Lava (soap)
Encyclopedia
Lava is a heavy-duty hand cleaner made by WD-40
WD-40
WD-40 is the trademark name of a United States-made water-displacing spray. It was developed in 1953 by Norm Larsen, founder of the Rocket Chemical Company, San Diego, California. It was originally designed to repel water and prevent corrosion, and later was found to have numerous household...

, first produced in 1893. WD-40 acquired the brand from Block Drug
Block Drug
Block Drug Company was a pharmaceutical company based in Jersey City, New Jersey, that specialized in dental care products.GlaxoSmithKline purchased the company for $1.24 billion in 2001....

 in 1999 who acquired it from Procter & Gamble
Procter & Gamble
Procter & Gamble is a Fortune 500 American multinational corporation headquartered in downtown Cincinnati, Ohio and manufactures a wide range of consumer goods....

 in 1995http://www.fundinguniverse.com/company-histories/Block-Drug-Company-Inc-Company-History.html. It was originally developed by the Waltke Company of St. Louis in 1893http://www.wd40.com/Brands/lava_faqs.html. Unlike typical hand soap
Soap
In chemistry, soap is a salt of a fatty acid.IUPAC. "" Compendium of Chemical Terminology, 2nd ed. . Compiled by A. D. McNaught and A. Wilkinson. Blackwell Scientific Publications, Oxford . XML on-line corrected version: created by M. Nic, J. Jirat, B. Kosata; updates compiled by A. Jenkins. ISBN...

s, Lava contains ground pumice
Pumice
Pumice is a textural term for a volcanic rock that is a solidified frothy lava typically created when super-heated, highly pressurized rock is violently ejected from a volcano. It can be formed when lava and water are mixed. This unusual formation is due to the simultaneous actions of rapid...

, which gave the soap its name. The soap and pumice combination is intended to scour tar
Tar
Tar is modified pitch produced primarily from the wood and roots of pine by destructive distillation under pyrolysis. Production and trade in tar was a major contributor in the economies of Northern Europe and Colonial America. Its main use was in preserving wooden vessels against rot. The largest...

, engine grease, paint, filth, and similar substances from the skin.

Lava soap is available in two forms, a bar (5.75 oz.) and a liquid form (7.5 oz. pump bottle). The liquid form also contains moisturizers and recently the bar form added moisturizers into its formulation as well.

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