" in the Revlon name...
with an economy cosmetics brand throughout the 1980s and 1990s.
One of the more prominent spokeswomen for Natural Wonder was Deborah Gibson, who advertised the company's products to her teenager demographic during 1988–1990 and even designed a celebrity scent that the company marketed in 1989 (for further info on Electric Youth by Debbie Gibson see Electric Youth (fragrance)
Electric Youth (fragrance)
Electric Youth was a celebrity scent designed by Deborah Gibson. Manufactured by Revlon Consumer Products Corporation and distributed by the latter's Natural Wonder Cosmetics subsidiary , Electric Youth was marketed concurrently with Gibson's Atlantic Records album, single and dance maxi-single of...
).
Among standard products were the following:
- Super Nails, including standard nail enamels and a transparent 3-Way Nail Hardener.
- Finer Liner eyeliner.