McCoys Crisps
Encyclopedia
Crinkle-cut
Crinkle-cutting means cutting so the result is corrugated . One can do this with specialized knives or mandoline. It is frequently used for potato chips, and is also referred to as ruffled, by analogy with the ruffle, a strip of fabric often gathered, creating regular folds. It is also commonly...
crisps made in the United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
by United Biscuits
United Biscuits
__FORCETOC__United Biscuits is a British multinational food manufacturer, makers of the BN biscuits, McVitie's biscuits, KP Nuts, Hula Hoops, The Real McCoy's crisps, Phileas Fogg snacks, Jacob's Cream Crackers, and Twiglets...
. It is marketed under the slogan The Real McCoy's – Accept No Imitations, exploiting the Scottish idiom
Idiom
Idiom is an expression, word, or phrase that has a figurative meaning that is comprehended in regard to a common use of that expression that is separate from the literal meaning or definition of the words of which it is made...
The Real McCoy
The Real McCoy
"The real McCoy" is an idiom and metaphor used in much of the English-speaking world to mean "the real thing" or "the genuine article", e.g., "he's the real McCoy"...
. McCoy’s is the 3rd biggest brand in the bagged snacks market, with 5 million packs consumed each week and nearly a third of all UK households consuming the product. It is promoted by United Biscuits "as the only overtly male-targeted crisp brand".
The core product comes in a variety of flavours, which include Flame Grilled Steak, Salt & Malt Vinegar, and Cheddar & Onion. The specials range includes Jalapeño Chilli with Cheese, Cheddar with Mango Chutney, Oriental Ribs, Thai Sweet Chicken and Peppered Rib Eye Steak. McCoy’s Jackets, launched in early 2007, are ridge cut potato chips with their skins left on. They come in Chilli Beef, Sour Cream & Chive, and Melted Cheese & Bacon flavours. McCoy's Specials Tortillas are a range of ridged tortilla chips launched in 2006.
A straight-cut alternative known as Brannigans are also available in flavours such as Beef and Mustard, Ham, and Roast Lamb.
Flavours
Range- Salted (Red)
- Cheddar and Onion (Dark Green)
- Salt And Malt Vinegar (Blue)
- Mexican Chilli (Orange)
- Barbecue Chicken (Yellow-Brown)
- Ham And Mustard (Dark Pink)
- Flame grilled Steak (Brown-Red)
- Sizzling King Prawn (Pink)
- Thai Sweet Chicken (Blue-Green)
- Oriental Ribs (Purple)
- Bacon Sizzler (Dark Red)
- Lamb Vindaloo (Green)
- Chicken Jalfrezi (Yellow)
- Chargrilled Chicken (Orange-Yellow)
- Mango Chuntney (gold)
- Chocolate Salted Nuts (Brown-Black)
Tortillas
- Hot Chilli 50g (Red)
- Nacho Cheese 50g (Yellow)
- Cool Ranch 220g (Blue)
- Hot Chilli 220g
- Nacho Cheese 220g
- BBQ Chicken 220g
MultiPacks
- Variety 6 Pack
- Sizzling Prawns 6 Pack
- Salt And Malt Vinegar 6 Pack
- Flame grilled Steak 6 Pack
- Classic 6 Pack
- Meaty 6 Pack
- Cheddar And Onion 6 Pack
Current Limited Edition
- Salt & Malt Vinegar with a chilli twist single Pack
- Twisted 6 Pack - Salt & Malt Vinegar with a Chilli twist - Cheddar And Onion with a Jalapeño twist
Mc Coy's also ran a "bar themed" range of flavours for a while.
External links
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