Liverpool Daily Post & Echo
Encyclopedia
The Liverpool Echo and Liverpool Daily Post are two newspapers published by Trinity Mirror
Trinity Mirror
Trinity Mirror plc is a large British newspaper and magazine publisher. It is Britain's biggest newspaper group, publishing 240 regional papers as well as the national Daily Mirror, Sunday Mirror and People, and the Scottish Sunday Mail and Daily Record. Its headquarters are at Canary Wharf in...

 in Liverpool
Liverpool
Liverpool is a city and metropolitan borough of Merseyside, England, along the eastern side of the Mersey Estuary. It was founded as a borough in 1207 and was granted city status in 1880...

, Merseyside
Merseyside
Merseyside is a metropolitan county in North West England, with a population of 1,365,900. It encompasses the metropolitan area centred on both banks of the lower reaches of the Mersey Estuary, and comprises five metropolitan boroughs: Knowsley, St Helens, Sefton, Wirral, and the city of Liverpool...

, England
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...

. They are published Monday to Saturday, the Echo being Liverpool's evening newspaper while the Daily Post, published in Merseyside, Cheshire, and North Wales editions, is the morning paper. The Liverpool Echo, with a readership of around 400,000 (circulation 89,140, ABC Jan-July 2010), is the second most-widely read evening newspaper in the country, after the Evening Standard
Evening Standard
The Evening Standard, now styled the London Evening Standard, is a free local daily newspaper, published Monday–Friday in tabloid format in London. It is the dominant regional evening paper for London and the surrounding area, with coverage of national and international news and City of London...

. Historically the two newspapers were published by the Liverpool Daily Post & Echo Ltd.

The Liverpool Daily Post was first published in 1855 by Michael James Whitty
Michael James Whitty
Michael James Whitty was an English newspaper editor and proprietor....

. Whitty, a former Chief Constable for Liverpool, had campaigned for the abolition of the Stamp Act
Stamp Act
A stamp act is any legislation that requires a tax to be paid on the transfer of certain documents. Those that pay the tax receive an official stamp on their documents, making them legal documents. The taxes raised under a stamp act are called stamp duty. This system of taxation was first devised...

 under which newspapers were taxed. When the abolition took place, Whitty began publishing the Daily Post at one penny per copy, undercutting the incumbent best-selling Liverpudlian newspaper, the Liverpool Mercury.

In 1879 the Liverpool Echo was published as a cheaper sister paper to the Liverpool Daily Post. From its inception until 1917 the newspaper cost a halfpenny.

In 1904 the Liverpool Daily Post merged with the Mercury but its title was retained. The limited company expanded internationally and in 1985 was restructured as Trinity Holdings Plc. The two original newspapers had just previously been re-launched in tabloid format, reflecting the difficult times of high unemployment and social unrest in Liverpool in the early 1980s. In 1999 Trinity merged with Mirror Group Newspapers to become Trinity Mirror
Trinity Mirror
Trinity Mirror plc is a large British newspaper and magazine publisher. It is Britain's biggest newspaper group, publishing 240 regional papers as well as the national Daily Mirror, Sunday Mirror and People, and the Scottish Sunday Mail and Daily Record. Its headquarters are at Canary Wharf in...

, the largest stable of newspapers in the country.

In 2008 Trinity Mirror announced that they were to cease printing of the papers in Liverpool and move the printing operation to Oldham. The head office, including the newsroom, is based in Liverpool city centre on Old Hall Street.

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